Rubric for Memo 14Name

Section

Expected Level / Impressive Level
0 E- E E+ I- I / □File submitted correctly through Blackboard
□File downloads in a reasonable length of time (paste special is used)
□□ Correct scatterplot provided showing profits versus quantity
□□ Equation provided for a reasonable model of the data
□□ Derivative of the model is accurately computed / □□ Provides several possible models in justifying the choice of model
□□ Provides a graph of the selected model over a reasonable range of production values (more than the range provided in the data)
□□ Correctly solves the derivative equation to find production that results in maximum profits
□□ Provides some sample calculations of marginal profit (including units) to help explain the meaning of the model
M and T
0 E- E E+ I- I / □□ Gives a reasonable analysis of the process of selecting the model
□□ Provides a reasonable explanation for what the derivative means
□□ Provides a reasonable explanation for how the maximum point can be found with the derivative / □□ Uses graph to make accurate initial estimate(s) for location(s) of maximum profits
□□ Correctly interprets the results of the analysis to explain what the best production should be
□□ Correctly interprets the results of the analysis to explain what the maximum profits will be
□□ Shows some understanding of the possible range of optimum values, since the model is an estimate of the relationship
A and R
0 E- E E+ I- I / □□ Assignment was submitted on time
□□ The writing is competent (grammar, spelling are basically correct)
□□ There is an adequate introduction to the problem situation
□□ The writer clues the reader as thestructure of what is to follow in the memo
□□ The presentation of the proposal is adequate and complete (must include everything the memo requires)
□□ Charts and graphs are not fragmented
□□ Charts and graphs are legible
□□ Scored at least 5 out of 10 on quiz / □□ Charts, text and graphs are arranged in a way that facilitates understanding
□□ Writer uses visual devises in displaying text and graphics (e.g. headers, bullets, bold face, etc.) in a way that facilitates the reader’s understanding
□□ Conclusionincludes a recommendation as to which model the company should use and what that implies about profits
□□ Conclusion includes a summary of the evidence
□□Scored at least 8 out of 10 on quiz
C and P

M and T = Mechanics and Techniques0 = Not sufficient to pass

A and R = Application and ReasoningE = Expected level of performance

C and P = Communication and ProfessionalismI = Impressive level of performance

Boxes are marked according to the following system (inner boxes for revision)

□ = Criteria not met[/] = Criteria partially met [X] = Criteria met