For Immediate Release

New WhiteWall Online Magazine Features Profiles, Creative Tips, and Cool Techniques for All Levels of Photographic Expertise

Expert Advice, Practical Tips, and Inspirational Ways to Hang and Display Photo Art Make WhiteWall Magazine a Great Resource for Creative Minds

New York / Berlin, March 2, 2016 — How do I take the perfect picture? What kind of wall art would look best in my home? And what is a ‘gallery wall’ anyway? The answers to these questions — and many others — can now be found in the new online magazine produced and published by photo lab WhiteWall.

There is plenty to learn and discover about photography at http://magazine.whitewall.com. WhiteWall magazine explores the world of photography in four primary categories: Journal, Interviews, Inspiration, and Tips & Trends. The Journal is filled with useful knowledge about taking photos; Interviews offers insight into the lives and careers of renowned photographers who share their own tips and trade secrets for success; Inspiration offers creative ideas to get your personal projects off the ground; and Tips & Trends provide a variety of ways to make photography fun and innovative. In addition, the Inspiration and Tips & Trends sections include great recommendations for building breathtaking wall displays, and an insider’s look at several printing and mounting options.

From family portraits to landscapes and vacation snapshots, everyone has at least one folder full of great photos on their computer. And these pictures deserve better than gathering digital dust on a hard drive! Deciding which photos will decorate the wall is the hardest part. Once they are selected, the magazine helps readers choose the perfect product for each image. The process is intuitive, inspirational, and even fun.

About WhiteWall

WhiteWall is a brand owned by Berlin-based Avenso GmbH, which has operated the photo lab as well as the WhiteWall.com online service since 2007. Photography hobbyists and professionals around the world rely on WhiteWall’s exceptional quality. With its LUMAS brand and more than 40 galleries around the world
(three in the US), Avenso GmbH has been democratizing the art market for over ten years through its hand-signed art editions by renowned international artists. B&H Photo, the largest photo retailer in the US, also recognizes WhiteWall’s world-class quality and now offers their gift certificates, redeemable at WhiteWall.com. All of Avenso GmbH’s photographic works and products are exclusively produced in, and shipped from, the WhiteWall photo lab in Frechen, Germany, just outside of Cologne.

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PRESS CONTACT

For more information and print-ready images, please contact:

Marieke Goethe Lou Desiderio

Director Public Relations Synergy Communications

Avenso GmbH — WhiteWall

Ernst-Reuter-Platz 2 917-627-0912
10587 Berlin, Germany

+11 49 30 46722 256

www.whitewall.com

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