Survey on the Intention to Blog

Of late, there has been a dramatic growth in the number of personal blogs on the internet. Blogging is an easy method for an average person to publish material of any topic that he or she wishes to share and discuss in a website. Perhaps more importantly, blogging provides internet users an outlet to create their own content and use the internet as a channel through which their voices can be heard. This survey intends to investigate factors the driveinternet users, particularly the university students, to engage in blogging on the internet.

Instructions: Please read each question carefully and respond to all questions to the best of your ability by placing a check () for each question.

Item code / Description of items / 1-Strongly Disagree (SD) / 2- Disagree (D) / 3- Neutral (N) / 4-Agree (A) / 5- Strongly Agree (SA)
PU1 / Blogging would enable me to accomplish my studies more quickly. / 1 / 2 / 3 / 4 / 5
PU2 / Blogging would improve my study performance. / 1 / 2 / 3 / 4 / 5
PU3 / Blogging would enhance my study effectiveness. / 1 / 2 / 3 / 4 / 5
PU4 / Blogging can increase my productivity when performing my studies. / 1 / 2 / 3 / 4 / 5
PE1 / Blogging toolsare easy to use. / 1 / 2 / 3 / 4 / 5
PE2 / Learning to operate a blog is easy. / 1 / 2 / 3 / 4 / 5
PE3 / Overall, I believe blogsare easy to use. / 1 / 2 / 3 / 4 / 5
PT1 / I would experience pleasure while blogging. / 1 / 2 / 3 / 4 / 5
PT2 / The process of blogging is enjoyable. / 1 / 2 / 3 / 4 / 5
PT3 / I would have fun blogging. / 1 / 2 / 3 / 4 / 5
AL1 / I like helping other people. / 1 / 2 / 3 / 4 / 5
AL2 / Blogging can help others with similar problems. / 1 / 2 / 3 / 4 / 5
AL3 / I enjoy helping others through blogging. / 1 / 2 / 3 / 4 / 5
EB1 / I find that writing and commenting on blogs can be mutually helpful. / 1 / 2 / 3 / 4 / 5
Item code / Description of items / 1-Strongly Disagree (SD) / 2- Disagree (D) / 3- Neutral (N) / 4-Agree (A) / 5- Strongly Agree (SA)
EB2 / I find that writing and commenting on blogs can be advantageous to me and other bloggers. / 1 / 2 / 3 / 4 / 5
EB3 / I think that blogging can improve reciprocal (mutual) benefit. / 1 / 2 / 3 / 4 / 5
RE1 / Blogging would enable me to earn respect from others. / 1 / 2 / 3 / 4 / 5
RE2 / Blogging would enhance my personal reputation. / 1 / 2 / 3 / 4 / 5
RE3 / Blogging would improve my status. / 1 / 2 / 3 / 4 / 5
ER1 / Sharing my knowledge on blogs would strengthen the tie between other bloggers and me. / 1 / 2 / 3 / 4 / 5
ER2 / Sharing my knowledge on blogs would create new relationships with new friends on blogs. / 1 / 2 / 3 / 4 / 5
ER3 / Sharing my knowledge on blogs would expand the scope of my association with other users in blogs. / 1 / 2 / 3 / 4 / 5
ER4 / Sharing my knowledge on blogs would draw smooth cooperation from outstanding users in the future. / 1 / 2 / 3 / 4 / 5
ER5 / Sharing my knowledge on blogs would create strong relationships with members who have common interests in blogs. / 1 / 2 / 3 / 4 / 5
SN1 / People who are important to me (e.g. family members, friends) think that I should participate in blogs. / 1 / 2 / 3 / 4 / 5
SN2 / People who influence my behaviour (e.g. lecturers) encourage me to participate in blogs. / 1 / 2 / 3 / 4 / 5
CI1 / Blogging would enhance my chance to meet members who have common interests. / 1 / 2 / 3 / 4 / 5
CI2 / Members on blogs keep close ties with each other, which is a communication channel to share social lives and information. / 1 / 2 / 3 / 4 / 5
CI3 / Members on blogs have a strong feeling of ‘one group’. / 1 / 2 / 3 / 4 / 5
CI4 / I would be so proud of being a member of a blog. / 1 / 2 / 3 / 4 / 5
EXH1 / Blogging makes me get attention. / 1 / 2 / 3 / 4 / 5
Item code / Description of items / 1-Strongly Disagree (SD) / 2- Disagree (D) / 3- Neutral (N) / 4-Agree (A) / 5- Strongly Agree (SA)
EXH2 / Blogging makes me gain fame or notoriety. / 1 / 2 / 3 / 4 / 5
EXH3 / I blog because I like it when people read things about me. / 1 / 2 / 3 / 4 / 5
ATT1 / I would like blogging. / 1 / 2 / 3 / 4 / 5
ATT2 / I would feel good about creating blogs. / 1 / 2 / 3 / 4 / 5
ATT3 / Overall, my attitude towards blogging is favourable. / 1 / 2 / 3 / 4 / 5
INT1 / I will frequently write on the blogs that I create in future. / 1 / 2 / 3 / 4 / 5
INT2 / I will spend more time on the blogs that I create in future. / 1 / 2 / 3 / 4 / 5
INT3 / I will recommend others to create blogs in future. / 1 / 2 / 3 / 4 / 5
PERSONAL PROFILE
  1. What is your age? ______years old
  1. What is your gender?____1.Male____2. Female
  1. What is your race/ethnicity?

____1. Malay

____2. Chinese

____3. Indian

____4. Others ______(please specify)

  1. What is your nationality?

____1. Malaysian

____2. Others ______(please specify)

  1. What is your year of study?

____1. First year

____2. Second year

____3. Third year

____4. Fourth year and above

  1. What programme are you registered for?

____1. Bachelor’s degree (undergraduate)

____2. Masters

____3. PhD

  1. What is the status of your candidacy?

____1. Part time

____2. Full time

  1. Which school/faculty are you from? ______
  1. Do you live in or outside campus?

____1. In campus

____2. Outside campus

  1. What is your current CGPA level? ______

INTERNET EXPERIENCE

  1. How long (in years or months if less than 1 year) have you been using the internet? ______
  1. Do you have internet access at home? ____1. Yes ____2. No
  1. Where do you primarily access internet from?

____1. Home

____2. Place of employment

____3. School/academic institution

____4. Cybercafe

____5. Others (please specify) ______

  1. Which web browser do you usually use?

____1. Internet explorer

____2. Mozilla Firefox

____3. Others (please specify) ______

____4. More than one browser

15. On an average day, how much time do you spend using the internet?

____1. Almost never

____2. Less than 0.5 hours

____3. From 0.5 hours to 1 hour

____4. 1-2 hours

____5. 2-3 hours

____6. More than 3 hours

16. On average, how often do you use internet?

____1. Less than once a month

____2. Once a month

____3. A few times a month

____4. A few times a week

____5. About once a day

____6. Several times a day

END OF SURVEY

THANK YOU VERY MUCH FOR YOUR KIND COOPERATION

INTENTION TO BLOG

Research Framework

Theory:Theory of Reasoned Action (TRA) (Fishbein & Ajzen, 1975)

Description of constructs used in the questionnaire

Item no. / Variable name / Source / No. of Items
PU1, PU2, PU3, PU4 / Perceived Usefulness / Lin & Hsu (2008) / 4
PE1, PE2, PE3 / Perceived Ease of Use / Lin & Hsu (2008) / 3
PT1, PT2, PT3 / Perceived Enjoyment / Lin & Hsu (2008) / 3
EB1, EB2, EB3 / Expected Reciprocal Benefit / Lin & Hsu (2008) / 3
RE1, RE2, RE3 / Reputation / Lin & Hsu (2008) / 3
ER1, ER2, ER3, ER4, ER5 / Expected Relationships / Lin & Hsu (2008) / 5
EX1, EX2, EX3 / Exhibitionism / Hollenbaugh (2011) / 3
AL1, AL2, AL3 / Altruism / Lin & Hsu (2008) / 3
SN1, SN2 / Social Norms / Lin & Hsu (2008) / 2
CI1, CI2, CI3, CI4 / Community Identification / Lin & Hsu (2008) / 4
ATT1, ATT2, ATT3 / Attitude towards Blogging / Lin & Hsu (2008) / 3
INT1, INT2, INT3 / Intention to blog / Lin & Hsu (2008) / 3

References

Fishbein, M. & Ajzen, I. (1975). Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research. Reading, MA: Addison-Wesley.

Hollenbaugh, E.E. (2011). Motives for maintaining personal journal blogs. Cyberpsychology, Behavior and Social Networking, Vol. 14, No. 1-2, pp. 13-20.

Lin, J.C. & Hsu, C. (2008). Acceptance of blog usage: the roles of technology acceptance, social influence and knowledge sharing motivation. Information & Management, Vol. 45, No. 1, pp. 65-74.

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