For immediate release

Contact:Sherry Greathouse, Eyefinity
916.851.4395

Eyefinity and VisionStar Announce Launch of Lab Management Software

Integration for Vision Star Customers

FOLSOM, CA, February 17, 2004 -- Eyefinity, the optical industry’s most widely used Internet portal, and VisionStar a leading developer of optical software applications for Optical Laboratory production and business management have announced the completion of production testing on the Eyefinity-integrated VisionStar LMS system. The fully integrated lab management software system, now available to VisionStar customers, provides streamlined lab order processing and tracking of prescription orders from the Eyefinity web site to the VisionStar LMS system.

Eyecare providers using Eyefinity can now transmit orders and receive timely order status via a VisionStar LMS system. The VisionStar LMS system will also transmit shipped order status to the Eyefinity website, which will initiate billing and payment of the VSP order at the laboratory.

“We’re extremely pleased to introduce this integrated system to our mutual customers,” says Dave Delle Donne, Eyefinitity’s vice president of Sales and Marketing. “Working together, we have helped make business easier for eyecare providers and the optical labs that serve them on a daily basis. We think our customers will be very impressed with this new technological innovation, which is now ready for the market.”

“Integrating with Eyefinity to transmit prescription orders to the VisionStar LMS system was a natural step for VisionStar to meet our commitment of being the most flexible, open system vendor in the industry,” says Robin Cassidy, vice president of VisionStar. “In working together to develop the Eyefinity interface, we are able provide our customers enhanced functionality that will allow them to remain competitive in today’s market.”

About Eyefinity

Eyefinity, in conjunction with industry-leading partners, provides e-commerce, marketing and business management solutions to the private practice eye care community. Through Eyefinity’s web site, eye care professionals can order products and lab materials, process online insurance claims, and improve practice management and marketing. Eyefinity serves more than 20,000 private eye care practices and 320 labs, and processes more than 25 million transactions each year.

About VisionStar

VisionStar has been a leading developer of optical production and business management software applications for over 30 years. They provide a state-of-the-art system using Microsoft Windows, Oracle, and Unix technologies. Customers include retail and wholesale laboratories, health maintenance organizations, and government entities.

The VisionStar LMS is the best in class system providing customer modular applications that can be mixed and matched to their preferred business processes. VisionStar maintains a staff of optical information technology professionals who deliver a comprehensive set of services from initial project planning through implementation.

VisionStar provides support 24 hours a day, 365 days per year.

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