STORM INTRODUCES THEIR

NEW SEASONCOLLECTION

STORM unveils a new collection for the season andthis exciting and innovative range features fashion watches for both men and women whatever the occasion. These game-changing contemporary designs add an intense edge to any look and make a bold statement about who you are.

Alvara – Zuzori – Benzo – Cody XL

The new women’slineintroducesstrong, striking and original offerings, with watches coming in a range ofrose gold, gold, and silver metal cases. Remaining true to the iconic STORM designs, the signature bold laser blue and purple dials run through the collection.

STORM’snew women’s range follows the popular trend of day to night watches. In additionto comprehensive range of bangle style watches, it’s the great selection of party styles that setsthis brand apart from the rest.Colour is anotherdominant feature of the ladies’ range; bright and bold colours are incorporated into the smooth-edged curve ofZuzori, which is a modern take on the successful Zila watch.

From the minimalistic design of the Morezi, to the attractiveheart charm of theCharmella, STORMwatches are must have accessories that add sparkle and enhance any outfit. For the more daring, the Alvara’s double-look bracelet and the geometric cut-out straps of theZarelle and Zoa make an eye catching and bold statement!

Mesh straps continue to dominate the high street and STORM has watches that reflect this trend. Moreover,STORMwould not be STORM if it did not introduce something unusual -this time, a combination of both leather and metal strapwith thenewOpieeye candy watch. The delicate round face paired with an innovative and original strap melds together smooth leather and highly polished stainless steel, making the Opie watch a truly stand out timepiece that STORM is known and loved for.

Men have also not been forgotten! This season also sees the launch of the Special Edition Radiation-X watch as part of the STORMmenswear collection. A special edition disk movement watch, the Radiation-X is a stand out fashionable timepiece for the man who wishes to combine up-to-date technology with cutting edge fashion.With a style based around the radiation hazard symbol, the Radiation-X pushes theboundaries of traditional watch making- the ideal present for the man with everything!

Cuff watches are also back for the new season including the newly introduced Benzo watch, which functions as two watches in one. Available in both a round and square face, this multifunctional style has a removable cuff offering the wearer achoice- the Benzocan be either‘chunky’ for a casual look or sleeker for a slimmer, more stylised aesthetic. TheCody XL is also a key addition to the collection;the minimalistic but futuristic look unites and combines a traditional strap with the signatureSTORMlaser coloured glass dial.

Thenewcollection cements STORM as the leading London fashion watch brand. A combination of daring innovation and technological excellence makes the latestSTORMrange thestand out collection for the forthcoming season.

For further information, images and samples please contact TASK PR on:

E: T: 0207 636 1339