Job Description

Job title: Fundraiser

Responsible to: Area Fundraising Manager

Responsible for: No line management responsibilities

Band:5

______

Role purpose

To work as part of the national fundraising team, initiating, supportingand engaging in localised fundraising, public relations and publicity maintaining the good name of Sue Ryder Care at all times whilst managing an agreed caseload of fundraising projects and events.

Key internal contacts

  • Regional Fundraising Manager
  • Other fundraising team members
  • Other service staff

Key external contacts

  • Volunteers and supporters
  • Individual and organisational donors
  • Suppliers
  • Media representatives
  • Attendees and participators in events

Values

  • Professional Excellence
  • Caring and Respect
  • Teamwork
  • Open and Honest
  • Effective
  • Innovative

Fundraiser

Job description

Key results areas

KRA1To manage an agreed amount of community events and activities in conjunction with the Area Fundraising Manager.

This will involve:

  • Identifying opportunities for new community events.
  • Maximising the potential income benefit of existing and new events.
  • Increasing the financial and ‘in-kind’ support for the events programme

from individuals and organisations.

  • Producing a detailed project plan for each event.
  • Ensuring that events comply with relevant charity legislation.
  • Publicising each community event to identified target audiences.

KRA2Assist in developing marketing and publicity to accompany the events and community fundraising programme.

This will involve:

  • Ensuring that publicity attracts new support and raises awarenessgenerally.
  • Identifying and promoting publicity opportunities amongst supporterevents and activities.
  • Maintaining good contacts with local media.
  • Issuing press releases before and after each event.
  • Helping to produce marketing materials.
  • Ensuring all publicity conforms to Sue Ryder Care corporate guidelines.

KRA3To develop fundraising support groups in ways that maximises their potential contribution

This will involve:

  • Managing communication with support groups in partnership with other fundraisers.
  • Giving support and advice to new and existing supporters.
  • Assisting with the recruitment of new supporters.
  • Production of supporter recruitment and retention materials.
  • Attending or arranging attendance at meetings and events to support the groups when necessary.
  • Increasing the total annual income generated from support groups.

Fundraiser

Job description

Key results areas (continued)

KRA4 To develop and maintain the necessary manual and electronic office administrative systems that will support the efficient management of the fundraising programme.

This will involve:

  • Maintaining electronic and manual systems and records for events including income and expenditure records.
  • Identifying where the efficiency of event administrative systems can be improved.
  • Carry out staff and volunteer pre and post event briefings as required.
  • Ensuring that the fundraising office and its administrative systems are adequately resourced in terms of the materials needed.

KRA5To work as a member of the regional fundraising team, the nationalfundraising team and with colleagues in other teams.

This will involve:

  • Attending and contributing to local team meetings as well as regional and national fundraising team meetings if required.
  • Enlisting the support of other colleagues for the annual fundraisingprogramme where necessary and appropriate.
  • Collaborating with colleagues on joint fundraising projects in the regionand nationally.
  • Ensuring that relevant information about the annual fundraisingprogramme is shared and available within the hospice and with thenational fundraising team.

KRA6 To carry out all duties and responsibilities in line with Sue Ryder Care corporate policy, employment legislation and other best practice guidelines.

This will involve:

  • Ensuring that the annual fundraising programme has a strong customer

care focus.

  • Demonstrating accountability to donors, supporters and volunteers.
  • Operating at all times with openness, honesty and transparency.
  • Ensuring personal safety while at work both on and off-site and always helping to ensure the safety of others.
  • Ensuring that any individual or group does not receive less favourable

treatment.

  • Observing all other conditions set out in the contract of employment and any future corporate requirements.

Person Specification

Fundraiser

Essential knowledge

EK1Good understanding of the principles of customer care and themeasures that are used to achieve high levels of customer satisfaction.

EK2Understanding of standard event organising and project managementtechniques and their application.

EK3Understanding of risk assessment and regulatory requirements for public events.

EK4Intellectual capacity to be able to understand and appreciate themotivations of the hospice’s donors, supporters and volunteers.

Essential Experience

EE1Experience of developing and managing a range of public or community events.

EE2Experience of marketing and publicising events to a variety of differentaudiences using a variety of media.

EE3Experience of working in an office environment that utilises electronicand manual administrative systems.

Special conditions

SC1Ability to work in the evenings and at weekends.

SC2Willingness to travel locally.

Competencies

Fundraiser

1. Building and Maintaining Relationships / 2. Communications and Influencing / 3. Personal Effectiveness / 4. Planning and Decision Making / 5. Specialist Knowledge / 6. Innovation / 7. Developing Yourself and Others
Job Description / C / S / A / E / C / S / A / E / C / S / A / E / C / S / A / E / C / S / A / E / C / S / A / E / C / S / A / E
Fundraiser / x / x / x / x / x / x / x

1. Building and maintaining relationships

Definition:ability to develop successful relationships with people/stakeholders (people affected by the conditions we care for, donors, supporters, internal customers etc) from all communities and backgrounds

Level required –Skilled

Liaises with relevant people outside of own department – maintains good relationships

Responds to the needs of internal and/or external stakeholders

Considers impact of own actions upon the work of other colleagues in Sue Ryder Care

Respects and values the diverse views, experiences and perspectives of others. Is aware of danger of stereotyping and prejudice.

Is self aware

Understands the need for networking

Works effectively with volunteers and people affected by the conditions we care for

Has the ability to see things from the customers’ point of view

Involves key people in their work

Considers impact of own actions upon the work of other colleagues in Sue Ryder Care and liaises with them to resolve any issues

Uses network of contacts to get information both internally and externally

Gains access to busy people and presents the benefits that will arise from the contact

Keeps others informed about activities and when problems arise

Understands what good customer service is and delivers in line with service expectations

Gives people opportunities to provide feedback and responds appropriately

Preserves loyalty of supporters

2. Communications and influencing

Definition: ability to communicate messages effectively to suit the situation

Level required –Skilled

Communicates detailed information so that it is easily understood

Writes accurately, clearly and concisely

Uses IT systems effectively to facilitate communications

Listens actively, asks questions to establish details or checks understanding

Able to communicate with colleagues at all levels

Shares information and speaks up in team meetings

Gives feedback in a constructive manner with a positive result

Makes complex things simple for the benefit of others

Communicates clearly and concisely (written and oral), meeting the needs of the recipients/audience

Uses the appropriate communication format ie letters, memos, language which supports brand consistency and values

Uses IT systems effectively and creatively to facilitate communications

Makes and/or presents a point of view persuasively and convincingly

Confidently communicates the Sue Ryder Care message

Understands the communication process eg which method to use and when

Understands the use (psychology) of body language, tone of voice and vocabulary to communicate effectively

Communicates clearly and concisely (written and oral), meeting the needs of the recipients/audience

Uses the appropriate communication format ie letters, memos, language which supports brand consistency and values

Uses IT systems effectively and creatively to facilitate communications

Makes and/or presents a point of view persuasively and convincingly

Confidently communicates the Sue Ryder Care message

Understands the communication process eg which method to use and when

Understands the use (psychology) of body language, tone of voice and vocabulary to communicate effectively

3. Personal effectiveness

Definition: ability to manage self to perform to high standards

Level required –Skilled

Demonstrates patience and tolerance for ambiguity and complexity

Ensures relationships with colleagues are not affected when under pressure

Performs and delivers to a high standard with a positive attitude, and a sense of pride

Takes responsibility for solving problems affecting their work

Proactively and openly shares information

Understands the basic concepts of and copes with change

Demonstrates self-confidence

Demonstrates ability to cope with normal pressures and challenges of the role

Is able to give and receive feedback effectively

Provides all reports, information etc to the agreed deadline

Takes personal responsibility for making things happen

Takes responsibility for mistakes made by self or own area

Able to deal with ambiguity and complexity eg copes with uncertainty and unanswered questions, and positively adapts to change

Performs to a high standard, and maintains positive relationships, when under pressure

Follows things through, and displays a sense of pride in achieving results

Takes responsibility for problems affecting their work

Challenges in a constructive manner

Is in charge of their emotions

Encourages and handles complex feedback and acts on it, as appropriate

Learns from previous mistakes to improve future effectiveness

Able to select from a range of styles and apply them to appropriate situations and people

4. Planning and decision making

Definition: ability to develop clear workable plans and to make effective decisions

Level required –Competent

Agrees clear priorities and deadlines

Adjusts plans and projects when workload and priorities change or difficulties occur and suggests options if deadlines cannot be met

Monitors progress to ensure that deadlines are met and objectives achieved

Focuses on results and getting the job done; ensures objectives are SMART

Produces project plans

Uses problem solving techniques

Understands how decisions impact on Sue Ryder Care

Produces contingency plans as part of process

Has a plan that can be articulated

Follows things through, and displays a sense of pride in achieving results

5. Specialist knowledge

Definition: ability to develop appropriate Sue Ryder Care/job/professional related knowledge and skills

Level required –Competent

Demonstrates knowledge of Sue Ryder Care particularly its services, values, mission, key drivers and history

Understand how their role contributes to organisational results

Stays abreast of key policies

Understands relevant technologies

Understands how their work fits in with meeting the needs of all internal and external stakeholders and delivers what is promised to them

Keeps specialist knowledge up to date

Expands own knowledge and skill to help improve own performance

Solves problems and helps others by applying and sharing knowledge and expertise

Complies with legal requirements and fundraising codes of practice

6. Innovation

Definition: ability to apply and promote creative thinking to introduce and improve ideas, methods and processes

Level required –Skilled

Tries out new ideas, methods and technologies

Works out new and innovative ways of doing things better and makes suggestions

Regularly focuses on how work can be continuously improved

Both supports and constructively challenges to help move ideas forward

Adapts and applies previous approaches and experiences differently to meet new situations

Understands that setbacks are a normal and essential part of innovation

Uses the input and ideas of others as a stimulus for challenging methods and generating solutions

Considers ways of reducing expenditure and increasing income

7. Developing yourself and others

Definition: ability to develop self, team members (where appropriate) and volunteers to meet organisational requirements

Level required –Skilled

Gives advice and demonstrations and makes helpful suggestions to others

Always willing to support and train others in own areas of expertise

Demonstrates curiosity and willingness to learn

Attends training and development activities when required

Takes responsibility for own learning and development, regularly seeks feedback on own performance and development and acts upon it

Agrees challenging but realistic objectives for self

Understands the importance of coaching

Works to identify training and development needs in self and others

Provides feedback and coaching where appropriate/shares expertise and experience with others

Demonstrates a genuine interest in people – is accessible and supportive

Develops skills and knowledge by taking on new projects

Acts as a mentor for others within area of specialism

Seeks opportunities for volunteers and people affected by the conditions we care for to be involved