UP AND AWAY JACKETS COURTSCELEBRITY FATHERS

Los Angeles, CA—June 4, 2007—Up and Away Jackets, manufacturers of infant and children’s classic outerwear for the last 15 years, will partner with Distinctive Assets for their “2007 Father’s Day in Hollywood” promotion.

Specialty gift boxes for 24 of Hollywood’s most talked about fathers will be distributed. Distinctive Assets will use its direct access to top talent and its reputation for pampering the world’s biggest trendsetters to introduce Up and Away Jackets’ replica MA-1 Flight Jackets and Girl’s Letterman Jackets to these stars and their families.

Celebrity fathers who will be receiving Up and Away Jacketsfor their kidsare: Will Smith, Jon Stewart, Jerry Seinfeld, Sting, Adam Sandler, Eddie Murphy, Charlie Sheen, Patrick Dempsey, Nicolas Cage, soon-to-be father Tiger Woods, Matt Damon, Kelsey Grammer, Rob Lowe, Blair Underwood, Kevin James, Joey Fatone, Chris Tucker, Terrence Howard, David Arquette, Chris Meloni, Hugh Jackman, Greg Grunberg, Justin Chambers, and Adrian Pasdar.

Up and Away Jackets’ authentic MA-1 Flight Jacket, inspired by the MA-1 jackets worn by past aviation heroes, features seven patches on the front, back, and sleeves and an oversized airplane zipper pull. It has an orange lining used by pilots in case of emergency, and is available from sizes 12 months through size 14.

Up and Away Jackets’ classic Girl’s Letterman Jacket is ideal for the sport loving enthusiast. Featured are cheerleading, ice skating, soccer, tennis and volleyball patches and embroidery on the front, back, and sleeves. A miniature volleyball is used as the zipper pull. This jacket is produced in sizes 12 months through size 12.

“Our jackets have been worn by kids all over the world, many of whom aspire to be fighter pilots and professional athletes when they grow up, “said Mark Gelfond, President, of Up and AwayJackets. “We thought tying in with this celebrity product placement opportunity would expose our jackets to a group who may not have previously seen them.”

Up and Away Jackets,( wants to be the jacket of choice for parents and children. In addition to the MA-1 Flight and Girl’s Letterman Jackets, the company also producesauthentic A-2 Bomber Jackets, Boy’s Letterman Jackets, and Camouflage Jackets.

The “2007 Father’s Day in Hollywood” celebrity gift boxes will be delivered during the week of June 11.

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