Campaign Tactics

Campaign Tactics

/ GL EG MSA Transactional Channel Campaign
Creative Express ID: O-57G77
MRM ID: M8-2BBOR4R
Business Unit: EG
Date: July 1, 2013
Copy Deck – Direct – New End Users
Version – Final Channel

Campaign Tactics

Channel
Digital1: eDM – Sales Rep – New End Users – MSA 2040
Print 2: Postcard – New End Users – MSA 2040
1: eDM – Sales Rep – New End Users – MSA 2040
Channel – Digital – In Layout
HP MSA Storage Solutions
SUBJECT LINE / MSA 2040: Get simple, high-performance storage
LOGOS / [Partner logo] [HP Partner Insignia]
HEADLINE: / Introducing HP MSA 2040
SUBHEADLINE / Get simple, high performance SAN storage
CONTENT HEADLINE / Virtualize, consolidate and simplify with MSA
COPY / The new HP MSA 2040 is designed for simple, flexible shared storage to support consolidation and virtualization initiatives. Let me show you how to get the performance you need for the price you can afford with the HP MSA 2040. Don’t miss these offers below.
BUTTON / Contact us
OFFER 1 / HP MSA 2000 Storage
Industry leading entry shared storage
  • Simple- easy to deploy and manage
  • Efficient- optimize resources with host interface options and a wide selection of hard drives
  • Affordable- market leading entry price points

BUTTON / Learn more
OFFER 1 / HP MSA 2000 Storage
Industry leading entry shared storage
  • Simple- easy to deploy and manage
  • Efficient- optimize resources with host interface options and a wide selection of hard drives
  • Affordable- market leading entry price points

BUTTON / Learn more
OFFER 2 / HP MSA 2040 Storage
Bringing new levels of performance to entry SANs
  • Simple- Worry–free shared storage for ProLiant and BladeSystem
  • Fast- 4X boost in IOPS performance and leading $/IOP vs competitors
  • Futureproof- Unmatched investment protection

SINGLE OFFER BUTTON / Learn more
HEADLINE / Experience four times the performance of entry-level SANs
COPY / Speak with me today to find out how the HP MSA 2040 can help you meet increasing performance demands of new consolidation and virtualization workloads.
FOOTER NAV / Header 1 Contact Us Social Media
Link 1 Link 2 Facebook
Link 2 Link 2 Twitter
LEGAL / © Copyright 2012 Hewlett-Packard Development Company, L.P.
The information contained herein is subject to change without notice.
FOOTER / [Email is FROM partner, so partner PRIVACY unsub must be in footer]
2: Postcard – New End Users – MSA 2040
Channel – Digital – In Layout
HP MSA Storage Solutions
FRONT
HEADLINE / Get simple, high-performance SAN storage
with the new HP MSA 2040.
FRONT BODY COPY / Support and simplify consolidation and virtualization with HP MSA shared storage.
FRONT LOGOS / [Partner logo] [HP Partner Insignia]
BACK HEADLINE / Virtualize, consolidate, and simplify with the industry leader—HP MSA Storage.
HEADLINE / MSA 2040 sets the new storage performance standard
BACK BODY COPY / The new HP MSA 2040 sets the standard for entry SANs with an architecture optimized around performance.
•Worry-free shared storage for HP ProLiant and BladeSystem
•Up to four times the performance of competitive entry arrays
•Unmatched investment protection
HP MSA 2000 brings new levels of performance to SMBs.
•Easy to deploy and manage
•Host interface options and a wide selection of hard drives for optimizing resources
•Unrivaled affordability with market-leading entry price points
Discover more about the HP MSA storage system at XXX.
LOGOS / [Partner logo]
[HP Partner Insignia]
LEGAL / © Copyright 2012 Hewlett-Packard Development Company, L.P.
The information contained herein is subject to change without notice.

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