FOR IMMEDIATE RELEASE

Media Contact:

Holly Kroeze, BISSELL Pet Foundation, 616.791.7759,

Gillian Kocher, PSPCA, 267.463.2320

BISSELL PET FOUNDATION TO PAY ALL ADOPTION FEES AT PENNSYLVANIA SPCA’S PHILADELPHIA & LANCASTER CENTERS

Free adoption event will help Philadelphia and Lancaster area homeless pets find forever homes on November 12

Philadelphia, PA (November 1, 2017) — BISSELL Pet Foundation (BPF) announces its next EMPTY THE SHELTERS free adoption event will be held at the Pennsylvania SPCA(PSPCA) Centers in Philadelphia and Lancaster, PA. The Grand Rapids, Michigan-based nonprofit will pay all adoption fees on Sunday, November 12. Participating locations include: PSPCA Headquarters (350 E. Erie Avenue, Philadelphia, PA, 10am-5pm); Fishtown Center (1546 Frankford Avenue, Philadelphia, PA, 12-5pm); PSPCA Center in Lancaster (848 S. Prince Street, Lancaster, PA, 12-6pm).

Over 100 pets are expected to be available for adoption on November 12 across the three participating locations. PSPCA will partner with other animal welfare groups to help fill the empty spaces after the event. More than 9,000 cats and dogs have found loving homes through EMPTY THE SHELTERS in the last 17 months.

“By paying adoption fees, BISSELL Pet Foundation brings awareness for adoption,” said Cathy Bissell, Founder of BISSELL Pet Foundation. “PSPCA will follow its standard application procedures to ensure pets go to the right homes. We want everyone to experience the joy of giving a pet a second chance at life.”

Nationwide, approximately 2.7 million pets are euthanized yearly because they are unable to find homes. EMPTY THE SHELTERS combats this problem by increasing adoption rates. From previous ETS events, 52% of adopters were first-time adopters and 99.4% of adopters have already or plan to recommend adoption to their friends/family.

Families that adopt on November 12 will be required to pay licensing fees for their pet – costs may vary by county. Families will also need to bring a photo ID, proof of address, and proof of current pet’s vaccinations. Children and/or other dogs in the household will be required to attend as well for a meet and greet. BPF will thank families for choosing adoption by providing a leash for dogs, a collar for cats and valuable wellness information and coupons for new pet owners.

PSPCA will be adhering to their standard adoption requirements for the event and adopters are encouraged to review those requirements prior to November 12 by visiting pspca.org/adoptions/process/. For more information about EMPTY THE SHELTER, please visit www.bissellpetfoundation.org/ets

About BISSELL Pet Foundation

BISSELL Pet Foundation is a charitable 501(c)(3) nonprofit organization with a mission to help reduce the number of animals in shelters and to support organizations dedicated to the humane care and treatment of animals through pet adoption, spay/neuter programs, microchipping and foster care. Founded in 2011 by Cathy Bissell, BISSELL Pet Foundation is an extension of her long-standing love for animals and commitment to their welfare. The foundation is supported by BISSELL Homecare, Inc., a 141-year-old Grand Rapids-based floor care appliance brand in its fourth generation of family leadership.

About BISSELL Homecare, Inc.

For 140 years and counting, Michigan-based BISSELL Homecare, Inc. has developed innovative floor care solutions that make cleaning easier. As the top-selling brand in floor care appliancesbased on NPD unit sales, BISSELL understands that fuller lives often mean more messes, and that convenient cleaning tools help us embrace life’s messier moments. Now in its fourth generation of family leadership, the company supplies households across the globe with vacuums, sweepers, deep-cleaning machines, hard floor cleaners and cleaning formulas. For more on the BISSELL complete line of floor care products, visit www.bissell.com.

About the Pennsylvania SPCA

Since 1867, the Pennsylvania SPCA, a non-profit 501(c)3 organization headquartered at 350 East Erie Avenue, Philadelphia, has been dedicated to preventing animal cruelty and rescuing animals from abuse and neglect. The Pennsylvania SPCA's lifesaving programs for animals include a low-cost veterinary clinic, low-cost spay and neuter services, pet adoption facilities, and the Pennsylvania SPCA Humane Law Enforcement Department. For more information about adopting, donating or volunteering, please call (215) 426.6300 or visit www.pspca.org.

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