Local Resident Sets Fundraising Goal for an Epic Cycling Event

The Ride to Conquer Cancer honours the 10th anniversary of record-setting fundraising for cancer research and care

([CITY]; [DATE]) - [Name] ______of [Town] ______is gearing up for the 10th annual Ride to Conquer Cancer presented by Wheaton Precious Metals benefiting BC Cancer Foundation. The Ride brings together communities of riders, survivors and their supporters for one common goal: A world free from cancer. Riders will travel over 200 kilometres in BC from Vancouver to Hope for two days on August 25-26, 2018. Funds raised through the Ride to Conquer Cancer enable the BC Cancer Foundation to support breakthrough research and enhancements to care at the BC Cancer Agency.

With one in two Canadians developing some form of cancer in their lifetime, [Name] rightly viewed the Ride to Conquer Cancer as a call to action and has set a goal of raising $X,XXX for the 2018 event. This is an achievable goal, however it requires support in order for [Name] to achieve their fundraising. Every rider must raise a minimum of $2,500 in order to participate and for the Ride to continue making crucial impacts on cancer research and care at the BC Cancer Agency.

[Name] decided to register for the 2018 Ride because…(Here is where you insert your personal story. Briefly explain why you signed up and what’s your inspiration? How has cancer affected you? Try and empower others to donate to you. The more personal, and the more genuine emotion you can display in this section, the better the chance that readers will relate. Try to keep your story to a paragraph at most so your message remains concise.)

This is the 10th annual Ride to Conquer Cancer in British Columbia.To date, the event has helped raise over $85.3 million for the BC Cancer Foundation. Funds raised by the Ride are put to use immediately supporting breakthrough research programs at the BC Cancer Agency.

To help [Name] reach their goal of $____, or to join them on this epic journey, visit conquercancer.ca or call 888.771.BIKE. Simply enter [Name] ______or [participant ID number] ______, and make your contribution to this important cause.

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MEDIA CONTACT:

Leviana Coccia

Communications Manager

416.577.9255