Rank Interactive

Digital Marketing Executive – Rank Digital

Job Description

The contents of this job description are intended to act as an outline to the main responsibilities of this position. However, the post holder will be expected to carry out any other duties as requested by their line manager.

The accountabilities outlined in this job description will be amended from time to time in order to reflect changes in business requirements.

Job Title

/ Digital Marketing Executive – Rank Digital

Department

/ Digital Marketing

Location

/ Gibraltar (with some travel to the London/Maidenhead office as required)

Duratione.g. PT, FT, FTC # months

/ Full Time

Hours

/ 9am – 6pm Monday to Friday

Reports To/Line Manager

/ Senior Marketing Coordinator

Number of Direct Reports

/ None

Budget responsibilities

/ No

This job description is subject to periodic review and amendment as necessary

Job Purpose

/ To support the Rank Senior Marketing Coordinator and Senior Digital Marketing Manager in the implementation of marketing activities, including ATL campaigns, for the Rank Digital brands.

Main Accountabilities and Responsibilities

/ o  Assist in the coordination of acquisition marketing campaigns across all digital marketing channels.
o  Work closely with Rank Digital Operations to understand and then communicate the promotional calendars and product roadmaps so as to influence acquisition planning.
o  Assist the marketing channel managers by managing bonus requests and creative and development requirements through the respective backlogs.
o  Assist the Senior Marketing Coordinator in managing campaign costs, raising POs and monitoring spend against budgets.
o  Support and liaise with Rank retail teams in the formation and execution of cross channel marketing plans.
o  Assist the Senior Marketing Coordinator and channel managers in the creation and maintenance of marketing reports.
o  Monitor competitor ATL, promotional and acquisition activity, reporting monthly and BAU.
o  Competitor analysis across all channels.
Knowledge, Expertise and Qualifications / o  Ideally educated to degree level.
o  Marketing qualifications preferred.
o  Experience of working in an online environment required.
o  Computer literate, including all the core MS Office software.
Personal Qualities / o  Numerate - ability to analyse data and present key findings.
o  Attention to detail.
o  Structured and organised.
o  Ability to work in a team.
o  Ability to work under pressure and meet deadlines.

The contents of this job description are intended to act as an outline to the main responsibilities of this position. However, the post holder will be expected to carry out any other duties as requested by their line manager.

The accountabilities outlined in this job description will be amended from time to time in order to reflect changes in business requirements.