EmileHAdams

/ +44 7951 946 790


Profile Especial
An Experience and Interaction design contractor, with 8+ years experience and practice supporting interplays between people and online content. I relish collaborations which utilising keen research, analysis and insights in the delivery of beautiful and engaging solutions.
Approach
I'm a composed, focused, deliberate self-starter. I encourage early engagement and early failure through low-fidelity outlines using sketches and Axure wireframes, with continual review and consensus via workshops and presentations and eventually paralleled by prototyping in Axure RP or Proto.io and high-resolution designs in Sketch or Photoshop for testing, ideation and eventual development.
Those I've worked with know I'm highly resourceful creative 'Mr Ben' with reams of energy.
Highlights
While at Betfair, I Lead the experience and interaction design of a new Exchange Graph Analytics MVP Mobile product to be deployed across their two largest Exchange Markets, Horse Racing and Football, providing price and volume tracking across 1000’s of Markets and millions of transactions daily. / I was sent to Singapore to join one of BNPP's innovation teams, as a UX Lead design for a Private Wealth Management Scheduling iPad product focused on easing the ongoing engagement between Relationship Manager and international High Value Clients.
Tools
Design and Dev tools / Workflow / Teaming / Languages
Sketch
Zeplin
Invision
Proto.io
Flinto
Axure RP
Photoshop
Illustrator
AfterEffects
CODA / Agile
JIRA
Confluence
Trello
Sharepoint
Office 365 / Slack
Skype
Join.me / HTML
CSS
Shorthand JAVA
Actionscript
Experience
MAY2018 – JUN2018
UX-UI Senior/Product / EY-Seren (London) / EY CSR Initiative(Global)
A Senior Product (UI/UX) role leading the UI design to deliver a new CSR portal concept in support of EY’s ongoing social impact agenda and sustainable inclusive growth initiative for EY millennial. Final delivery was a prototype to facilitate next phase buy-in and strategic support while demonstrating solid Seren design methodologies and best practices.
  • Collaborated with Product, Service designer and researchers to deliver a viable prototype driven by user and stakeholder insights to obtain.
  • Supported stakeholder workshops to map ’processes’, dependencies and roles across the product, while identifying key touch points and also ensure alignment with board level expectations.
  • Translating Service map insights into user need and screen flows.
  • Lead the production of UI design and guidelines for prototyping, user testingand EY Global Leadership event.

+44 7951 946 790

DEC2017 – APR2018
UX-UISenior/Lead / GFT /BGC-BESSO / Commercial Insurance(Transportation, USA)
A Senior/Lead experience design role in a strategic Commercial Insurance project providing Brokers and Agents with a uniform usable application for submitting applications, managing new quotes and reducing manual input and duplication of data. I worked with a BA to transpose paper documentation and underlying rule and premium calculation into a clear fluid MVP using AWS Cloud Services and ReactJS technologies.
  • Sketching journeys and storyboard scenarios to present screen content and elements.
  • Review with BA and SME’s to demystify jargon and decipher underlying calculations.
  • Workshops with BA to map ‘Upstream’ and ‘Downstream’ processes, dependencies and identify key touch points and redundancies.
  • Translation insights into annotated wireframes and screen flows to support user stories.
  • Production of UI assets for the build of the submission and evaluation interfacesfor the front-end Agile development teams.

SEP2017 – OCT2017
UX-IXD Senior / Ernest & Young (Global) / EY Open Banking Innovation Centre
Senior experience designer on a strategic project team, researching the impact of Open Banking PSD2 regulation on retail banks, generating mobile concepts and presentations based on personal and SME customers banking data.Collaborated with Creative Director and UX designers to develop Personas, researchAI and Blockchain technologies and deliver prototypes for testing and demonstration as part of a new Open Banking Innovations Client Centre.
FEB2017 – AUG2017
UX- IXD Senior / Ernest & Young (US) / EY Future Of Insurance
Senior experience designer leading the interaction design across 22 workshops presenting UI concepts, processes, and products redefining complex US Insurance products and workflows, being reshaped by disruptive technologies; AI, automation, DNA and Biometrics, Blockchain and big data technologies and services. Collaborating with Creative Director, UI and UX designers to interpret scripts, data and research to produce compelling interactive presentations.
  • Sketching user journeys, storyboard and process concepts extracted from B2B, B2C and C2B scripts, introducing insights from AI and Big Data technology research to communicate complex policy and engagement scenarios and interactions.
  • Engaging with SME’s and SMA’s to rationalise and ground complex technical data, documentation and processes into a visually compelling and interactive package.
  • Extensive research providing tangible evidence to support use of DNA/Biometrics and facial recognition technologies to support insights and help realise concepts through scripted interactive presentations.
  • Extensive research into US Life Insurance trends and standards across, health insurance, professional insurance, insurance marketing, new technologies and business process’ to support content requirements.
  • Researching wearable technology touch points to support personal and business insurance needs and their role within a policy lifecycle.

OCT2016 – FEB2017
UI Senior / Just Eat
Senior Android UI designer within their UX department to help transform their customer experience across their UK and International products.
APR2016 – MAY2016
UX-IXD Senior / EY-Seren/BNP Paribas Fortis (Singapore) / Private Wealth Management
Senior experience designer within BNPP’s Global Innovation APAC Hub. Supporting the Client service proposition, through the design of an MVP, C2B B2C iOS App in the Private Wealth Management sector. My primary focus was on a RM Client conferencing and scheduling app.
+44 7951 946 790

MAY2015 – MAR2016
UX-IXD Senior / Betfair Exchange / Exchange Betting (Odds Trading)
Senior experience designer on a Mobile Exchange Market Graph Tool. The Market Graphs facilitated their VIP and high value Traders & Pro Bettors with their betting and trading strategies across 1000’s of horse racing markets globally. Also kicked-off their strategic help and Onboarding vision for Betfair’s Exchange & New Jersey Sports product having previously worked with their Head of Exchange Italy’s onboarding solution.
NOV2014 – APR 2015
UX Lead / Camelot / The National Lottery
Lead the interaction and experience for The National Lottery’s iPhone App redesign using Phone Gap technology. The app hopes to supports their 5 major lottery products, generating 1M+ monthly mobile users with a weekly1M+ in revenue.
JUN2014 – AUG2014
UX/ UI Lead / Bupa Digital (UK) / Private Health Care
Brought in to lead the critical migration of Bupa’s Health Information content into Sitecore following the brand guidelines and new HTML5/CSS component library with ‘Mobile First’ design focus. Managed stakeholder expectations, partnered with internal and external technology groups, analysed and consolidated business and design requirements, and spearheaded design consistency throughout the project.
NOV2012 – NOV2013
Mobile Specialist / Hotels.com(Expedia Group) / Hotel Booking
Worked directly with the Creative Director, Product Directors and Senior UX Designer to develop an ‘Interaction Prototype’ for a new hotel booking application, including undertaking in-depth user research and translating them into highly-engaging, interactive, visual designs. Deployed low and high fidelity mobile and tablet prototypes and visual designs.
JUL2010 – NOV2013
UX Lead (UCD) / Rule Financial / Market Risk, Trading, Legal Documentation
Deutsche Bank, UBS, HSBC, BARCAP
Lead/ Senior designer in UCD innovation workshops in finance and banking institutions across multiple touch points; tablet, mobile and desktop. Successfully built several interactive user journey prototypes. Participated in sales engagements, workshops and presented UX ‘added-value’ benefits to stakeholders. Prepared UX documentation through research (wireframes, user flows and personas).
+5yrs Experience
SEP2014 – NOV2014 / UI/UX Senior / AdaptiveLab
APR2014 – MAY2014 / UI Senior / Discovery Channel
APR2014 / UI/Graphic Senior / Mediablaze
AUG2008 – MAR2010 / UI/UX Senior / Evolution Gaming
MAR2007 – JUN2008 / Flash Design Senior / Betfair Exchange Games
SEP2006 – DEC2007 / Flash Design Senior / Universal Music Online
NOV2005 – JUL2006 / Digital/ Flash Design / Virgin.net
FEB2005 – NOV2005 / Digital/ Flash Design / LEGO.com
Education
SEP1992 – JUN1995 / University of Westminster
BA Architecture
Architectural Design & Building Engineering
SEP1991 – JUN1992 / University of West Midlands
Computing & Structural Engineering Foundation