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MASERATI CASTS A SPELL OVER EUROPE

With shades of a rock music tour, Maserati has taken to the road this northern summer in Europe with a fleet of trucks, cars and concert equipment in the “Spell Of The Trident” tour crisscrossing Europe to bring the excitement of Maserati to every major car market.

"The guests invited to attend the ‘Spell of the Trident’ events throughout Europewill be transported to the evocative and sensual world that is uniquely Maserati,” says Maserati’s Australian-born Global Marketing Manager and organizer of the tour, Herbert Appleroth. “Membership of the Maserati family is something that is captivating and offers a level charisma that is unlike anything associated with other luxury car brands. These events will provide an experience that is intense and comprehensive, rich in the legend that is Maserati and provide a complete experience of our latest model range."

The tour starts in Lugarno, Switzerland and will hit eleven cities in Switzerland, Germany, Austria, and Great Britain before its conclusion in Italy at the end of the summer.

The event begins with a lavish VIP cocktail party followed by a driving test of Maserati's whole line-up, is to give a true sensory experience. The combination of Maserati's exciting performance, avant-garde design and style, attention to detail craftsmanship and cutting edge technical innovation, provides owners an experience that goes beyond simply a mode of transport. The ‘Spell of the Trident’ tour shares these special experiences with all invitees.

The ‘Spell of the Trident’ will, in particular, focus on the two most recent Maserati arrivals in Australia and New Zealand, the Maserati Quattroporte Sport GT and the Maserati GranSport Spyder.

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For further information, please contact

Edward Butler
/ Tel: +61 2 9701 8000
General Manager / Fax: +61 2 9701 3555
MaseratiAustralia and New Zealand / E:
Edward Rowe
/ Tel: +61 2 9701 8000
Public Relations Manager / Fax: +61 2 9701 3555
Ferrari Australia and New Zealand / Mob: +61 407 913 244
E:
Maserati Media web site:
Australia:
New Zealand:

Release Number: Maserati_76

Date of release: 9/28/2018 7:42:54 AM