10th Annual NYC Pro Bono Coordinators’ Conference

Monday, February 13, 2012

9:30 a.m. – 4:30 p.m.

Cadwalader, Wickersham & Taft LLP (One World Financial Center, NY)

Empire Room B, 38th Floor

AGENDA

9:00 a.m. – 9:30 a.m. / Check-in/Breakfast
9:30 a.m. – 11:00 a.m. / “So what exactly is it that you do again?”
Branding your Pro Bono Program and Yourself
Presenter: Liz Pava, Chief Marketing Officer, Kaye Scholer LLP
11:00 a.m. – 11:15 a.m. / Break
11:15 a.m. – 12:15 p.m. / A Successful Union
An Update on the Collaboration between Pro Bono & Professional Development
Panelists: Jessica Klein, Sullivan & Cromwell LLP; Allegra Rich, Seyfarth Shaw LLP; Carolyn Rosenthal, Goodwin Procter LLP; Stacey Slater, Nixon Peabody LLP
Moderator: Byrne Harrison, Ropes & Gray LLP
12:15 p.m. – 1:15 p.m. / Lunch
Association of Pro Bono Counsel (APBCo) Update & Announcements
David Lash, O'Melveny & Myers LLP
Pro Bono “Networking” Activity
Saralyn Cohen, Shearman & Sterling LLP
1:15 p.m. – 2:15 p.m. / Occupy Regional Offices
Tips for NYers with Regional Offices
Panelists: Latonia Keith, McDermott Will & Emery LLP; Marcia Maack, Mayer Brown LLP; Amanda Smith, Morgan, Lewis & Bockius LLP; Al Wallis,
Brown, Rudnick LLP; Cristin Zeisler, Manatt, Phelps & Phillips LLP
Moderator: Scot Fishman, Dewey & LeBoeuf LLP
2:15 p.m. – 2:30 p.m. / Break
2:30 p.m. – 3:30 p.m. / “But that partner retired years ago!”
A Discussion on Risk Management
Panelists: Maureen Alger, Cooley LLP ; Susie Hoffman, Crowell & Moring LLP; Alison King, Kaye Scholer LLP
Moderator: Laren Spirer, Debevoise & Plimpton LLP
3:30 p.m. – 3:45 p.m. / Break
3:45 p.m. – 4:30 p.m. / Patrick’s Parking Lot
Moderator: Patrick Rickerfor, White & Case LLP
Discussion of non-agenda items raised throughout the day.
4:30 p.m. / Happy Hour at Regis Royal (21 Rector Street, NY, NY)

This year's conference is being coordinated by: Cadwalader, Debevoise, Dewey & LeBoeuf, Kaye Scholer, Ropes & Gray, Schulte, and Shearman & Sterling.

“So what exactly is it that you do again?”

Branding your Pro Bono Program and Yourself

Presenter: Liz Pava, Chief Marketing Officer, Kaye Scholer

Program Overview:

In this program, Kaye Scholer’s Chief Marketing Officer, Liz Pava, will introduce the concept of what “brand”, “branding” and “positioning” are and explore how personal brands in professional services are and are not unique. We’ll focus on how you go about “deciding” what your brand is.

Presenter Bio:

Liz Pava, Kaye Scholer’s Chief Marketing Officer, will lead this course. Liz is uniquely suited to lead this program. She is a lawyer by training, spent five years in branding consultancies and ten years in ad agencies, has taught marketing at the undergraduate and graduate level and served as CMO at both Pillsbury and White & Case before joining Kaye Scholer.

As CMO, Liz provides leadership to a team of professionals who have expertise across the business development, communications, public relations, event planning, online marketing and database development functions.

List of Attendees

Last Name / First Name / Firm
Abrams / David / Kasowitz, Benson, Torres & Friedman LLP
Alger / Maureen / Cooley LLP
Andrews / Sara / DLA Piper US LLP
Behr / Rebecca / Paul, Weiss, Rifkind, Wharton & Garrison LLP
Brandriss / Chava / Hogan Lovells US LLP
Brown / Jennifer / Morrison & Foerster LLP
Buhl / Miriam / Weil, Gotshal & Manges LLP
Candreva / Jed / Troutman Sanders LLP
Cassino / Anthony / Milbank,Tweed, Hadley & McCloy LLP
Chadwick / Hilary / Simpson Thacher & Bartlett LLP
Cohen / Saralyn / Shearman & Sterling LLP
Colyer / Jennifer / Fried, Frank, Harris, Shriver & Jacobson LLP
Couvares / Maurya / Cleary, Gottlieb, Steen & Hamilton LLP
DeVaney / Brenna / Skadden, Arps, Slate, Meagher & Flom LLP
Dockray / Jaimie / Bingham McCutchen LLP
Escobedo / Jorge / Shearman & Sterling LLP
Fahey / Stacey / Proskauer Rose LLP
Fishman / Scot / Dewey & LeBoeuf LLP
Friant / Nicole / Duane Morris LLP
Harrison / Byrne / Ropes & Gray LLP
Hoffman / Susie / Crowell & Moring LLP
Josef / Ellyn / Vinson & Elkins, LLP
Kagan / Barbara / Steptoe & Johnson LLP
Karamian / Denise / Shearman & Sterling LLP
Kathwala / Rene / Orrick, Herrington & Sutcliffe LLP
Katzman / Harlene / Simpson Thacher & Bartlett LLP
Keith / Latonia / McDermott Will & Emery LLP
King / Alison / Kaye Scholer LLP
Klein / Jessica / Sullivan & Cromwell LLP
Kroman / Jennifer / Cleary, Gottlieb, Steen & Hamilton LLP
Lash / David / O'Melveny & Myers LLP
Lavoie / Daniel / Steptoe & Johnson LLP
Lee / Paul / Dechert LLP
Louis / Rachelle / Schulte, Roth & Zabel LLP
Maack / Marcia / Mayer Brown LLP
Markson / Johanna / Weil, Gotshal & Manges LLP
Milch / Craig / Paul, Weiss, Rifkind, Wharton & Garrison LLP
Mohan / Annie / Cadwalader, Wickersham & Taft LLP
Nichols / Barbara / Weil, Gotshal & Manges LLP
Niejadlik / Katie / Fish & Richardson P.C.
Ochroch / Kathy / Blank Rome LLP
O'Gara / Jim / Kelley Drye & Warren LLP
Pava / Liz / Kaye Scholer LLP
Rich / Allegra / Seyfarth Shaw LLP
Rickerfor / Patrick / White & Case LLP
Rosenthal / Carolyn / Goodwin Procter LLP
Rossabi / Amy / Davis Polk & Wardwell LLP
Schachter / Madeleine / Baker & McKenzie LLP
Slater / Stacey / Nixon Peabody LLP
Smith / Amanda / Morgan, Lewis & Bockius LLP
Spiegel / Elly / Kaye Scholer LLP
Spirer / Laren / Debevoise & Plimpton LLP
Stallworth / Dorothy / Troutman Sanders LLP
Stillwagon / James / White & Case LLP
Sullivan / Joe / Pepper Hamilton LLP
Tabak / Ronald / Skadden, Arps, Slate, Meagher & Flom LLP
Vigil / Angela / Baker & McKenzie LLP (will confirm)
Wallis / Albert / Brown, Rudnick LLP
Weinberg / Ben / SNR Denton US LLP
Weiss / Catherine / Lowenstein Sandler PC
Zeisler / Cristin / Manatt, Phelps & Phillips LLP