Ausindustry Awareness Tracking 2002 Page 14

AusIndustry Awareness Tracking 2002 Page 14

AusIndustry Marketing Tracking 2002

Project Ref: 2154

Intermediaries Questionnaire

QUOTA CONTROLS:
Sample drawn from client databases:
Sample drawn from Yellow Pages: / 50
150

WHEN THROUGH TO RECEPTION:

Intro 1: Good morning/afternoon. My name is ( ) from The Wallis Consulting Group, a market research company. We are conducting a Federal Government survey about research and development and innovation in industry. Could you please tell me what your organisation does?

INTERVIEWER RECORD AND CODE:

01  Agriculture, horticulture, mining CLOSE

02  Manufacturing/utility CLOSE

03  Communications/software/information technology CLOSE

04  Scientific/health research CLOSE

05  Industry Association CONTINUE

06  Accountant CONTINUE

07  Lawyer/solicitor (general) CONTINUE

08  Management/marketing/innovation consultant CONTINUE

09  Patent Attorney/Lawyer CONTINUE

10  Other services CLOSE

11  Federal/State/Local Government CLOSE

12  Other (education, etc) CLOSE

CONTINUE AS FOLLOWS:

Intro 2:May I please speak to the most senior person engaged in providing services to clients involved in research and development or innovation activities? PROMPT: an Account Director, Financial Director or Senior Accountant, Business Advisor/Manager, Patent Lawyer, or Innovation Consultant.

IF NECESSARY SAY: Someone who provides services that might include:

°  help developing a business plan

°  assistance making applications for government funding of research development

°  assistance raising venture capital

SCREENING SECTION

WHEN THROUGH TO CORRECT PERSON REPEAT INTRO: Good morning/afternoon. My name is (XXXX ) from The Wallis Consulting Group, a market research company. We are conducting a Federal Government survey about research and development and innovation in industry.

S1 Do you personally assist clients in relation to funding for research and development, innovation or venture capital raising?

01  Yes GO TO INTRO 2

02  No ASK S2

S2 Does anyone else in this organisation?

01  Yes LOCATE PERSON

02  No CLOSE

INTRO 2: The survey takes about ten to fifteen minutes to complete. All answers remain confidential and companies participating are not revealed to the sponsor of the survey. May I go ahead now? The survey may be monitored for quality control purposes - if you do not wish this, please let me know.

RESPONSE CODES

01  Continue

02  Inconvenient – make appointment

03  Respondent temporarily away – make appointment

04  Refusal at reception

05  Refusal by respondent

06  Correct respondent away during survey

07  Wrong person – locate correct person

08  New number - appointment

Main Survey

Q1. If a client was seeking assistance in funding research and development (R&D) expenditure or looking for venture capital for any purpose - what organisations would you recommend that they contact, or which organisations would you contact on their behalf?

PROMPT: Which others? Any others? ACCEPT MULTIPLES.

01  AusIndustry

02  (Federal) Department of Industry (Tourism & Resources)

03  Dept. of Workplace Relations (and Small Business)

04  Austrade

05  Business Entry Point

06  Other Federal Government Department (SPECIFY)

07  State Government Department (SPECIFY)

08  Banks/merchant banks

09  (Other) venture capital providers

10  Accountant(s)/Business Advisers

11  Patent attorney/lawyer/solicitor

12  Management/marketing/innovation consultant(s)

13  Industry/trade association

14  Colleagues/business associates

15  Other (SPECIFY)

16  None

17  Don’t know / Can’t think of any

IF NO FEDERAL GOVERNMENT DEPARTMENT / AGENCY MENTIONED AT Q1 (CODE 1- 6) ASK Q2 – OTHERS GO TO PRE Q3.

Q2. What FEDERAL GOVERNMENT agencies are you aware of that might assist businesses with R&D funding or raising venture capital?

PROMPT: What others. Any others? ACCEPT MULTIPLES.

01  AusIndustry

02  (Federal) Department of Industry (Tourism & Resources)

03  Dept. of Workplace Relations (and Small Business)

04  Austrade

05  Business Entry Point

06  Other Federal Government Department (SPECIFY)

07  None

08  Don’t know

Q3a. Have you ever assisted a client to apply for a tax concession in relation to research and development expenditure?

03  Yes

04  No GO TO Q4b

Q3b. Which government agencies did you deal with in relation to that tax concession? (ACCEPT MULTIPLES)

01  AusIndustry

02  ATO/Australian Taxation Office

03  Other (SPECIFY)

04  No-one –accountant did it all

05  Don’t know

06  (Industry) Research & Development Board

Q4a. Aside from the tax concession, have you ever assisted a client to apply for assistance from the Federal Government for R. & D expenditure, commercialisation of new products or venture capital raising?

Q4b. Have you ever assisted a client to apply for assistance from the Federal Government with R. & D expenditure, commercialisation of new products or venture capital raising?

01  Yes

02  No GO TO PRE Q5

03  Don’t know GO TO PRE Q5

IF YES TO Q4a or Q4b ASK Q4c:

Q4c. Which government agency did you deal with in relation to that assistance?

01  AusIndustry

02  (Federal) Department of Industry (Tourism & Resources)

03  Dept. of Workplace Relations (and Small Business)

04  Austrade

05  Business Entry Point

06  Other Federal Government Department (SPECIFY)

07  None

08  Don’t know

09  (Industry) Research & Development Board

PRE Q5: IF AUSINDUSTRY MENTIONED AT Q3b OR Q4c ASK Q5, OTHERS GO TO PRE Q6

Q5. How long ago is it since YOU FIRST dealt with AusIndustry?

01  Past year/Since January 2001 GO TO Q10a

02  During 2000 GO TO Q10a

03  1997 – 1999 GO TO Q11

04  1992 – 1996 GO TO Q11

05  Before 1992 GO TO Q11

06  Don’t know/Can’t remember GO TO Q11

PRE Q6 IF NO ‘AUSINDUSTRY’ AT Q3b OR Q4c BUT Q1 OR Q2=1 (AWARE AUSINDUSTRY) ASK Q6. OTHERS GO TO PRE Q7

Q6a. If you wanted to contact AusIndustry to find out about assistance with R. & D. or related activities, how would you go about contacting them? CODE FIRST MENTION:

Q6b. And what other ways would you think of using to contact them?

Q6a
First Mention / Q6b
Other Mentions
AusIndustry/DITR website / 1 / 1
Search on the Internet / 2 / 2
Call AusIndustry hotline /13 28 46 / 3 / 3
Call State/local office of AusIndustry / 4 / 4
Call Business Entry Point / 5 / 5
Call other Government Department (specify) / 6 / 6
Call State Government Department (specify) / 7 / 7
Look in phone book / 8 / 8
Look in brochure (that I have) / 9 / 9
Contact Industry Association / 10 / 10
Ask (other) accountant/business advisor / 11 / 11
Other (SPECIFY) / 12 / 12
Don’t know / 13 / 13

PRE Q7: IF NO ‘AUSINDUSTRY’ AT Q1, Q2, Q3b OR Q4c ASK Q7. OTHERS GO TO Q10

Q7a. If you did want to contact the Federal Government to inquire about assistance with R. & D. or related activities, how would you go about contacting them? CODE FIRST MENTION:

Q7b. And what other ways would you think of using to contact them?

Q7a
First Mention / Q7b
Other Mentions
Department of Industry website / 1 / 1
Search on the Internet / 2 / 2
Call 13 28 46 / 3 / 3
Call State/local office of Dept. of Industry / 4 / 4
Call Business Entry Point / 5 / 5
Call other Federal Government Department (specify) / 6 / 6
Call State Government Department (specify) / 7 / 7
Look in phone book / 8 / 8
Look in brochure (that I have) / 9 / 9
Contact Industry Association / 10 / 10
Ask accountant/business advisor / 11 / 11
Other (SPECIFY) / 12 / 12
Don’t know / 13 / 13

Q8. The Federal Government agency that has responsibility for delivering services to support industry, research and innovation is AusIndustry? Were you in fact aware of AusIndustry?

01  Yes

02  No GO TO Q15

03  Don’t know GO TO Q15

Q9. Had you just heard the name or had you heard something about the services they offer?

01  Just heard name

02  Had heard about their services

IF FIRST CONTACTED AUSINDUSTRY BEFORE 2000 (Q5=3- 5) SKIP TO Q11

Q10a. What is the main way in which you have learnt about AusIndustry?

Q10b. And in what other ways have you learnt about AusIndustry?

Main Way
10a / Other Ways
10b.
Direct mail from AusIndustry / 01 / 01
AusIndustry Seminar / 02 / 02
AusIndustry Internet/web site / 03 / 03
Other Internet /web site / 04 / 04
Airline Advertising / 05 / 05
Business Magazine Advertising / 06 / 06
Newspaper Advertising / 07 / 07
Other Advertising / 08 / 08
Phone Book/White or Yellow Pages / 09 / 09
Accountant/Professional adviser / 10 / 10
Industry/Professional Association / 11 / 11
Referral from other Government Department / 12 / 12
Word of mouth / 13 / 13
Other (SPECIFY) / 14 / 14
Client made me aware of them / 15 / 15
Don’t know/Can’t Say / 99 / 99

ASK OF ALL AWARE AUSINDUSTRY BUT NOT CODED 3 AT Q10a/10b.

OTHERS GO TO Q12b

Q11. Have you ever visited the AusIndustry web site?

01  Yes ASK Q12a

02  No GO TO Q15

03  Don’t know GO TO Q15

Q12a. When did you last visit the (AusIndustry) site?

Q12b. You said you had visited the AusIndustry web site, when did you last visit that site?

01  Past year/Since January 2001

02  During 2000

03  1997 – 1999 GO TO Q15

04  1992 – 1996 GO TO Q15

05  Before 1992 GO TO Q15

06  Don’t know/Can’t remember GO TO Q15

IF RESPONDENT HAS VISITED WEB SITE IN LAST TWO YEARS ASK Q13(a) –(d),

Q13a. How would you rate the web site in terms of the ease with which you located it on the web, would you say it is…READ OUT

01  Excellent

02  Good

03  OK

04  Poor

05  Very poor

06  Don’t know

b) How would you rate the ease of using the site, would you say it is…READ OUT

01  Excellent

02  Good

03  OK

04  Poor

05  Very poor

06  Don’t know

c) And how would you rate the site in terms of how helpful or informative it was in relation to YOUR needs? Would you say… READ OUT

01  Excellent

02  Good

03  OK

04  Poor

05  Very poor

06  Don’t know

d) Have you attempted to access or download forms from the web site?

01  Yes

02  No GO TO Q13f

e) How would you rate the ease of downloading forms? Would you say… READ OUT

01  Excellent

02  Good

03  OK

04  Poor

05  Very poor

06  Don’t know

f) So how would you rate the site overall? Would you say… READ OUT

01  Excellent

02  Good

03  OK

04  Poor

05  Very poor

06  Don’t know

Q14. Do you have any suggestions as to how the web site could be improved?

IF YES: RECORD VERBATIM PROBE FULLY

01  Yes (SPECIFY)

02  No

ASK ALL

Q15. The Federal Government has a range of programs to assist industry that are administered through AusIndustry. I will read out some information about the main programs, and I would like you to tell me if you were aware of each one.

READ OUT DESCRIPTIONS a) TO e) RECORD ANSWER FOR EACH

Aware / Not aware
a)  The R&D tax concession, which is 125% (or sometimes 175%) on every dollar spent on research and development, administered jointly with the Australian Tax Office / 1 / 2
b)  Grants for specified R. & D. projects whereby the government matches equally every dollar you spend on R. & D. This is the R & D Start program. / 1 / 2
c)  A similar program of loans to assist in the commercialisation of products from the laboratory or test stage to the market. This is the R. & D. Concessional loan scheme / 1 / 2
d)  A program to assist smaller businesses prepare themselves for raising venture capital through research, business planning and other activities. This is the COMET scheme / 1 / 2
e)  Direct investment by the Government in selected venture capital funds to make available venture capital to small firms that are innovating new products. This is the Innovation Investment Fund / 1 / 2

Q16a Through AusIndustry the federal government also offers a range of other less broadly available programs. Have you heard of any of these other programs?

01  Yes

02  No GO TO Q17

IF YES TO Q16a:

Q16b Which other programs have you heard of? CODE OR SPECIFY:

01  Automotive Competitiveness and Investment Scheme (ACIS)

02  Biotechnology Innovation Fund (BIF)

03  (Enhanced) Printing Industries Competitiveness Scheme

04  Petroleum Products Freight Subsidy Scheme (PPFSS)

05  Printing Industries Competitiveness Scheme (PICS)

06  Renewable Energy Equity Fund (REEF)

07  Shipbuilding Bounty

08  Shipbuilding Innovation Scheme

09  Textile Clothing & Footwear Import Credit Scheme

10  Textile Clothing & Footwear Strategic Investment Program

11  Tradex

12  Other (SPECIFY)

13  Don’t know

Q17a Have any of your clients in fact BEEN APPROVED FOR or RECEIVED ASSISTANCE from AusIndustry through any of the programs we have mentioned in this interview?

01  Yes

02  No GO TO PRE Q18

03  Don’t know GO TO PRE Q18

IF YES TO Q17a:

Q17b Which program(s) were or are those that your clients have received assistance from?

CODE ALL MENTIONS – INCLUDE PROGRAMS FOR WHICH CLIENT HAS BEEN ACCEPTED BUT HAS NOT RECEIVED FUNDING

Main Programs

01  R & D Tax Concession

02  R & D. Start

03  R. & D. Concessional Loan

04  COMET

05  IIF/Innovation Investment Fund

Other Programs

06  Automotive Competitiveness and Investment Scheme (ACIS)

07  Biotechnology Innovation Fund (BIF)

08  (Enhanced) Printing Industries Competitiveness Scheme

09  Petroleum Products Freight Subsidy Scheme (PPFSS)

10  Printing Industries Competitiveness Scheme (PICS)

11  Renewable Energy Equity Fund (REEF)

12  Shipbuilding Bounty

13  Shipbuilding Innovation Scheme

14  Textile Clothing & Footwear Import Credit Scheme

15  Textile Clothing & Footwear Strategic Investment Program

16  Tradex

17  Other (SPECIFY)