Applying for a position can be likened to a job campaign.

By ensuring the foundational work is done you will;

- highlight your strengths,

- target your communications,

-network effectively,

- interview with confidence.

Investing time in preparation and being targeted, not just busy will enable success.

1. Know Your Strengths

The foundation of a successful campaign is to know and then market your strengths.

Begin by identifying the four tasksyou do really well and enjoy e.g. serving customers, landscaping a garden, costing a project, a study subject or leading a team.

Strengthen your campaign by then identifying four diverse work related achievements which demonstrate how your abilities add value e.g. increased sales by 15%.

In assessing a candidate for a job the emphasis is on what a person has previously achieved as an indicator of their future performance. Therefore match each achievement with proof of performance examples, e.g. received an employee of the month award letter for increasing sales by 15%. Aligning tasks, achievements and proof will take time, but is very valuable.

2. Activate Your Network

Seventy to eighty percent of jobs are found through networking. Therefore, it makes sense to invest time and energy in activating your network through having a coffee to share achievements and desires. Don't ask for a job, rather seek an introduction or hints on connecting with those who might have a position.

Your personal network may include family, friends and associates from your local sports club, while business connections include work colleagues, clients or customers.

Update your Linkin Profile to ensure it highlights your identified strengths and achievements.

3. Presentation Perfect

A succinct and perfectly presented resume is mandatory and can be used for a number of related applications. However the covering letter must be individually constructed, as its purpose is to match your achievements with the organisations requirements.

Have another proof read all your documents as poor presentation skills are a turn off.

4. Interview Preparation

Gain the competitive edge by researching the organisation [e.g. Google] and being prepared for questions such as 'if I hire you what difference will your abilities make to the business'. The answer is to highlight your demonstrated achievements [e.g. a copy of the employee of the month award letter in the folder taken to the interview].

Sell your strengths, potential and yourself with enthusiasm tempered with sincerity and courtesy.

5. Evaluate

After each step evaluate your performance, asking what could I have done better and does the position continue to be of interest.

Follow up the recruiter for feedback and to advise your interest in similar roles should you initially be unsuccessful.

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