Georg Jensen Expand its UAE Market Presence
AndOpen2ndStore in Dubai Festival City
- George Jensen 2nd Branch within 9 months
- The expansion plan includes Georg Jensen Pop-Up store at Mall of The Emirates and “Shop in Shop” with Bloomingdales in The Dubai Mall
DUBAI, United Arab Emirates, February 2017: AWRostamaniLifestyle, the sole agentfor the Danish design houseGeorg Jensen in the UAE have expanded its retail presence in malls across the UAE.
The Georg Jensen brand, which successfully launched its “ZahaHadid“collection in September last year have opened a second store in Dubai Festival City less than a year after unveiling in City Walk and havealso launched aGeorg Jensen Pop-Up store at Mall of The Emirates and “Shop in Shop” with Bloomingdales in The Dubai Mall.
Considering the increase in the brand popularity among the local community, AW Rostamani Lifestyle objective is to provide more access point to the George Jensen brand across the UAE.
Joseph Faddoul, General Manager at AW Rostamani Lifestyle said: “The city of Dubai is renowned for its functionality and beauty, all values that make up the Georg Jensen brand philosophy. Our aim with the opening of the 2nd Georg Jensen store in Dubai Festival City along with the pop up store at Mall of The Emirates and shop in shop with Bloomingdalesis to provide access to a brand that not only relates to Dubai, but the very people that live in the city.”
AW Rostamani Lifestyle are in a strategic partnership with Dubai Shopping Festival (DSF) and is currently running exceptional offers during this festival.
“Abdul WahidAl Rostamani Group iscommitted to the UAE’s retail sectorgrowth and support the Dubai’s government vision in positioningthe emirate as the go-to destination for tourism both at a regional and international level.” Commented Ahmad Ibrahim, Group Head of Marketing and Communication at AW Rostamani.
For over 100 years, the Georg Jensen brand has produced lifestyle products ranging from hollowware to watches, jewellery and home products. The brand recently collaborated with the Dubai Opera to showcase a memorable collection influenced by the design of the late ZahaHadid all based on translating the brand values of authenticity, rich history, and timeless beauty into something that can be worn for generations.
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About Georg Jensen:
Georg Jensen is a Danish design house renowned for artistic boldness, superior craftsmanship and visionary collaborations with leading artists and designers. Founded in 1904 by master silversmith Georg Jensen, the company creates Scandinavian designed collections including sterling silverware and flatware, jewellery, watches, and a home collection.
About AW Rostamani Lifestyle:
AW Rostamani Lifestyle, founded in 2012, member of AW Rostamani Holding and one of the Middle East’s key retail companies. Headquartered in the UAE, the retail group operates in the GCC and MEA region. As an expert in retail and distribution, AW Rostamani Lifestyle has become a major player in the fashion, jewelry and homeware sectors regionally, with a portfolio that includes numerous leading international and regional brands including Vhernier, Georg Jensen, Graffiti, and Apartment 51.
For media enquiries contact:
AW Rostamani Marketing and Communication
Ahmad Ibrahim
Group Head Marketing and Communication
Tel: +971-4-2141774 I Mobile: +971-56-5494950
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Hill+Knowlton Strategies
Khalil Dagher
Account Executive
Tel: 052 725 4598
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