CATHAY INDUSTRIES celebrates ten years of CATHAYCOATTM Low Viscosity yellow pigments

Hong Kong, 25 January 2016. CATHAY INDUSTRIES provides yellow iron oxide pigments with extra-low viscosity characteristics, so-called LV Grades. For ten years already, the manufacturer offers these products under the CATHAYCOAT™ brand as premium iron oxide range. Lately, the company has started promoting its High Chroma Reds, another new dimension for iron oxides.

In the sector of decorative paints and varnishes the need for iron oxide yellows is very high. For the purpose of providing colours to the final point of sale, the pigment has to be converted into a fine-milled dispersion. This procedure ensures an optimal dosing and shade development. With its CATHAYCOATTM LV Grades, CATHAY INDUSTRIES supplies a range of products, which fulfils the requirements for this procedure in the best possible way.

Pigment content up to 65 percent

Special technology enables the company to manufacture pigments with extremely low oil absorption. This results in ideal fluidity even with a high pigment loading. So, for example, CATHAYCOATTM Yellow YA22LV provides a viscosity of less than 105 Krebs units during high speed dispersing with 3,000 rounds per minute. In the water based process, the pigment content can extend up to 65 percent. The common market practice is limited to a maximum pigment loading of 55 percent. Insofar, CATHAY’s invention set new market standards regarding yellow iron oxides applied in top quality coatings for indoor and outdoor applications.

Easy to disperse properties help saving time and energy

By using high speed dispersers instead of mills in the dispersion process, users save time and energy. CATHAYCOATTM LV Grades are designed to work well in such dispersing conditions and minimise the generation of heat and foam.

High Chroma red pigments as latest development

Ten years after taking the LV Grades to market, CATHAY is now setting once more a new market standard. The company is promoting its High Chroma red pigments opening up a new dimension for red iron oxides, also marketed under the CATHAYCOATTM brand.

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Cathay Industries is one of the world’s leading manufacturers of synthetic iron oxide pigments. The business areas of the company include basic products for the construction industry, sophisticated qualities for the use in coatings systems as well as highest purity iron oxides for cosmetics applications. The portfolio is completed by a number of synergistic products. Established in 1979, the Hong Kong based Cathay Industries GROUP with production sites in the USA, China, Belgium and Australia has been dynamically growing. Now the group is employing 900 people throughout the world. The success of CATHAY INDUSTRIES is based on significant investments into latest production technologies. For further information visit www.cathayindustries.com

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