Bachelor of Business Administration (BBA) Course

Objective

/ The objective of the Bachelor of Business Administration (BBA) Course is to impart accurate Management theories and practical curriculum to help them in developing each student's total personality. This will develop them as visionary, problem solver and entrepreneur.

Status

/ BBA Course is affiliated with Mahatma Gandhi Kashi Vidhyapith (MGKVP), Varanasi.

Duration

/ Duration of BBA Course is of three years (Six Semesters)

Eligibility

/ Intermediate or 10+2 in any discipline

Scope of BBA Course

/ After successful completion of their BBA course, students have a secured job prospects in finance, Marketing, International Business and Human Resources as well as get armed to pursue specialized course such as PGDM, MBA, C.A., C.S.

Basis of Admission

/ Admission on the basis of the aggregate score obtained in Written Test organized by SMS Varanasi, followed by Personal Interview.
FIRST SEMESTER / SECOND SEMESTER
·  BBA-N-101: Business Organisation
·  BBA-N-102:Business Mathematics
·  BBA-N-103 : Principles of Economics
·  BBA-N-104: Book Keeping and Basic Accounting
·  BBA-N-105:Business Laws
·  BBA-N-106:Fundamentals of
Management
·  BBA-N-107: Business Ethics / ·  N201 Business Environment
·  N202 Business Communication
·  N203 Indian Economy
·  N204 Principles of Accounting
·  N205 Organisation Behaviour
·  N206 Business Statistics
THIRD SEMESTER / FOURTH SEMESTER
·  N301 Advertising Management
·  N302 Indian Banking System
·  N303 Human Resource Management
·  N304 Marketing Management
·  N305 Company Accounts
·  N306 Company Law / ·  N401 Consumer Behaviour
·  N402 Financial Management
·  N403 Production Management
·  N404 Sales Management
·  N405 Research Methodology
·  N406 Operation Research
FIFTH SEMESTER / SIXTH SEMESTER
·  N501: Business & Corporate Laws
·  N502: Quantitative Methods – III (Operations Research)
·  N503: Business Taxation
SPECIALISATION PAPERS
MARKETING
Paper – IV(M): Consumer Behaviour
Paper – V (M): Advertising & Brand Management
HUMAN RESOURCE
Paper – IV (H): Human Resource Development
Paper – V (H): Industrial Relations
FINANCE
Paper – IV (F): Indian Money Market
Paper – V (F): Financial Institutions & Services
INTERNATIONAL BUSINESS
Paper – IV (IB): International Trade
Paper – V (IB): International Marketing / ·  N601: Entrepreneurship
·  N602: Strategic Management
·  N603: Principles of Insurance
SPECIALISATION PAPERS
MARKETING
Paper – IV (M): Services Marketing
Paper – V (M): Sales Management
HUMAN RESOURCE
Paper – IV (H): Compensation Management
Paper – V (H): Labour Laws in India
FINANCE
Paper – IV (F): Financial Decision-making
Paper – V (F): Project Management
INTERNATIONAL BUSINESS
Paper – IV (IB): International Human Resource Management
Paper – V (IB): International Banking & Finance
SUMMER TRAINING / RESEARCH REPORT
COMPREHENSIVE VIVA – VOCE