Fashion Marketing
Project
Historical Fashion Influences
Project Objectives
1. Identify historical events that have influenced fashion in the 20th century.
2. Identify the impact of society on fashion, and fashion’s impact on society.
3. Explain psychological influences on fashion.
4. Identify global influences on fashion.
5. Prepare oral presentation, power point and timeline using computer applications.
6. Share knowledge and information with others.
Directions
1. Work in groups of 2 to research the assigned fashion period. You will draw a decade from a hat.
2. Gather information that supports the influence on the fashion period, using the data sheet provided (you may make copies for more room). Information should AT LEAST include:
Ø Historical events of the period
o wars
o political events and celebrities
o government legislations (laws)
o technology (inventions, e.g.)
o economics
Ø Societal and psychological events of the period
o social groups (royalty, teens, ethnic groups, etc.)
o entertainment: music, movie celebs
o media: TV, movies, magazines, advertisements
o art
o designers
Ø Global events
o economics
o war
o technology
o scientific discoveries (textiles, fabrics, techniques)
o inventions
3. Prepare a power point oral presentation to share with the class. Include black and white notes pages print-out.
4. Create cut-outs illustrating events and fashions to be placed on a timeline. Include illustrations and text to show the three areas given above.
5. You will turn in black and white copy of notes pages (one copy per group)
Suggested Resources
http://www.timelinefashion.de/frameset.htm
http://www.vintageblues.com/history_main.htm
http://employees.oneonta.edu/angellkg/1900.HTML
http://www.fashion-era.com/
Survey of Historic Costume (Fairchild Publications, 2003) – Classroom book
You will work on the project in class; however, depending on your knowledge, research expertise and your desire for detail, you may need to work on the project outside of class.
DUE DATE: Friday March 30th
Fashion Marketing
Project Data Sheet
Historical Fashion Influences
Remember – you are recording facts and information that INFLUENCED fashion – not just random data.
Historical eventsSocial events
Global events
Resources
Fashion Marketing
Project Rubric
CATEGORY / 10 / 8-9 / 4-7 / 1-3 / SCORERequirements / All requirements are met and exceeded. / All requirements are met. / One to two requirements were not completely met. / More than two requirements were not completely met. / X 2
Oral Presentation / Interesting, well-rehearsed with smooth delivery that holds audience attention. / Relatively interesting, rehearsed with a fairly smooth delivery that usually holds audience attention. / Delivery not smooth, but able to hold audience attention most of the time. / Delivery not smooth and audience attention lost. /
X 2
Content / Covers topic in-depth with details and examples. Subject knowledge is excellent. / Includes essential knowledge about the topic. Subject knowledge appears to be good. / Includes essential information about the topic but there are 1-2 factual questions and/or errors. / Content is minimal OR there are several factual questions and/or errors. / X 2
Organization / Content is well organized using headings or bulleted lists to group related material. / Uses headings or bulleted lists to organize, but the overall organization of topics appears flawed. / Content is logically organized for the most part. / There was no clear or logical organizational structure, just lots of facts.
Mechanics / No misspellings or grammatical errors. / Three or fewer misspellings and/or mechanical errors. / Four to six misspellings and/or grammatical errors. / More than 6 errors in spelling or grammar.
Attractiveness / Makes excellent use of font, color, graphics, effects, etc. to enhance the presentation. / Makes good use of font, color, graphics, effects, etc. to enhance to presentation. / Makes use of font, color, graphics, effects, etc. but occasionally these detract from the presentation content. / Use of font, color, graphics, effects etc. but these often distract from the presentation content OR no use of font, color, graphics, effects.
Resources / Resources properly documented in notes and in presentation / Resources omitted or not properly documented in notes and in presentation
Printed slides / Slideshow printed as instructed and turned in on time. / Slideshow printed incorrectly and/or turned in late.
TOTAL / 110
Historical Fashion Influences
TEACHER COMMENTS
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