College of Micronesia-FSM
P. O. Box 159
Kolonia, Pohnpei FM 96941
Course Outline Cover Page
Introduction to Business BU 101
Course Title Department and Number
Course Description:
Builds on the understanding of contemporary business and its environment; management, organization, marketing, and financing the organization. Coverage of the basic FSM laws and regulations in business are also included.
Course Prepared by: Business Administration State Pohnpei -national campus
Hours per Week No. of Week Total Hours Semester Credits
Lecture _____3_____ x _____16_____ = ___48/16___ = _____3_____
Laboratory ______x ______= ______= ______
Workshop ______x ______= ______= ______
Total Semester Credits = _____3_____
Purpose of Course: Degree Requirement ______
Degree Elective ______
Certificate ______
Remedial ______
Other (workshop) ______
Prerequisite Course(s): _ESL 089______
______
Signature, Chairperson, Curriculum Committee 12/1/98
Date Approved by Committee
SUSAN MOSES 12/23/98
Signature, President, COM-FSM Date Approved by President
Introduction to Business (BU 101) Course Outline
A. General Objectives
To build on the understanding of contemporary business and its environment; management, organization, marketing, and financing the organization. Coverage of the basic FSM laws and regulations in business ate also included.
B. Specific Objectives:
The student will be able to:
1. Explain what a business is and how it operates in a free market system. Discus the concept of social responsibility in business.
2. Discuss inflation and unemployment and how monetary and fiscal policy are used to combat them. Differentiate between macroeconomics and microeconomics.
3. Identify and explain the three basic forms of business ownership. Identify the levels of management and skills required for managerial success.
4. Describe the concept of human resource planning and outline the major steps involved in the process. Explain how each step in the recruitment and selection process contributes to finding the right person for the job.
5. List the major functions of marketing. Discuss how marketing’s role in the exchange process creates utility.
6. List the components of the total product concept. Identify the types of consumer goods, industrial goods, and services.
7. Explain the objectives of promotion and the concept of a promotional mix.
8. Describe the functions of accounting and its importance to the firm’s management and to outside parties such as investors, creditors, and government agencies.
9. Identify the major categories of financial institutions and the sources and uses of those funds.
C. Text:
Louis Boone and David Kurtz; Contemporary Business. Dreden Press (subsidiary of HBJ). Ninth Edition.
D. Methods of Instruction:
Lectures, guest speakers, projects, practice sets, and various individual and group assignments.
E. Course Content:
I. Contemporary Business and its Environment
II. The Structure of Business
III. Management and Organization
IV. The Human Resource
V. Marketing Management
VI. Information for Decision Making
VII. Financing the Enterprise
E. Evaluation:
Grades will be assigned based on the following percentage of total points received from exams, projects, quizzes, practice sets, and the midterm and final exam:
A...... 90% to 100%
B...... 80% to 89%
C...... 70% to 79%
D...... 60% to 69%
F...... 59% and BELOW
G. Attendance Policy:
The COM-FSM Attendance Policy will be observed. Seven absences will result
in automatic withdrawal from classes. Any homework assigned must be turned in
on time regardless of attendance. No quizzes or exams can be made up without a
valid medical excuse.