Department of manufacturing and system engineering
MSE 415 - Fall 2009
Group Assignment # 3:
Vidhi Shah
Bender Albazai
Unmesh Srivastava
Mohammad Abalkhail
1Company Rules
Relax Bag Company allocated jobs based on personal qualifications and skills the employee has to make sure that each member has well known his/her part. Our company tasks go efficiently and each member is doing their part as it is assigned from the CEO and the work is distributed equally. We are all enjoying our work and simulating the real business. Each member is efficient enough for the given duties and so there is no need for demotion or dismissal of any employee from our company.
2 Customer Needs Data and Importance
Competitive pressures are increasingly placing businesses in a position to drivegreater revenues and profits while requiring that they manage costs more effectivelyand meet a broad range of regulatory factors. Companies are finding that a keyrequirement of meeting these pressures involves the ability to ensure access to allnecessary information at any time and from any place. Put in simple terms,companies are looking to ensure that the availability of needed information, asmeasured by the share of time that information is accessible and referred to as "Customer Need," aligns with their business requirements.
The following figure is depicting the customer Need and the importance of the need which is base on the percentage of people supported that need during the survey.
No. / Product / Need / Importance1 / Front disc massager backpack / The backpack easy to carry and comfortable. / 5
2 / Front disc massager backpack / The backpack with affordable price. / 5
3 / Front disc massager backpack / Backpack with colorful and style. / 4
4 / Front disc massager backpack / The backpack with more space and pockets. / 2
5 / Front disc massager backpack / Light weight. / 3
6 / Front disc massager backpack / The backpack as a massager. / 2
7 / Front disc massager backpack / The backpack is used as a movable disk. / 2
8 / Front disc massager backpack / The backpack made of durable unscratched material. / 1
9 / Front disc massager backpack / The backpack with more features. / 4
10 / Front disc massager backpack / The backpack has knob and wheels. / 1
Figure 3-1: Customer need for the Front disc massager backpack and their relative importance.
3- Competitive Benchmarking
The term “benchmarking” is relatively new but the concept is as old as competition itself. Whether in industry, sport or in other aspects of our daily lives, we continually need to reference our own performance against others. Attendance ata business convention is a graphic example.
Metric no. / Need no. / metric / Imp. / Units / ProductsV1600E wheeled laptop luggage bag with folding table / Backpack with massager / Airo massaging backpack / massager backpack / Airpack
1 / 1-5 / Total mass / 3 / lb / 1.06 / 0.74 / 0.42 / 0.64 / 0.31
2 / 1-5-9 / Optimum distribution weight / 4 / lb / 1.06 / 0.74 / 0.42 / 0.64 / 0.31
3 / 2 / Unit manufacturing cost / 5 / $ / 40 / 25 / 30 / 35 / 24
4 / 4-9 / Optimum size / 4 / cubic inch / 2217 / 1923 / 1646 / 1843 / 1134
5 / 3 / No. of colors of stylish / 2 / no. of colors / 2 / 2 / 1 / 1 / 1
6 / 3-6-7-10 / Added features / 5 / no. of integers / 2 / 1 / 1 / 1 / 1
7 / 8 / Tensile Strength of material / 3 / psi / 13000 / 11500 / 10200 / 11800 / 8400
Figure 3-2: Competitive benchmarking chart based on metrics.
4 -Unstructured Brainstorming – Product Specifications (Metrics + Values)
Metric Number / Need Number / Metric / Importance / Units1 / 1,5 / Total Mass / 3 / lb
2 / 1,5,9 / Optimum Distributional Weight / 4 / lb
3 / 2 / Unit Manufacturing Cost / 5 / $
4 / 4,9 / Optimum Size / 4 / In.^3
5 / 3 / Number of Colors & Style / 2 / No.of colors
6 / 3,6,7,10 / Added Features / 5 / No.of integers
7 / 8 / Strength of Material / 3 / psi
Figure 3-3: List of metrics for the Relax Bag
5-Needs-Metrics Matrix
Figure 3-4: The needs-metrics matrix
6-Product Sketches
7- Patent Search
We have searched a few patents which closely resemble our concept. So based on these patents we can work on our product. We combine both concepts and form one backpack massager and laptop stand.
1.Patent Application 20070075109 - Therapeutic backpack.
Abstract
A backpack assembly including a plurality of therapeutic elements that may be simultaneously operated by the wearer. The various therapeutic elements may include, for example, vibratory generators or elements, heating elements and electromagnetic elements. Various configurations of these therapeutic elements are possible. A power supply is further provided in the backpack assembly to provide electrical current to and operate the various therapeutic elements.
2.Patent 6626341 - Massaging book bag.
Abstract
A massaging backpack having at least one shoulder strap for massaging an individual which includes at least one massaging unit carried by the shoulder strap, at least one power supply carried by the backpack and connected to the massaging unit, and at least one actuating member carried by the backpack being connected to the massaging unit for actuating the massaging unit when the backpack is worn by the individual so that a massaging sensation is applied to selected areas of the individual.
3.Patent Application 20060113343 - Baggage having vibrating strap inserts.
Abstract
Baggage such as a backpack or shoulder bag includes a storage receptacle, a strap extending from the storage receptacle and serving to extend over a carrier's body to support the storage receptacle, and an electric vibrator attached to the strap in a position at which the strap is to be supported by the carrier's body in use. The permanent vibrator is intended to alleviate muscular aches and pains over prolonged carrying periods.
4.Patent 7593222 - Laptop computer bag and backpack computer bag with extendable table and power supply.
Abstract
A laptop computer bag includes a portable workspace, front extendable legs, and rear extendable legs. The portable work space is capable of being extended out from the laptop computer bag by extending the front extendable legs and the rear extendable legs from a collapsed position. The front extendable legs and the rear extendable legs provide support for the portable workspace. The back pack is the same only the workspace the main support wall that would rest on a person’s back, with padding (outside of the pack) so the user does not feel the hard surface of the workstation.
5.Patent 6354477 - Mobile computing bag.
Abstract
A carrying bag for receiving a portable personal computer, such as a laptop computer, is configurable to be carried in a briefcase mode, a shoulder bag mode, and a backpack mode. The bag can be configured to form stable frame or platform, thereby placing a personal computer received therein into an ergonomically comfortable position for working with while sitting, standing or even walking. Accessories can be accommodated within the bag and be readily accessible when the bag is set up as a stable frame or platform.