FOR IMMEDIATE RELEASEMay 2, 2016
THE PENINSULA CHICAGO ANNOUNCES COMPLETION OF GUEST ROOM REDESIGNFEATURING WORLD’S MOST ADVANCED IN-ROOM TECHNOLOGY AND EXCLUSIVE NEW GUEST EXPERIENCES
The Hotel’s 15th Anniversary Rings in a New Era of Guest Offerings
Celebrating 15 years in one of America’s favorite cities, The Peninsula Chicagounveils the final results of a comprehensive guest room redesign that sets a new standard for luxury accommodations. The re-imagined rooms and suites introduce the brand’s advanced guest room technology to the United States,along with threenew service initiatives: 24-hour check-in for web bookings, a Mobile Concierge serviceand ‘Keys to the City,’providing guests with special access to Chicago’s best destinations and experiences. Encompassing 331 guest rooms and suites, the project showcasesThe Peninsula’s evolution of luxury design andenhances every guest’s stay with ease, elegance and the ultimate in personalization.
“We are thrilled to introduce a completely new guest room product to the Chicagomarket,” said Maria Razumich-Zec, The Peninsula Chicago’s General Manager and Regional Vice President. “The guest feedback we have received has been overwhelmingly positive, and we are especially proud of the innovative new technology showcased throughout. These developments, combined with our Keys to the City experiences offer visitors a truly multi-faceted way to immerse themselves in the best of Chicago.”
Pioneering Guest Room Designand Technology
Designer Bill Rooney of Bill Rooney Studio, Inc.,conceived contemporary interiors with cosmopolitan attitude in keeping with The Peninsula’s prime location in the heart of Chicago. Mr. Rooney took design cues from luxury yachts: fine wood finishes, lush fabrics, rich leathers, and a sense of purpose where everything has its place.
The 74newly redesigned suites at The Peninsula Chicago showcasecustom artworkinfluenced by Chicago’s rich artistic culture. Each suite features a hand-embroidered silk chrysanthemum art wall, along withhand-painted artisan glass elements by artist Michael Glickman that provide a decidedly chic yet residential feel. Artist David Qian’s team spent over 320 hours to hand embroider each floral art piece in the suites.
Introducing Peninsula’s signature technology to the United States for the first time, the new rooms feature all essential functions, entertainment and guest services now available in 11 languages (English, French, German, Spanish, Portuguese, Arabic, Russian, Korean, Japanese, Simplified Chinese and Traditional Chinese). On the new in-room tablets, full control of all room functions is just a touch away, enabling easy control of guest room lighting, room temperature controls, restaurant menus, hotel services, city information and attractions and TV channels. LED touch-screen wall panels offer weather details, language and privacy options. In addition to the recently launched 24-hour check-in for web bookings, all guests now have access to a new Mobile Concierge service, which provides instant guest service support by text message, directly to cell phones. Additionally, all national and international calls made from the guest room phone are complimentary via VOIP.
A pioneer and industry leader in the research and development of innovative guestroom technology since 1985, The Peninsula Hotels’ Research and Technology Department (R&T) is responsible for some of the most advanced, yet intuitive innovations in the global hotel industry. Demonstrating true commitment to perfection, over 250,000 airline miles were flown by The Peninsula Hotels Quality Assurance and Control team during the installation of the new technology systems to ensure a truly seamless experience for guests. Linking each guest room in the hotel is high tech cable stretching over 1 million feet, which equates to 191 miles of the fastest connection available.
15th AnniversaryCelebration Package Unveiled
In honor of The Peninsula Chicago’s 15th anniversary milestone in June 2016, the hotel’s crystal anniversary, the 15th AnniversaryCelebration Packageis offered in partnership with LALIQUE. The experience includes:
- Overnight accommodations for one night
- Welcome bottle of Deutz Champagne
- Deluxe Suites and above receive a pair of LALIQUE 100 POINTS by James Suckling Champagne Flutes in a gift box
- Complimentary American Breakfast for two
- Complimentary overnight parking
Guestrooms start at US$ 505 and Deluxe Suites start at US$ 1,155; valid through December 31, 2016.
New Keys to the City Experiences
To celebrate its new guest rooms and 15th anniversary, The Peninsula Chicago offers guests’ unprecedented access to the very best of Chicago through 15 different curated experiences called Keys to the City. In addition to the previously announced programs that include a private kitchen tour at the three-Michelin-star restaurant, Grace; guaranteed house seats and access to the VIP intermission lounge at Broadway in Chicago performances; nine new experiences and perks have been added in April 2016. Highlights include:
- Fast Pass access to the new Navy Pier Ferris Wheel and seating in the coveted glass gondola
- Private “Temple Tour” at haute chocolatier Vosges Haut-Chocolat, an experience not open to the public
- Exclusive dining journey at GE Bistro by former Peninsula Chicago Chef Graham Elliot, which includes access to the “Greatest Hits” menu and a kitchen tour
- Skip-the-line access to the highly anticipated Terracotta Warriors exhibit at The Field Museum
To reserve a new Peninsula Chicago guest room, please visitpeninsula.com/chicago. Room rates start at US$ 430 and suites start at US$ 680. Guests who book through peninsula.commay now check in at any time on their arrival day, through the new
24-Hour Check In for web bookings feature online.
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About The Peninsula Chicago
The Peninsula Chicago is a Five Star, Five Diamond hotel located on the “Magnificent Mile” at 108 East Superior Street (at Michigan Avenue), within the city’s premier shopping district. The 339 guest room hotel opened in 2001 and features three distinctive restaurants, a popular bar and a world-class spa. For information on The Peninsula Chicago, please visit or call +1 (312) 337 2888 or toll-free at +1 (866) 288 8889.
About The Hongkong and Shanghai Hotels, Limited (HSH)
Incorporated in 1866 and listed on the Hong Kong Stock Exchange (00045), The Hongkong and Shanghai Hotels, Limited is the holding company of a Group which is engaged in the ownership, development, and management of prestigious hotels and commercial and residential properties in key locations in Asia, the United States and Europe, as well as the provision of tourism and leisure, club management and other services. The Peninsula Hotels portfolio comprises The Peninsula Hong Kong, The Peninsula Shanghai, The Peninsula Beijing, The Peninsula Tokyo, The Peninsula Bangkok, The Peninsula Manila, The Peninsula New York, The Peninsula Chicago, The Peninsula Beverly Hills, and The Peninsula Paris. Projects under development include The Peninsula London and The Peninsula Yangon. The property portfolio of the Group includes The Repulse Bay Complex, The Peak Tower and St. John’s Building in Hong Kong; The Landmark in Ho Chi Minh City, Vietnam; 1-5 Grosvenor Place in London, UK, and 21 avenue Kléber in Paris, France. The clubs and services portfolio of the Group includes The Peak Tram in Hong Kong; Thai Country Club in Bangkok, Thailand; Quail Lodge & Golf Club in Carmel, California; Peninsula Clubs and Consultancy Services, Peninsula Merchandising, and Tai Pan Laundry in Hong Kong.
About LALIQUE
LALIQUE is internationally recognized as the ultimate symbol of French luxury. Representing the finest in artisanal skills, utmost precision and fundamental values, Lalique stands for quality, excellence and innovation. René Lalique, renowned as the inventor of modern jewelry, became Master in the art of glassmaking in the early 1907. Lalique created the panels for the Orient Express train, the lighting for the SS Normandie cruise liner and the historic windows for the Coty building in New York City. Lalique earned his title, Sculpteur de Lumiere, from the richly sculptural craftsmanship and dramatic contrasts between clear and frosted finishes that have become iconic to the brand.
Today, Lalique has transformed into a full lifestyle brand, offering collections across five categories: interior design, decorative objects, jewelry, art and fragrance. Collaborations with leading contemporaries like Zaha Hadid, Parmigiani-Fleurier, Caran d’Ache, The Macallan, Jean-Michel Jarre, James Suckling and others offer new interpretations and fresh creative inspiration in crystal. For more information, please visit
For further information, please contact:
Ms. Susan Ellefson
Director of Public Relations
The Peninsula Chicago
108 East Superior Street
Chicago, IL 60611
Telephone:+1 (312) 573 6616
Fax:+1 (312) 573 6612
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