Steps in Board Member Selection

Step 1: “What characteristics, attitudes, traits, or skills does the organization need to function effectively?”

To answer this question, look at the plan of activities for the upcoming year and ask yourself what resources (informational, financial, managerial, and relational) will be needed to successfully implement the plan. Determine in what areas the board could best assist with implementation. Think also in terms of what you want your board to look like: in what ways should it represent the community in which you operate? Utilize the Board Selection Characteristics sheet for additional ideas. Think of terms of what you would like to see if you had a perfect board of directors.

Step 2: “What does the organization currently have? What is missing?

Utilize the Board Assessment Grid. Of the desired characteristics, determine which should be present in all board members (minimum commitment of time, willingness to make personal donation), which should be present in some particular positions (board chair: public speaking, leadership skills; fundraising chair: ability to ask for money), and which might be present in any board member (as long as someone has them). Write these items in the appropriate vertical blanks on the upper grid.

List current board members down the left side of the grid. Evaluate each board member against the desired characteristics, giving credit if, and only if, the board member both has the desired trait and makes a commitment to use it for the organization. You can do the evaluation either with simple checkmarks (a mark for a ‘yes’) or by giving a numerical score (1 - 5) evaluating the extent of the contribution.

You can get the best results in this evaluation by first asking board members to assess themselves. Remind them that anything they list may be used as a means of assigning them work. After this self-assessment is done, have the board chair and executive director review it.

At the conclusion of this process, the vertical columns which are marked (or have high numerical scores) will represent your areas of strength. The vertical columns which do not have check marks (or have low numerical scores) will represent the areas of need for recruitment. Do not be surprised the first time you utilize this technique to discover that you are high over-represented in some categories and totally deficient in many others. This is a natural result of the cloning recruitment process which many groups utilize.

Step 3: “Fill in the blanks. Remove the dead wood.”

Give the completed grid to the nominating committee with instructions to look for candidates who can supply the missing characteristics. Utilize the principles of targeted recruitment to identify people with the required characteristics.

If openings must be created on the board for these new members, look at the horizontal columns to identify current board members who are contributing least to the organization. These might be people who do not have the skills the organization needs at this time, or they might be people whose skills are over-represented on the board at the current time.

Once possible candidates are identified, utilize the grid to determine which can contribute the most to the board, and then ask these persons first.

You may also want to assess the resources that the staff contribute. Analyze their strengths and eliminate some desired characteristics from the board list.

Step 4: “Recruit”

The grid is actually the beginning of a job description for the new board. If you are attempting to fill out the strengths of the board by seeking someone with skills in public relations, then in the recruiting interview with this person you can discuss the needs and plans of the agency in this area, since it is clear that the new person will be involved in implementing these plans. Recruit on the basis of the actual work that the person will be doing on the board, not just on ‘becoming a member’. If you let them know in advance what you want and expect them to do, they are more likely to actually attempt to do it later.

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