TRAVEL AND TOURISM
PROMOTION
DISTRICTS 2011
GENERAL WORKPLACE COMPETENCIES TO BE TESTED:
• Communications--the ability to exchange information and ideas with others through speaking, reading and writing.
• Analytical Skills--the ability to derive facts from data, findings from facts, conclusions from findings and recommendations from conclusions.
• Production--the ability to take a concept from an idea and make it real.
• Teamwork--the ability to be an effective member of a productive group.
• Priorities and Time Management--the ability to determine priorities and manage time commitments.
• Economic Competencies
• The ability to interpret financial statements.
SPECIFIC PERFORMANCE INDICATORS TO BE TESTED:
· Explain the nature of a promotional plan
· Coordinate activities in the promotional mix
· Describe the concept of promotion in the travel and tourism industry
· Select strategies for delivering promotional materials to prospective travelers
· Design frequency/loyalty marketing program strategy
· Implement creative display techniques and theme options in travel and tourism
· Determine effectiveness of promotional efforts
BRIEF DESCRIPTION OF EVENT:
Your team will play the role of a management team for your business presenting your analysis to an executive or executive team. Your team will analyze one or a combination of elements essential to the effective operation of your business. You are co-managers of a charter bus company in a very large city; you will be meeting with the owner to discuss a recent increase in competition.
MATERIALS STUDENT SUPPLIES:
Pen and Pencil
MATERIALS PROVIDED:
Note Cards
TRAVEL AND TOURISM
EMOTIONAL INTELLIGENCE
DISTRICTS 2011
GENERAL WORKPLACE COMPETENCIES TO BE TESTED:
• Communications--the ability to exchange information and ideas with others through speaking, reading and writing.
• Analytical Skills--the ability to derive facts from data, findings from facts, conclusions from findings and recommendations from conclusions.
• Production--the ability to take a concept from an idea and make it real.
• Teamwork--the ability to be an effective member of a productive group.
• Priorities and Time Management--the ability to determine priorities and manage time commitments.
• Economic Competencies
• The ability to interpret financial statements.
SPECIFIC PERFORMANCE INDICATORS TO BE TESTED:
· Explain the nature of positive customer/client relations
· Demonstrate a customer service mind-set
· Foster positive working relationships
· Persuade others
· Handle difficult customers
· Resolve disputes raised by customers
· Lead change
BRIEF DESCRIPTION OF EVENT:
Your team will play the role of a management team for your business presenting your analysis to your general manager. You have been assigned the task of coming up with alternative solutions to a problem that has come up within your business.
MATERIALS SUPPLIED:
Note Cards
MATERIALS STUDENT SUPPLIES:
Pen and Pencil
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