Karla M. Razo

1000 Streamdale Point West / (615) 525-5913
Antioch, TN 37013 /
Objective / To begin my professional journey and fulfill my goal of impacting the advertising and marketing world with revolutionary ideas and premier account service.
WORK EXPERIENCE
Gorilla Web Studio
Outside Sales
Web Advisor, Sales Trainee
Dec 2011 – Feb 2012
Blockbuster, LLC
Bangor, ME
Shift Manager
July 2011 – June 2012
redpepper, LLC
Adv Agency, Nashville, TN
Account Management Intern
July 2010 – Dec 2010 / ·  Generate leads for cold-calling for MIGHTY Sites, a branch of Gorilla Web Studio that makes professional websites for small businesses.
·  Learned how to create new contacts and relationships to include in potential client pipeline.
·  Earn business-to-business sales relationships with small businesses locally.
·  Manage 1-2 other associates to ensure the proper operation of the store.
·  Ensure proper execution of customer service.
·  Drive sales by developing relationships with customers and the community.
·  Track commission- and bonus-based sales.
·  Aided in the execution of projects by working closely with Account Executives.
·  Gained experience with client-to-business interaction as well as business-to-business communication.
·  Helped to plan events.
·  Learned the dynamics between Creative and Account Services departments.
Publix Supermarkets
Belle Meade, TN
Deli Department
Deli Clerk
Oct 2008 – May 2011 / ·  Handled direct customer interaction and communication.
·  Ensured customer satisfaction and prompt service.
·  Led associates at end of day to ensure department is closed properly and swiftly.
·  Independently managed essential and fast-paced sub-departments.
·  Answered phones and followed customer orders and directions accurately.
Bragg Advertising
Middle TN State University
Murfreesboro, TN
Account Executive
Aug 2010 – Dec 2010 / ·  Led the successful execution of a marketing and advertising campaign for the Chevrolet brand on the MTSU campus.
·  Delegated and supervised ten other students during the course of the semester.
·  Generated hundreds of new leads for Chevrolet over the course of the semester.
·  Oversaw the organization and execution of a campus-wide day-long event showcasing Chevrolet vehicles and generating new leads.
EDUCATION
Middle TN State University
Murfreesboro, TN
Aug 2008 – Dec 2010
Hume-Fogg Academic HS
Nashville, TN
Aug 2002 – May 2006 / ·  B.S. Mass Communication, Advertising/PR, GPA: 3.0
·  Relevant coursework: Advertising Copywriting, Creative Writing, PR Publications, Advertising Management, PR Communications, Media Planning, Advertising Campaigns, Principles of Marketing, Mass Communication and Society, Media and Markets, and Free Expression in Mass Media.
·  Honors Diploma, GPA: 4.0
·  Distinguished Scholar, National Honor Society, Creative Writing Club, Film Club.
QUALIFICATIONS / ·  Proficient in Adobe InDesign, Photoshop; Microsoft Word, Excel, and Powerpoint.
·  Knowledgeable in written and spoken German. Fluent in Tagalog.
·  Committed to helping others.
·  Able to work independently as well as a part of a group dynamic.
·  Years of experience in customer account service, relations, and interactions.
·  Able to follow verbal as well as written instructions.
·  Detail-oriented work ethic.

References provided upon request