Oral presentations vary in style, range, complexity, and formality. These talks may be designed to inform, to persuade, or both.
• Avoiding Presentation Pitfalls (Common Errors)
- Speaker
- Makes no eye contact
- Seems like a robot
- Hides behind the lectern
- Speaks too softly/loudly
- Sways, fidgets, paces
- Rambles or loses her/his place
- Never gets to the point
- Fumbles with notes or visuals
- Has too much material
- Visuals
- Are nonexistent
- Are hard to see
- Are hard to interpret
- Are out of sequence
- Are shown too rapidly
- Are shown too slowly
- Have typos/errors
- Are word-filled
- Setting
- Is too noisy
- Is too hot or cold
- Is too large or small
- Is too bright for visuals
- Is too dark for notes
- Has equipment missing
- Has broken equipment
• Planning Your Presentation
- Work from an explicit purpose statement
- Analyze your listeners
- Who are my listeners (strangers, peers, superiors, clients)?
- What is their attitude toward me or the topic?
- Why are they here?
- What kind of presentation do they expect?
- What do they already know?
- What do they need to know?
- How large is their stake in this topic?
- Do I want to motivate, mollify, inform, instruct, warn?
- What are their biggest concerns or objections?
- What do I want them to think, know, or do?
- Analyze your speaking situation
- How much time will I have to speak?
- Will other people be speaking before or after me?
- How formal or informal is the setting?
- How large is the audience?
- How large is the room?
- How bright and adjustable is the lighting?
- What equipment is available?
- How much time do I have to prepare?
- Select a type of presentation
- Informative
- Training/instructional
- Persuasive
- Action Plan
- Sales
- Select an appropriate delivery method
- The memorized delivery
- The impromptu delivery
- The scripted delivery
- The extemporaneous delivery
- Preparing your presentation
- Research your topic
- Aim for simplicity and conciseness
- Anticipate audience questions
- Outline your presentation
- Plan your visuals
- How to design readable visuals
- Make visuals large enough to be read from anywhere in the room
- Don't cram too many words, ideas, designs, or type style, into a single visual
- Keep words and images simple
- Break information into chunks
- Summarize with key words, phrases, or short sentences
- Use 18-24-point, sans serif type)
- Display only one point per visual unless previewing or reviewing
- Give each visual a title that announces the topic
- Use color sparingly, to highlight key words, facts, or the bottom line
- Use the brightest color for what is most important
- Label each part of a diagram or illustration
- Proofread each visual carefully
- Choose the right visual medium
- PowerPoint, or other presentation software
- With presentation software, you can:
- Create slide designs in various colors, shading and textures
- Create drawings or graphs and import clip art, photographs, or a variety of other images
- Create animated text and images
- Create dynamic transitions between slides
- Amplify each slide with speaker notes
- Sort your slides into various sequences
- Precisely time your presentation
- Shower you presentation directly on a computer screen or projector, online, as overheads, or as printed handouts
- Transparencies
- Whiteboards,dry erase boards, and chalkboards
- Posters
- Outline of presentation or other handouts
• Delivering Your Presentation
- Rehearse your delivery
- Check the room and setting beforehand
- Cultivate the human landscape
- Get to know your audience
- Be reasonable
- Display enthusiasm and confidence
- Don't preach
- Keep your listeners oriented
- Open with a clear and engaging introduction
- Give concrete examples
- Provide explicit transitions
- Review and interpret
- Plan for how you will use any non-computer visuals
- Prepare
- Organize
- Do not begin with a visual
- Do not display a visual until you are ready to discuss it
- Tell viewers what they should be looking for in a visual
- Point to what is important
- Stand aside when discussing a visual, so everyone can see it
- Don’t turn your back on the audience
- Remove the visual promptly after discussing it
- Switch off equipment that is not in use
- Do not end with a visual
- Manage your presentation style
- Use natural movements and reasonable postures
- Adjust volume, pronunciation, and rate
- Maintain eye contact
- Manage your speaking situation
- Be responsive to listener feedback
- Stick to your plan
- Leave listeners with something to remember
- Allow time for questions and answers
• How to Manage Listener Questions
- Announce a specific time limit
- Listen carefully
- If you can't understand a question, ask that it be rephrased
- Repeat every question, to ensure that everyone hears it
- Be brief in your answers
- If you need extra time, arrange for it after the presentation
- If anyone attempts lengthy debate, offer to continue after the presentation
- If you can't answer a question, say so and move on
- End the session with "We have time for one more question" or some such signal
• Webinars and Distance Presentations
- A webinar, or Web-based seminar, allows you to deliver a presentation via the Internet.
- Face-to-face settings are still most effective
- Webinars minimize the cost of bringing everyone to one location