Certificate in Accounting and Finance for Non-Financial Managers:
Accounting and Finance for Non-Financial Managers
Agenda
Unit 1
Introduction to Finance
- The Vocabulary of Finance
- The Four Basic Elements of Finance
- The Basic Financial Statements
Unit 2
Introduction to Accounting
-Basic Terminology
-The Purpose of Accounting
-The Accounting Cycle
-Preparing Financial Statements
Unit 3
Managing Liabilities
-Overview of Liabilities
-The Liabilities of a Business
- Short-Term Liabilities
-Long-Term Liabilities
Unit 4
Financial Planning
- Overview of Financial Planning
-The Importance of Financial Planning
-The Business Planning Process
Course Objectives
- Understand the art of finance and accounting - the terminology and the processes.
 - Understand the content and presentation of financial statements.
 - Learn that profit is not equal to cash and the importance of cash.
 - Understand why budgets are used as a management tool and how they are built.
 - Learn how to read and analyze the accounting numbers.
 
Course Outcomes
After taking this course, you will:
- Know financial terminology and accounting concepts.
 - Understand the accounting cycle.
 - Understand debits and credits as well as journals.
 - Know how to create and interpret financial statements.
 - Know how budgets are built.
 - Have information on reading financial reports and understanding the financial picture.
 
Financial Analysis and Planning for Non-Financial Advisors
Agenda
Unit 1 - Financial Strategies
Your Role in Financial Decision Making
Understand the Language of Finance
A Word about Financial Concepts
The Purpose of Financial Statements
Unit 2 Financial Dashboard – Introduction to Financial Gauges
Understand Basic Financial Concepts
Financial Strategies
Financial Gauges
Unit 3 Financial Gauges - Profitability
Profitability Gauges
The Components of Profitability
Sales
Cost of Goods Sold and Cost of Sales
Expenses
Unit 4 Financial Gauges - Performance
Making Money
Taking Advantage of Assets
Making the Most of Liabilities and Equity
Performance Financial Gauges
Financial Analysis and Planning Summary
Course Objectives
· To tie together the financial side with the operational side of your area of influence
· To better understand the purpose and operations of the organization
· To gain a use of financial reports to plan and make decisions
· To enhance your support of the financial strategies of the organization
Course Outcomes
At the end of this course, you will:
· Know the financial implications of your daily business decisions
· Interpret and respond effectively to the organization’s financial information
· Contribute towards the organization’s profitability goals
· Make decisions that better support the financial performance of the organization
· Communicate business operations in financial terms
· Think in financial terms to better communicate with those in and outside the organization
Cash is King
Agenda
Unit 1
Cash Flow Strategies
- Why cash is so important in business
 - What are the cash-critical stages in business
 - What internal sources of cash are possible
 - What potential external sources of cash there are
 
Unit 2
Reporting and Evaluating Cash Flow
- Review of the Cash Flow Statement
 - Review of Projected Cash Flow Report
 - What the Cash Cycle communicates
 - What improvements can be made to shorten the cash cycle
 - Calculating cash cycle
 
Unit 3
Projecting Cash Needs
- How much cash the business needs
 - When cash injections are needed
 - Which cash needs will internal sources be able to cover
 - Which cash needs must be met through external sources
 - Making comparisons with other businesses in the same industry
 
Unit 4
Funding Requests
- What debt sources of cash are possible
 - What are the potential equity sources of cash
 - What requirements different funding sources have
 - Making a pitch to investors
 - Approaching potential lenders for financing
 
Course Objectives
- To clearly communicate the importance of cash in business.
 - To identify a business’s cash-critical stage.
 - To provide a review of possible internal and external sources of cash.
 - To show participants how to read a cash flow statement and cash flow report
 - To provide participants with the knowledge to use the cash cycle to identify potential improvements.
 - To provide information so participants can estimate the amount of cash needed and appropriate timing for three years.
 - To provide the knowledge needed to approach potential funding sources.
 
Course Outcomes
At the end of this course, you will:
- Understand your company’s cash activities and your own role in improving cash flow.
 - Be able to reveal cash needs based on a three year estimate of cash sources and uses.
 - Know how to consider cash management ideas to improve cash flow through improved business activities.
 - Be able to consider potential external cash sources and ways to approach them for funding.
 
