1978-1-60761-528-6Drug Delivery to the Central Nervous SystemBiomedicine

2978-3-642-04112-9Current Challenges for Corporate FinanceBusiness / Economics

3978-3-642-03650-7Advanced Synthetic Organic ChemistryChemistry

4978-90-481-3146-4The Chemistry of the Actinide and Transactinide ElementsChemistry

5978-1-4419-0454-6Introduction to Corrosion ScienceChemistry

6978-3-642-04051-1Entertainment ComputingComputer Science

7978-1-4419-1502-3Educational Media and Technology YearbookEducation

8978-90-481-3537-0Geomechanics of Failures. Advanced TopicsEngineering

9978-90-481-3530-1Geomechanics of FailuresEngineering

10978-1-4419-1529-0Security in Embedded DevicesEngineering, Electric Engineering

11978-3-642-04116-7Handbook of Information and Communication SecurityEngineering, Electric Engineering

12978-1-4020-8638-0Encyclopedia of the World's Coastal LandformsGeography

13978-90-481-3416-8MegacitiesGeography

14978-90-481-3425-0Sustaining Groundwater ResourcesGeosciences/Geography

15978-90-481-3429-8Medical GeologyGeosciences/Geography

16978-90-481-3427-4Extinction Intervals and Biogeographic Perturbations Through TimeGeosciences/Geography

17978-90-481-3440-3An Introduction to Soil DynamicsGeosciences/Geography

18978-0-387-92764-0Root and Tuber CropsLife Sciences

19978-1-4419-1479-8The Delta ModelManagement / Business for Professionals

20978-3-642-04213-3Ingredient BrandingManagement / Business for Professionals

21978-1-4419-1162-9Differential Equations: Theory and ApplicationsMathematics

22978-1-4419-0599-4Selected Topics in Discrete GeometryMathematics

23978-0-387-87707-5Foundations of Mathematical NeuroscienceMathematics

24978-0-8176-4915-9Fourier Analysis on Finite Abelian GroupsMathematics

25978-0-387-89551-2Mathematical Optimization and Economic AnalysisMathematics

26978-1-4419-0614-4A Course in Mathematical Logic for MathematiciansMathematics

27978-3-0346-0212-9Mean Curvature Flow and Isoperimetric InequalitiesMathematics

28978-1-4419-0159-0Numerical SemigroupsMathematics

29978-1-4419-1104-9Hybrid Switching DiffusionsMathematics

30978-3-540-88040-0Treatment Failure and SuccessMedicine, Dermatology

31978-0-387-40313-7Design and Analysis of Vaccine StudiesMedicine, Epidemiology

32978-1-4419-1413-2Running Group Visits in Your PracticeMedicine, Family Medicine & Geriatrics

33978-3-540-69742-8Management of Breast DiseasesMedicine, General Surgery

34978-1-60761-523-1Lung Cancer:Medicine, Oncology

35978-0-387-85899-9Diabetic RetinopathyMedicine, Opthalmology

36978-3-540-88117-9Cochlear Implant EssentialsMedicine, Otorhinolaryngology

37978-1-4419-1498-9Reducing Racial/Ethnic Disparities in Reproductive and Perinatal Outcomes Medicine, Public Health

38978-1-4419-1386-9Peripheral Endovascular InterventionsMedicine, Surgery

39978-90-481-3404-5Values and ViolencePhilosophy

40978-3-642-04332-11000 Solved Problems in Modern PhysicsPhysics/Astronomy

41978-3-642-03021-5Methods in Modern BiophysicsPhysics/Astronomy

42978-0-8176-4871-8Geometric OpticsPhysics/Astronomy

43978-3-642-03836-5Special RelativityPhysics/Astronomy, Astrophysics

44978-1-4419-1349-4Prepare for LaunchPopular Science, Popular Science

45978-1-84882-902-2Handbook of Data CompressionProfessional Computing

46978-3-540-45121-1High Performance ComputingProfessional Computing

47978-1-4419-1363-0Handbook of Medical NeuropsychologyPsychology

48978-0-387-76580-8Handbook of Social Movements Across DisciplinesSocial Sciences, Sociology

49978-0-387-92256-0Spatial Statistics and ModelingStatistics

50978-1-4419-1147-6Statistical Analysis of Designed Experiments, Third EditionStatistics

Biomedicine

Drug Delivery to the Central Nervous System

EDITOR: / Kewal K. Jain, Jain PharmaBiotech, Basel, Switzerland
ISBN-13: / 978-1-60761-528-6
PAGES/ILLUS: / approx. 320 p., 98 illus., 4 in color, Hardcover
PRICE: / $189.00
AVAILABLE (US): / January 2010
Playing an important role in the treatment of neurological disorders, the delivery of drugs to central nervous system (CNS), both administered directly and administered systematically for targeted action, encounters a major challenge in the form of the blood-brain barrier (BBB), which limits the access of drugs to the brain substance. In Drug Delivery to the Central Nervous System, experts in the field present essential methods used to deliver therapeutics across the BBB, both in experimental animals and in humans. In addition to those methods, several overviews of innovative methods and their applications are presented in order to give a glimpse of the future of this research. As a volume in the successful Neuromethods series, this book presents its protocols with the kind of detailed description and implementation advice that is crucial for getting optimal results.
Authoritative and cutting-edge, Drug Delivery to the Central Nervous System serves as an ideal guide to scientists continuing to pursue knowledge of the delicate interactions between pharmaceuticals and the brain.
SELLING POINTS:
  • Contains detailed protocols of methods of drug delivery to the CNS that are not available in usual publications on the topic
  • Acts as a usefulguide for the scientists working in the academia as well as the industry
  • Provides several chapters contain information that is useful for the practicing neurologists

MARKET: / Neuroscientists, pharmacologists, behavioral scientists, mouse geneticists, psychiatrists, and psychologists
SUBJECTS: / Neurosciences; Neurobiology; Neurochemistry
LOCATION IN BOOKSTORE: / Biomedicine
RELATED TITLES:
Jain, The Handbook of Nanomedicine (978-1-60327-318-3, 2008, $119.00)
Jain, Drug Delivery Systems (MiMB) (978-1-58829-891-1, 2008, $99.50)
COMPETITION:
Bradbury, The Blood-Brain Barrier and Drug Delivery (CRC, 978-0824703943, 2000, $229.95)
Solanto, Stimulant Drugs and ADHD (OUP, 978-0195133714, 2001, $89.95)

Business / Economics

Current Challenges for Corporate Finance

A Strategic Perspective

EDITORS: / Guido Eilenberger, University of Rostock, Germany; Sascha Haghani, Partner, Roland Berger Strategy, Germany; Alfred Kötzle, European Viadrina University, Germany; Kurt Reding, University of Kassel, Germany and Klaus Spremann, Univ. of St. Gallen, Switzerland
ISBN-13: / 978-3-642-04112-9
PAGES/ILLUS: / approx. 130 p., Hardcover
PRICE: / approx. $59.95
AVAILABLE (US): / October 2009
Strategic corporate finance? This sounds like a paradox at first. After all, corporate finance means responding to the financial markets. Strategy, on the other hand, aims to change and shape the environment in the long term. Lately, though, more and more managers and investors appear to be breaking the laws of the capital market. At the same time, corporations are discovering new ways to not just react to the capital markets, but to actively shape them. The authors show that these violations are not isolated occurrences, but part of a paradigm shift. If companies want to stay successful in changing markets, they have to take a strategic approach to corporate finance.
SELLING POINTS:
  • Presents an exhaustive analysis of how mergers and acquisitions, strategic corporate communication, entrepreneurial finance, corporate social responsibility and the emergence of new investors interrelate and affect developments on the financial market
  • Authors present a systematic explanation of what, up to now, were seen as disparate trends in financial markets

MARKET: / Practitioners, esp. in Finance and Consulting
SUBJECTS: / Finance/Banking; Management/Business for Professionals
LOCATION IN BOOKSTORE: / Business / Economics
RELATED TITLES:
Schwenker, Management Between Strategy and Finance (978-3540852742, 2008, $79.95)
Blatz, Corporate Restructuring (978-3540330745,2006 $69.95)
COMPETITION:
Tirole, The Theory of Corporate Finance (Princeton UP, 978-0691125565, 2005, $65.00)
Haas, Corporate Finance in a Nutshel (Gale, 978-0314147370, 2003, $33.00)

Chemistry

Advanced Synthetic Organic Chemistry

AUTHORS: / Reinhard Bruckner, University of Freiburg, Germany
ISBN-13: / 978-3-642-03650-7
PAGES/ILLUS: / approx. 800 p., 900 illus., in color, Hardcover
PRICE: / $89.95
AVAILABLE (US): / February 2010
Advanced Synthetic Organic Chemistry answers queries such as: Which factors influence the reactivity of a molecule? Which typical reaction principles and patterns exist? In which steps do organic chemical reactions run? How may reactions be geared? By presenting modern and synthetically useful reactions the author describes the reaction principles. The reaction concepts are treated in a very clear and understandable way and stereochemical consequences are derived. The book gives rules for the estimate of reactivities as well as tips and tricks for the lab work. The two-color layout makes it easier to follow the mechanistic processes.
SELLING POINTS:
  • Clear and concise treatment
  • Strength is thoroughness and systematology
  • Two-color layout
  • Overall concepts are given in special boxes
  • Distinct marking of lower and higher level sections

MARKET: / Students of 4 year colleges; undergraduates and graduates at universities
SUBJECTS: / Organic Chemistry; Biochemistry, general; Polymer Sciences
LOCATION IN BOOKSTORE: / Chemistry
RELATED TITLES:
Carey, Advanced Organic Chemistry (978-0-387-68350-8, 2007, $119.00)
Wirth, Organoselenium Chemistry (978-3-540-66516-8, 2000, $274.00)
COMPETITION:
Smith, March's Advanced Organic Chemistry: Reactions, Mechanisms and Structure (Wiley-Interscience, 978-0471720911, 2007, $83.50)
Wuts, Greene's Protective Groups in Organic Synthesis (Wiley, 978-0471697541, 2006, $115.00)

Chemistry

The Chemistry of the Actinide and Transactinide Elements

Volume 6

EDITORS: / Norman M. Edelstein, Lawrence Berkeley National Laboratory, Berkeley, CA, USA; Jean Fuger, University of Liège, Belgium and Lester R. Morss, U.S. Department of Energy, Washington, USA
ISBN-13: / 978-90-481-3146-4
PAGES/ILLUS: / approx. 600 p., Hardcover
PRICE: / $379.00
AVAILABLE (US): / February 2010
This volume expounds on topics in actinide science that are undergoing rapid scientific developments and that are germane to the safe development of nuclear energy in the 21st century, from nuclear fuels to the environmental science and management of waste.
The scope of Volume 6 encompasses: actinides in the geosphere, subsurface interactions of actinides species with microorganisms, chemistry of nuclear fuels, actinide waste forms and radiation effects, analytical chemistry of plutonium, actinide chalcogenide compounds, molecular spectroscopy and reaction of the actinide ions in the gas phase and rare gas matrices, and hydrothermal synthesis of actinide compounds.
SELLING POINTS:
  • Expounds on topics in actinide science that are critical to safe nuclear energy development
  • Serves as a valuable addition to the previously published 5-volume set

MARKET: / University faculty in chemistry departments, environmental science, materials science; national laboratory principal investigators; engineers and applied scientists in nuclear technology, waste management
SUBJECTS: / Inorganic Chemistry; Physical Chemistry; Materials Science, general
LOCATION IN BOOKSTORE: / Chemistry
RELATED TITLES:
Albrecht-Schmitt, Organometallic and Coordination Chemistry of the Actinides (978-3540778363, 2008, $199.00)
Meyer, Synthesis of Lanthanide and Actinide Compounds (978-0792310181, 1990, $299.00)
COMPETITION:
Krivovichev, Structural Chemistry of Inorganic Actinide Compounds (Elsevier, 978-0444521118, 2007, $250.00)
Zumdahl, Chemistry (Brooks Cole, 978-0618528448, 2006, $214.95)

Chemistry

Introduction to Corrosion Science

AUTHOR: / E. McCafferty, George Washington University, Washington, D.C.
ISBN-13: / 978-1-4419-0454-6
PAGES/ILLUS: / approx. 310 p., 501 illus., 1 in color, Hardcover
PRICE: / approx. $129.00
AVAILABLE (US): / December 2009
The text emphasizes basic principles of corrosion science which underpin extensions to practice. The emphasis here is on corrosion in aqueous environments, although a chapter on high temperature oxidation has been included. The overall effort has been to provide a brief but rigorous introduction to corrosion science without getting mired in extensive individual case histories, specific engineering applications, or complications of practical corrosion data.
SELLING POINTS:
  • Most chapters contain a problem set which corresponds and complements lessons in the text
  • The textbookwill arouse interest of a wide audience of students and engineers interested in chemistry, chemical engineering and materials science

MARKET: / Corrosion science students at the graduate or advanced undergraduate level; Graduate students in chemistry, materials science, and engineering; Practicing corrosion engineers or materials engineers who wish to enhance their understanding of the fundamental principles of corrosion science
SUBJECTS: / Electrochemistry; Materials Science, general; Structural Materials
LOCATION IN BOOKSTORE: / Chemistry
RELATED TITLES:
Perez, Electrochemistry and Corrosion Science (978-1-4020-7744-9, 2004, $145.00)
Kaesche, Corrosion of Metals (978-3-540-00626-8, 2003, $259.00)
COMPETITION:
Mudali, Corrosion Science and Techology (Alpha Science Intl Ltd, 978-1842655085, 2009, $198.00)
Ahmad, Principles of Corrosion Engineering and Corrosion Control (Butterworth-Heinemann, 978-0750659246, 2006, $83.95)

Computer Science

Entertainment Computing

8th International Conference, ICEC 2009, Paris, France, September 3-5, 2009, Proceedings

EDITORS: / Stéphane Natkin, CEDRIC, Paris, France and Jérome Dupire, CEDRIC, Paris, France
ISBN-13: / 978-3-642-04051-1
PAGES/ILLUS: / XIV, 341 p., Softcover
PRICE: / $108.00
AVAILABLE (US): / September 2009
This book constitutes the thoroughly refereed post-conference proceedings of the 8th International Conference on Entertainment Computing, ICEC 2009, held in Paris, France, in September 2009, under the auspices of IFIP.
SELLING POINTS:
  • 14 revised long papers, 19 short papersand23poster papers and demos presented were carefully reviewed and selected from 105 submissions for inclusion in the book
  • Papers cover all main domains of entertainment computing, from interactive music to games, taking a wide range of scientific domains from aesthetic to computer science

MARKET: / Researchers and professionals
SUBJECTS: / User Interfaces and Human Computer Interaction; Computer Graphics; Computers and Education
LOCATION IN BOOKSTORE: / Computer Science
RELATED TITLES:
Ciancarini, New Frontiers for Entertainment Computing (978-0-387-09700-8, 2008, $119.00)
Nakatsu, Entertainment Computing (978-1-4020-7360-1, 2003, $157.00)
COMPETITION:
Huntington, Control Systems for Live Entertainment (Focal Press978-0240803487, 2000, $63.95)
Wolf, High-Performance Embedded Computing (Morgan Kaufmann, 978-0123694850, $81.95)

Education

Educational Media and Technology Yearbook

Volume 35, 2010

EDITORS: / Michael Orey, University of Georgia, Athens, GA, USA; Stephanie A. Jones, Georgia Southern University, Statesboro, GA, USA and Robert Maribe Branch, University of Georgia, Athens, GA, USA
ISBN-13: / 978-1-4419-1502-3
PAGES/ILLUS: / approx. 335 p., 50 illus., Hardcover
PRICE: / approx. $139.00
AVAILABLE (US): / February 2010
The Educational Media and Technology Yearbook is dedicated to theoretical, empirical and practical approaches to educational media development. All chapters are invited and selected based on a variety of strategies to determine current trends and issues in the field. The 2010 edition highlights innovative Trends and Issues in Learning Design and Technology, Trends and Issues in Information and Library Science, and features sections that list and describe Media Related Organizations and Associations in North America, departments in the allied fields, and a listing of journals in the field.
SELLING POINTS:
  • Only yearbook in the field of Instructional Technology
  • Established publication with a 34 year history
  • Partnership with the Association for Educational Communication and Technology
  • Identifies leading educational programs using a variety of criteria

MARKET: / Academics in the field of Learning, Design, and Techology or Information and Library Science.
SUBJECTS: / Educational Technology; Instruction and Learning
LOCATION IN BOOKSTORE: / Education
RELATED TITLES:
Eppstein, Media Theory (978-3-540-71696-9, 2008, $109.00)
Cheung, Media Education in Asia (978-1-4020-9528-3, 2009, $139.00)
COMPETITION:
Jonassen, Handbook of Research on Educational Communications and Technology (Lawrence Erlbaum, 978-0805841459, 2003, $245.00)
Shelly, Teachers Discovering Computers (Course Technology, 978-1423911807, 2007, $107.95)

Engineering

Geomechanics of Failures-- Advanced Topics

AUTHORS: / E.E. Alonso, UPC, Barcelona, Spain; Núria Pinyol, UPC, Barcelona, Spain and Alexander M. Puzrin, ETH Zürich, Switzerland
ISBN-13: / 978-90-481-3537-0
PAGES/ILLUS: / approx. 270 p., Hardcover
PRICE: / $89.95
AVAILABLE (US): / December 2009
Geotechnical failures, specially the catastrophic ones, are a stimulus to improve current understanding of phenomena and procedures and tools for analysis and prediction.
This unconventional approach to geomechanics is the essence of this book. In general, soil mechanics and geotechnical textbooks describe first the concepts and theoretical developments and then apply them to interpret or solve a particular applications. This bookfollows a different course. The case (a failure) is first described and then an explanation is sought.
The cases selected have been grouped into three main topics: Landslides, Embankments and Dams and Dynamics of Failures. Cases selected (Vaiont, Aznalcóllar, Brattas-St. Moritz) are unique and illustrate a number of relevant and to some extent controversial issues which are of wide interest, without claiming exhaustive treatment of the subject.
The book teaches how to build the necessary models to understand the failures. Well established soil mechanics concepts are the necessary background. But the cases analyzed require in general a step ahead which is specific for the case analyzed. Balance and equilibrium equations are often required as a starting point. They are formulated at different scales, which are selected having in mind the abstract representation of each case.
SELLING POINTS:
  • Ideal textbook combining well-known appealing cases with problems and solutions in a structural approach
  • A summary section of lessons learned is provided in all chapters

MARKET: / Graduate and postgraduate students as well as lectureres in GEOTECHNICAL and Civil ENGINEERING; Professional Engineers and consultants in the field of Geotechnical Engineering.
SUBJECTS: / Geoengineering, Foundations, Hydraulics; Geotechnical Engineering; Structural Mechanics
LOCATION IN BOOKSTORE: / Engineering
RELATED TITLES:
Towhata, Geotechnical Earthquake Engineering (978-3-540-35782-7, 2008, $99.00)
Tejchman, Shear Localization in Granular Bodies with Micro-Polar Hypoplasticity (978-3-540-70554-3, 2008, $159.00)
COMPETITION:
Holtz, Introduction to Geotechnical Engineering (Prentice Hall, 978-9867594303,2001, $122.00)
McCarthy, Essentials of Soil Mechanics and Foundations (Prentice Hall,978-0131145603,2006, $108.40)

Engineering

Geomechanics of Failures

AUTHORS: / Alexander M. Puzrin, ETH Zürich, Switzerland; E.E. Alonso, UPC, Spain and Núria Pinyol, UPC, Spain
ISBN-13: / 978-90-481-3530-1
PAGES/ILLUS: / approx. 250 p., Hardcover
PRICE: / $89.95
AVAILABLE (US): / December 2009
It is not an easy task to fascinate a student with a standard course on Soil Mechanics and Geotechnical Engineering. If, however, the same material is presented as a tool to explore a natural or a man-made "disaster", both the motivation and the ability to absorb this material increase dramatically. The case studies in this book could help to build an introductory Forensic Geotechnical Engineering course, covering such basic topics as settlements, bearing capacity and excavations. The failure cases considered in this book have something in common – they can be all reasonably well explained using so called "back-of-the-envelope" calculations. These simple methods based on clear mechanical considerations are the endangered species of the computer dominated era, though sometimes they could prevent a disaster caused by a wrong application of computer models. In particular, the upper bound limit analysis has repeatedly proven itself as a powerful tool allowing for sufficiently accurate estimates of the failure loads and leaving a lot of room for creativity.
SELLING POINTS:
  • Combines well-known appealing cases with problems and solutions in a structural approach
  • Failure cases covering a larger area of geotechnical problems are included into the companion book Geomechanics of Failures: Advanced Topics by the same authors

MARKET: / University students at graduate and postgraduate level as well as lecturers and professional engineers in the field of Geotechnical, Civil and Geological Engineering
SUBJECTS: / Geotechnical Engineering; Applied Earth Sciences; Mathematical Applications in Earth Sciences
LOCATION IN BOOKSTORE: / Engineering
RELATED TITLES:
Griffiths, Probabilistic Methods in Geotechnical Eng. (978-3-211-73365-3, 2007, $109.00)
Srbulov, Geotechnical Earthquake Engineering (978-1-4020-8683-0, 2008, $129.00)
COMPETITION:
Das, Introduction to Geotechnical Engineering (CL-E, 978-0495296041¸ 2007, $152.95)
McCarthy, Essentials of Soil Mechanics (Prentice, 978-0131145603,2006, $108.40)

Engineering, Electric Engineering

Security in Embedded Devices

AUTHOR: / Catherine H. Gebotys, University of Waterloo, ON, Canada
ISBN-13: / 978-1-4419-1529-0
PAGES/ILLUS: / approx. 300 p., 156 illus., Hardcover
PRICE: / approx. $129.00
AVAILABLE (US): / January 2010
Although security is prevalent in PCs, wireless communications and other systems today, it is expected to become increasingly important and widespread in many embedded devices. For some time, typical embedded system designers have been dealing with tremendous challenges in performance, power, price and reliability. However now they must additionally deal with definition of security requirements, security design and implementation. Given the limited number of security engineers in the market, large background of cryptography with which these standards are based upon, and difficulty of ensuring the implementation will also be secure from attacks, security design remains a challenge. This book provides the foundations for understanding embedded security design, outlining various aspects of security in devices ranging from typical wireless devices such as PDAs through to contactless smartcards to satellites.
SELLING POINTS:
  • Provides must-have content for both security engineers and embedded systems designers
  • Describes numerous case studies, including contactless smartcards, PDA security, and satellite security, illustrating various aspects of secure, embedded design
  • Covers hardware architecture, software and circuit design

MARKET: / Electrical, computer, software and embedded systemsengineers,and embedded system designers as well as graduate level engineering students
SUBJECTS: / Circuits and Systems; Computer-Aided Engineering (CAD, CAE) and Design; Communications Engineering, Networks
LOCATION IN BOOKSTORE: / Engineering, Electric Engineering
RELATED TITLES:
Verbauwhede, Secure Embedded Systems (978-0-387-71827-9, 2009, $129.00)
Mangard, Power Analysis Attacks(978-0-387-30857-9, 2007, $89.95)
COMPETITION:
Stapko, Practical Embedded Security (Newnes, 978-0750682152, 2007, $59.95)
Edwards, So You Wanna Be an Embedded Engineer (Newnes, 978-0750679534, 2006, $46.95)

Engineering, Electric Engineering