PRESS RELEASE - FOR IMMEDIATE RELEASE
Psychology in the Kitchen...
'Kitchen Theory' and Oxford University 'Gastrophysicist' Professor Charles Spence collaborate to Host Multi-Sensory Tasting Dinners
London UK, Monday 4th April 2016 – How do colour, aroma, texture and even sound effect how you experience flavour? Why do we like and dislike particular foods? And do we all experience flavour in the same way? The emerging science of 'Gastrophysics’ - the combination of gastronomy and psychophysics – looks to answer all these questions and more.
Working in collaboration with Oxford University Professor of Experimental Psychology, Charles Spence, multi-sensory gastronomy experience designers 'Kitchen Theory', have ‘commandeered’ the Studio at London’s ANdAZ Liverpool Street Hotel and are opening their doors to the public for a limited number of multi-sensory dining experiences each month throughout 2016.
The events, which feature either a four course lunch or an eight course tasting dinner, invite guests to experience food in a whole new way. Do certain foods taste sweeter while stroking velvet? Will ‘sonic seasoning’ one day replace the salt cellar? If you can’t smell a meal, what happens to your experience of flavour? Kitchen Theory’s Multi-sensory Tasting Dinner is the ultimate foodie senseploration.
With 3 years of sell-out gastronomic experiences and gastrophysics-related research publications already under their belt, Kitchen Theory’s new and highly anticipated multisensory dining experience is not one to miss.
Preconceptions will be challenged, while all of your senses will be stimulated. Dining will never be the same again! Prepare to walk away with actionable insights that you can apply in your own kitchen.
For more information, visit www.kitchen-theory.com
Download press release and high resolution images here:https://kitchen-theory.com/gastrophysics-tasting-dinner-media-page/
View the event page here: https://kitchen-theory.com/events/gastrophysics/
Find out more about Gastrophysics here: https://kitchen-theory.com/defining-gastrophysics-1/
Notes to editors:
With the combined knowledge of leading scientists and expert chefs, Kitchen Theory have created a remarkable multi-sensory experience designed to educate, entertain and leave a lasting impression. Kitchen Theory have worked with some of the world’s best-known companies, helping them to craft unique ways to represent their products, express their message and shape their brand by designing sensploration events.
Media Contact:
Contact: Lulu Razzaq
Email:
Telephone: 07854517275
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