P R E S S R E L E A S E

19 January 2016

Wild hop takes top prize in Hop Awards

A wild hop variety discovered a decade ago in a Sussex hedgerow has been named overall winner of the British Hop Awards 2015, announced by the Institute of Brewing & Distilling (IBD).

The ‘Sussex’ hop, from A H Hoad and Son, was found growing wild in 2005 in Gate Court, in Northiam, East Sussex by Peter Cyster, whose family has been growing hops since 1900. He thought the hop showed promise, and so cultivated and propagated it. It has been grown at Gate Court ever since and by A H Hoad for the last two years.

Jerry Avis, chief executive officer of the IBD, said, “Interest in British hops has never been higher, thanks to the continuing growth of craft brewers, consumer demand for home-grown food and drink products, and the shortage of aroma hops from North America.

“A total of 192 entries were judged for the 2015 competition and the field included 28 hop varieties, more than in previous years, reflecting the focus on diversity and innovation in British hop farming. That an unknown wild hop can take on giants like Fuggle and Golding to win the top prize speaks volumes for the dynamism in the hop market, which, along with the high quality of British hops, is what our competition seeks to highlight.”

The IBD also awarded a High Commendation to L E Humphreys & Sons of Sutton Valence, Kent, for their Pioneer hop, and presented trophies to the ‘best in class’ in six categories.

The British Hop Awards have been running since 1944 and are judged by a panel of Master Brewers, who assess the hops on a number of criteria such as quality and intensity of aroma and trueness to variety, giving the top awards to the hops they would most want to use in brewing their own beers.

Andrew Hoad of A H Hoad and Son said, “It’s an honour to win and quite unexpected, especially as this is a new variety. It’s only our second year of growing Sussex and we hope this award will help to promote it and encourage more brewers to start using it.”

Miles Jenner, current Master of the Brewers’ Company and head brewer of Harveys Brewery, who use Sussex in some of their beers, said, "As a Sussex brewer I could not be more delighted that a Sussex hop is celebrating this ultimate victory. It complements the traditional varieties of English hops we use, with sublime citrus notes, but does not dominate and provides a zesty balance within a blond beer.”

Sussex has earthy, grassy and minty flavour notes, and when used in brewing adds aroma rather than bitterness. It has proven to be resistant to both wilt and mildew, which often cause problems for hop growers. An oil analysis of Sussex has shown that it is unlike any other known hop variety and therefore likely to be the result of open pollination in the wild.

The judging process produces winners in six classes, which were:

Le May Cup for best sample of Goldings & eligible clones

Winner: C & R Edmed

Hop Merchants Cup for best sample of hops (from each category) bought on the basis of their aroma.

Winners (with winning variety in three aroma categories):

Category A: High aroma intensity; L E Humphreys & Sons (Pioneer)

Category B: Strong aroma intensity; Little Pell Farm (WGV)

Category C: Delicate aroma intensity; H M Batt (Boadicea)

Brewers Cup for best sample of High Alpha content hops

Winner: H J Davies & Son (Pilgrim)

Wigan Cup: for best sample of Fuggle

Winner: Haffenden Farms

Botanix Cup for best sample of Dwarf/Hedgerow variety

Winner: H M Batt (Endeavour)

Grower’s Challenge Bowl awarded for the best sample of a new English variety

Winner: A H Hoad & Son (Sussex)

Caption to attached image: (L to R) Miles Jenner, head brewer at Harvey’s andcurrent Master of the Brewers’ Company; Tom Hoad, hop grower, A H Hoad & Son; Andrew Hoad, hop grower, A H Hoad & Son

-ends-

Notes to editors

The Institute of Brewing & Distilling (IBD) is the world’s leading professional body for people working in brewing and distilling. The organisation originated as the “Laboratory Club” in 1886 and now has an international membership of over 4,800 people based in close to 100 countries worldwide. www.ibd.org.uk/

The British Hop Competition 2015 was judged by:

John Bexon, John Bexon Consulting

Steve Curtis, IBD

Ciaran Giblin, Meantime Brewery

Shane McNamara, IBD

Derek Prentice, Wimbledon Brewery

Mark Slater, Theakstons Brewery

Jimmy Swan, Swan Brewery

Issued on behalf of: The Institute of Brewing & Distilling

By: ShielPorter Communications

Further information: Ros Shiel: / 07841 694137

John Porter: / 07734 054389