Heather D. Stanislas
10235 SW 20th Street Miramar, Florida 33025
Email:
Phone: 305.588.5513
Performance-driven Business Development and Marketing professional offering 15 years of comprehensive achievement across operations and business development experience. Leveraging business acumen across diverse cultures and economies. Develop consultative solutions through aggressive negotiations with new and existing clients. Customer-focused communicators with proven ability to understand and convey product information, develop rapport, build strong relationships with customers, and deliver high-impact presentations.
PROFESSIONAL EXPERIENCE
Part-Time Adult Education Instructor- Miami, FL 01/2013- Present
Miami Dade County Public Schools
¨ Prepare students enrolled to take the GED examination. Design engaging lesson plans and instruct students in the concepts of Mathematics, Reading, Science, and Social Studies.
¨ Tutor students preparing to take the FCAT, SAT, and ACT examinations.
¨ Evaluate and monitor students’ progress and develop course materials, to ensure academic goals are met.
¨ Offer counseling and guidance to students regarding their academic, behavioral, and vocational matters.
Vice President of Operations/Marketing- Ft Lauderdale, FL 11/2011 – 03/2013
Paradise Produce International, LLC
¨ Increased account growth for three key accounts that capture earnings from $100K to $375K for Start-Up Entrepreneurial venture.
¨ Supervised a three-member team in account management and business development.
¨ Analyzed operations to evaluate performance in meeting objectives and determine areas of potential cost reduction, program improvement and policy changes for start-up entrepreneurial venture.
o Developed operations strategies to improve productivity by 48%; eliminate redundant processes and implement strong quality control methods.
o Expanded into new markets. Build a broad, diverse loyal customer base with leading regional and national companies.
o Composed and implement marketing and sales strategies; Guided company to a 53% sales increase in 12 months.
Account Executive- Opa Locka, FL 03/2010 – 09/2011
ARAMARK Uniform Services, Inc.
¨ Developed and maintained client base for rental uniform programs, through strategic prospecting, cold calling, and follow-up activities.
¨ Cultivated a client base of over 200+ customers in specific territories, which exceeded direct-sales goal by 103% quarterly. Performed customer needs analysis and provided marketing solutions.
¨ Formulated strategic approach in organizing pipeline opportunities. Composed and presented high-impact presentations to key decision-makers.
¨ Negotiated major contracts to increase sales and profits from existing hospitals, restaurants and hotels within each department.
¨ Established rapport with stakeholders at multiple levels and maintained strong long-term relationships.
Account Manager- Sunrise, FL 3/2008 – 09/2009
AT&T Incorporated
¨ Increased retention sales objective by 105% quarterly. Managed and coordinated telecommunication services for 300+ business clients.
¨ Coordinated and managed designated telecommunication projects. Coordinated projects with customers, engineers, and implementation managers to ensure customer satisfaction and job completion.
¨ Developed and presented solutions to C-level executives (CIO, CFO, CTO) and various IT managers.
¨ Managed conflicts concerning billing and installation matters. Trained customers in the use of AT&T data products and equipment.
Account Manager– Miami, FL 01/2006 – 10/2007
Radio One, Inc. WTPS NewsTalk 1080AM
¨ Identified and secured relationships with key accounts, increasing annual revenue in 2006 and 2007 by $175K.
¨ Secured 85% market share within one year by leveraging long-term relationships, ensuring broad market coverage and penetration, and prioritizing sales pipeline opportunities.
¨ Created strategic sales growth through strong prospecting, consistent follow-up, account servicing, and quick response to client needs. Composed marketing materials, custom proposals and fee schedules.
¨ Designed several creative sponsorship/promotional tie-ins that generated profits for the organization, sponsors and clients. Negotiated contracts for annual contracts. Developed annual sales and budget forecasts.
¨ Maintained strong, ongoing relationships with clients while working collaboratively to meet their advertising needs.
Account Executive - Hollywood, FL 03/1998 – 01/2006
Cox Media Group, Inc. WEDR 99 JAMZ
¨ Cultivated and grew client relationships, landing key accounts that included Walt Disney World, Mitsubishi Motors, Unilever, HBO and Proctor & Gamble.
¨ Conceptualized and executed on-air and online advertising campaigns for entertainment and consumer product industries. Composed and creative commercial script for radio commercials.
¨ Played a key role on pitches to current and prospective accounts, delivered consultative presentations that won new and increased existing business to drive $1.3M in revenue growth.
¨ Handled challenging accounts known for “agency hopping” and last-minute changes. Effectively managed expectations and avoided scope creep. Efforts helped retain client and increased annual billing from $110,000 to $310,000.
EDUCATION
Bachelor of Arts in Communications (BA), 1995, Saint Thomas University, Miami, FL.
SOFTWARE SKILLS
Proficient: Microsoft Office Suite (Word, Excel, PowerPoint, Outlook), Salesforce (CRM), and Internet research.
ASSOCIATION/VOLUNTEER
Delta Sigma Theta Sorority, Incorporated, Member ~ Dade County Alumnae Chapter, 1994 – Present
Delta Sigma Theta Sorority, Inc., Co-Chairperson ~ Delta G.E.M.S. Mentorship Program, 2004-2009