2008 DECA Ontario Provincials
Test 952 FRENCH CONNECTION EVENT 1
1.The ABC retail chain is the only retailer that has written permission to use a national football team's logo on plastic drink cups. This is an example of a(n)
A.limited joint venture contract. C.product trade-name contract.
B.nonexclusive licensing agreement. D.exclusive licensing agreement.
2.What type of facility simply holds goods until they are needed?
A.Storage warehouse C.Assembly department
B.Distribution center D.Fulfillment house
3.For which of the following markets would producers use a short channel of distribution:
A.Baby boomers C.Local consumers
B.Generation X D.Senior citizens
4.Tying agreements are considered legal except when
A.an intermediary is free to carry competing products.
B.the supplier alone can provide the products.
C.the supplier employs full-line forcing without allowing competing products.
D.a company has just entered the market.
5.To make sure products are available when customers want them, a retailer should coordinate promotion with
A.distribution. C.segmentation.
B.transportation. D.communication.
6.What might result if a manufacturer wants prompt payment for goods, but the retailer wants to defer payment for as long as possible?
A.Illegal activity C.Limited variety
B.Increased risk D.Channel conflict
7.Which of the following is not a tool that people use when participating in discussions:
A.Sharing a personal experience
B.Pointing out missing information
C.Building on someone else's comment
D.Helping the group summarize what's been said
8.A message from the company president to all retail employees concerning a change in insurance coverage is a form of ______communication.
A.upward C.staff
B.informal D.lateral
9.Which of the following would most benefit from a customer-service mindset that helps to reduce complaints and increase profits:
A.Employees C.Customers
B.Retailers D.Competitors
10.The first step in handling a retail customer's complaint is to
A.make certain that what you promised is done.
B.listen to what the customer has to say.
C.analyze what can be done to remedy the situation.
D.determine if the solution is agreeable to the customer.
11.Which of the following items require priority processing:
A.Basic stock C.Durables
B.PerishablesD.Staple goods
12.Arranging to repair an expensive lamp for a customer is one way that a furniture store might
A.generate additional profit. C.salvage damaged items.
B.handle seasonal merchandise.D.process returned products.
13.A store ordered merchandise for a special sale that the manufacturer shipped via UPS a few weeks ago. What should the manufacturer do for the store if the merchandise has not arrived and the sale is scheduled to take place in four days?
A.Ask the UPS driver when s/he comes tomorrow to determine the location of the goods
B.Get a shipping code number so that the store can ask UPS to trace the shipment
C.Check the UPS computer system to determine the location of the goods
D.Talk with the shipping employees to determine if they know the status of the shipment
14.Reserve stock gets its name from the fact that it is
A.available as replacement stock. C.kept at a manufacturer's location.
B.reserved for special customers.D.ordered just as it is needed.
15.What should a retailer take into consideration when ordering goods to maintain inventory levels?
A.Excise tax C.List price
B.Lead time D.Net profit
16.Calculate inventory shrinkage if a music store's opening stock value is $21,150, it has purchased $6,425 in stock, had net sales transactions of $14,230, and the periodic stock count is $12,815.
A.$530 C.$625
B.$510 D.$645
17.When retailers provide information about an available product, customers are more likely to
A.buy the product. C.request a payment plan.
B.ask questions about the product. D.put the product on layaway.
18.Which of the following is an example of equilibrium price:
A.Price $500; Demand 300; Supply 300 C.Price $300; Demand 500; Supply 400
B.Price $600; Demand 200; Supply 400D.Price $400; Demand 400; Supply 300
19.Selling goods and services to customers in their homes is an example of
A.producing. C.discounting.
B.wholesaling. D.retailing.
20.Sandra has been caught taking items from her employer, Hudson's Hardware Store, without paying for them. This is an example of ______business risk.
A.natural C.capital
B.human D.economic
21.In which of the following situations would consumers' purchasing power decrease:
A.Interest rates decrease from 9% to 8%.
B.State income-tax rates decrease by 1/2%.
C.Pay raise is 4% and inflation rate is 6%.
D.Employer matches contributions to retirement plan.
22.A deficit in the balance of trade decreases the
A.gross domestic product. C.consumer buying power.
B.cost of production. D.federal minimum wage.
23.A primary factor that a retailer must consider when expanding its business into a foreign market is the country's
A.start-up costs. C.financial objectives.
B.economic system. D.forecasting policies.
24.Because Sharon thinks of herself as an industrious retail manager who develops creative ideas, has a pleasant personality, and works well with customers, Sharon has a positive ______herself.
A.self-concept of C.career goal for
B.moral opinion of D.code of ethics for
25.Being enthusiastic can increase your
A.happiness. C.skills.
B.problems. D.stress.
26.One of the reasons you should listen to criticism carefully is that it shows that you
A.know you have made a mistake. C.don't have any questions.
B.believe the criticism is valid.D.take the criticism seriously.
27.Which of the following statements about change in the retail work environment is true:
A.Retail employees usually can refuse to make changes they don't like.
B.A retail employee often can change the behavior of coworkers.
C.Retail employees accept change better if it is unexpected.
D.Being receptive to change helps retail employees to be successful.
28.A person who wishes to express empathy should consider facial expression as a factor that
A.conveys indifference. C.can be important.
B.doesn't matter. D.won't be noticed.
29.Which of the following techniques helps to build trust in negotiations:
A.Show respect by actively listening C.Always have an answer ready
B.Provide a lot of documentation D.Share information that may be threatening
30.Not liking conflict of any kind and avoiding it at all costs are ______being assertive.
A.advantages of C.methods of
B.reasons for D.barriers to
31.It is important for retail employees to contribute their ideas to the work team, even when they think their ideas may not be accepted, because this
A.demonstrates commitment to the team's goals.
B.ensures that the team will be objective.
C.prevents disagreements among team members.
D.helps the team to make a good decision.
32.One way money functions in society is that it helps people communicate a retail product's
A.value. C.market.
B.income. D.attributes.
33.What type of accounting method is a bookstore using if it records sales as they happen, even if no money changes hands then?
A.Income C.Credit
B.Cash D.Accrual
34.Which of the following should a store owner list individually on a bank deposit slip:
A.Checks C.Coins
B.Currency D.Charges
35.One way that discount stores often use current employees during the process of orienting new employees is as
A.trainers. C.managers.
B.interviewers. D.evaluators.
36.Why do retailers gather marketing information?
A.To fill data banks C.To use in decision making
B.To participate in market research D.To establish information systems
37.A retailer that publishes marketing information but ignores pertinent data and misuses statistics often compromises its
A.credibility. C.elasticity.
B.confidentiality. D.availability.
38.How does marketing research help a home-improvement retail chain to implement the marketing concept?
A.By identifying consumers' wants and needs C.By solving the retail chain's problems
B.By setting goals for the retail chain D.By preventing financial losses
39.In order to make marketing decisions that will help them to remain competitive, discount stores often monitor their competitors' ______activities.
A.management C.financial
B.personnel D.promotional
40.Which of the following data-processing methods is done quickly and does not require retailers to manually handle raw data:
A.Voice networking C.Cyber-opting
B.Computer keyboarding D.Optical scanning
41.April and Mark are making plans to open a home decorating boutique in an expensive upscale mall in the suburbs. They plan to advertise their shop and put on fund-raising events for charity. Which of the following would be the most appropriate product for them to offer at such events:
A.$20 wall hanging C.$30 tablecloth
B.$15 floral arrangement D.$475 crystal vase
42.Customers in cold climates who need snow shovels and snow blowers are an example of which of the following market segments:
A.Psychographic C.Behavioral
B.GeographicD.Occupational
43.What is one factor that the Cost Cutter Discount Store chain considers when identifying promotional activities to include in its marketing plan?
A.Wage regulations C.Inventory system
B.Safety issues D.Costs involved
44.The purpose of the marketing planning process is to balance the internal strengths and weaknesses of a furniture store with its external
A.opportunities and threats. C.costs and expenses.
B.products and resources. D.goals and objectives.
45.Which of the following should be considered when preparing a sales forecast for a pet-supply store:
A.Staff turnover C.Payroll expenses
B.Security reports D.Economic conditions
46.An electronic planning device that many retail employees use to keep track of their activities is an example of a
A.time-management tool. C.web-based program.
B.communication system. D.presentation application.
47.One of the advantages to retail chains of using spreadsheet software is its ability to
A.store information. C.create visuals.
B.do calculations.D.write brochures.
48.Melanie is putting a copy of each valuable business record in a building far away from her lamp store. She is practicing which part of disaster planning?
A.Keep potential lawsuits in mind C.Store information off site
B.Establish a system for record keeping D.Computerize valuable business information
49.One reason the trend of rewarding loyal customers is becoming so popular in the retail industry is because it
A.promotes the use of gift certificates. C.eliminates merchandise returns.
B.reduces the number of complaints. D.builds long-term relationships.
50.What is the first step in following up on an order?
A.Determine whether the supplier has accepted the order.
B.Determine whether the supplier has made changes in the order.
C.Check for discrepancies between the original order and the received order.
D.Visit the vendor personally.
51.A local office-supply store conducts its closing procedures
A.during the lunch hour when most bank deposits are made.
B.after the last customer has left and the doors have been locked.
C.when sales personnel have completed the physical inventory counts.
D.after a security check has been conducted and before the evening shift begins.
52.What should home-improvement stores do to help employees follow instructions for the use of equipment and machinery?
A.Require hand washing C.Install sprinkler system
B.Display first aid posters D.Provide training
53.In what type of centralized retail buying does a central buying authority arrange an initial assortment of merchandise to be shipped to individual stores?
A.Concentrated buying C.Price-agreement plan
B.Warehouse-and-requisition plan D.Dispersed buying
54.Visual inspection is used to monitor inventory levels in many retail stores. For example, hardware stores often place stock cards on pegboards with stock numbers and descriptions for each item displayed. The stock cards specify the number of items to be kept in stock. The amount to reorder will most likely depend on
A.the amount of shelf space in the store.
B.the perpetual inventory records of the store.
C.the difference between the number on hand and the specified number to be stocked.
D.the physical inventory records of the store and the selling price of the merchandise.
55.If a discount retail chain considers possible future problems during the process of developing a project plan, the discount retail chain might be able to
A.schedule employees. C.negotiate contracts.
B.control costs. D.eliminate resources.
56.Your body language affects how you present yourself in terms of your nonverbal cues and the
A.level of productivity at work. C.manner in which you carry yourself.
B.ability to maintain a healthy weight.D.way you manage your clothing budget.
57.Which of the following is an appropriate goal of orderly and systematic behavior:
A.Being identified as an organized person C.Keeping everything in perfect order
B.Becoming a more effective personD.Setting an example for other people
58.Which of the following is an example of a business situation in which retail employees might need to use problem-solving skills:
A.A pet-store employee agrees to work overtime to complete a project.
B.A manager asks a gift-shop employee to be a mentor to a new hire.
C.A new hardware-store employee suggests changing an established procedure.
D.A supervisor gives a senior bookstore employee a superior evaluation.
59.In order to decide which tasks are most important and the order in which the tasks are to be completed, planners can use the
A.GDP Factor. B. ABC Principle.C.RH Factor. D.XYZ Principle.
60.A source of employment information that can be used free of charge by everyone is a public employment agency, which is operated by
A.the government. C.local businesses.
B.the school system. D.private employers.
61.Which of the following statements would be the best way for a job applicant to end an interview:
A."Ms. Collins, if you have any more questions, please give me a call."
B."Ms. Martin, I know that I can do this job, and I would like to have it."
C."Mr. Maxwell, what did you say is the reason that this job is open?"
D."Mr. Murray, I'd be happy to have this job, if you can't find anyone else."
62.Which of the following is one of the main reasons why retail businesses participate in trade shows:
A.To promote community events C.To look for new merchandise
B.To attend social functions D.To visit new locations
63.Which of the following indicates a retailer classified by ownership type:
A.Direct marketing C.Franchise
B.Convenience store D.Conventional supermarket
64.A pricing tactic used by some retailers that might be unethical is one that
A.confuses customers. C.offers rebates.
B.advertises discounts. D.is competitive.
65.In which of the following situations are retail competitors involved in price fixing:
A.Agreeing to offer the same discounts C.Pressuring customers to buy
B.Selling items below cost D.Charging different prices for the same items
66.Which of the following is true of a retailer's pricing objectives:
A.They must be adjusted from time to time.C.They are chosen for the life of the business.
B.They must be changed each fiscal year. D.They are not affected by changing circumstances.
67.Which of the following is a factor that a gift shop should consider during the product/service management process:
A.Transportation C.Recruitment
B.Depreciation D.Competition
68.To reduce lag time between order and delivery and to adjust sizes, styles, and colors of its furniture collections in response to actual sales, a major retail chain uses ______with its foreign manufacturers.
A.scanner systems C.electronic data interchange
B.buyer's intuition D.global distribution centers
69.When Devon had an idea for a new lawn mower option based on an existing lawn mower, the new lawn mower is called a(n)
A.brainstorm. C.model replacement.
B.substitute. D.intangible item.
70.Retail chains that build a reputation for carrying out the terms of their warranties and guarantees generally have higher sales and more repeat customers, which results in
A.increased profits. C.unclear standards for the business.
B.decreased feedback from customers. D.a business-oriented focus.
71.Under which of the following circumstances might a retail chain decide to eliminate a certain item from its product mix:
A.Product complements other products. C.Product's reputation is positive.
B.Product's sales are in decline.D.Product is similar to competitors' products.
72.Which of the following is an example of a retail business positioning a product based on the product's features and benefits:
A.Emphasizing capabilities and durabilityC.Describing similarities within a product line
B.Advertising price line and qualityD.Promoting characteristics available from competitors
73.A brand name that carries the label of the wholesaler or retailer who sells it is called a ______brand.
A.private B. fightingC.family D.national
74.A planning tool used by retailers to maintain supplies of their best sellers is a
A.basic stock list. C.model stock plan.
B.never-out list. D.merchandise assortment plan.
75.A hardware store expects monthly sales of $176,450, markdowns equaling 3% of sales, and employee discounts equaling 2.5% of sales. Calculate the hardware store's planned reductions if it also expects $550 in shortages.
A.$10,254.75 B. $9,704.75C.$8,176.00 D.$11,137.00
76.When deciding what merchandise to buy, what factor is a retailer considering when it analyzes how well the goods will fit the needs of its customers?
A.Adaptability B. TransferabilityC.SuitabilityD.Discountability
77.Last year, a toy store sold 720 bicycles and is experiencing a 10% increase in sales this year. If the store expects a 14% increase next year, how many bicycles should it buy to meet demand?
A.821 B. 893C.903D.931
78.The ultimate intent of effective promotion is to
A.achieve a desired outcome. C.conduct marketing research.
B.put pressure on consumers. D.promote the price of goods/services.
79.Which of the following kinds of paid promotion is most likely to be used to promote the entire retail chain as a business:
A.Personal selling C.Publicity
B.Sales promotion D.Advertising
80.An advantage in using the Internet to promote products is that a retailer can usually
A.reduce traditional publicity efforts. C.track the users' viewing and purchasing habits.
B.increase annual sales volume by ten percent. D.create a loyal customer base.
81.When a government issues a cease-and-desist order to a retail advertiser, it is an example of a legal
A.appropriation. B. arbitration.C.remand. D.remedy.
82.Why is the Internet considered to be a type of interactive media?
A.Multiple computer networks cooperate together to make the Internet possible.
B.Information travels through the Internet to get to consumers.
C.Many people talk on the telephone while chatting on the Internet.
D.The user controls the flow of information.
83.A print advertisement for a hair formula that covers gray hair includes a picture of a man before using the product and after using the product. This illustration is focusing on the