Questionnaire GSN Annual Meeting 2004

Dear All,

You should all now have received your invitation to this year’s GSN Annual Meeting 2004, the theme of which is “Moving Environment Up the Media Agenda”. In order to prepare for the meeting, we would appreciate it if you could please take time to fill out the following questionnaire.

We are keen to gain a good understanding of how the media can be used most effectively to promote environmental issues. Your responses to this short questionnaire will provide valuable insights into this process and allow for an exchange of experiences and ideas from different Member States. Your contributions will then be pulled together into a short report in order to illustrate how different institutions engage the media on environmental issues.

Please complete this questionnaire by 1st October 2004 and return to the Secretariat at . Please feel free to consult departments other than your own, especially those most involved with the media. Also, feel free to attach additional sheets if you need more space for your answers.

Thank you in advance for spending time to complete this questionnaire and I look forward to seeing you at the GSN Annual Meeting 2004.

The Secretariat

ERM - European Environmental Communication Networks

8 Cavendish Square,

W1G 0ER, London

T: +44 207465 7362

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What kind of relationship has your organisation developed with the media? How has your organisation gone about developing this relationship?

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What type of media does your organisation generally use (TV, radio, print) to raise awareness of environmental issues? Why this choice of media?

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How is presswork organised within your organisation? How many staff / financial resources are directed in this area?

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What do you think would make your government and public more interested in the environment? For example, could environment be better “packaged” within economic and social messages? Please list any examples.

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What is the media agenda in your country with regards the environment? What’s hot? What’s not? Do you think it is true that only bad news is big news?

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Do you feel EU environmental initiatives are visible enough on your national media agenda? If not, how could this be improved?

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Within your country, what good sources of environmental information are available to citizens?

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Please provide an example of a success story, or any simple tips as to how you have gone about highlighting the environment in your country’s media agenda?

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How could the Green Spider Network assist you in pushing the environment up the media agenda in your country?

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