News Release Instructions

Thank you for choosing to transform your patients’ lives with Standard Process supplements! Now, you can easily let others know about your decision to carry Standard Process whole food nutrient solutions in your practice by using this fill-in-the-blank news release.

Sending out a news release will let your local community know that you are:

·  Providing patients nutritional services that can transform their lives

·  Committing to offering safe, effective, and high-quality supplements made with whole food and other ingredients

·  Broadening your expertise in nutrition and expanding your practice

Follow these four easy steps to distribute the news release to your local news media:

1.  Fill in the blank information areas such as [First and Last Name] and [Full address], etc., with information that is specific to you.

2.  Locate the names and addresses or email addresses of local news media in your area that cover business or health news, and mail or email the completed news release to them. You can do this by requesting a media list from your local chamber of commerce, or by “Googling” local newspaper names and looking in the “Contact Us” or “How to submit a press release/news release” areas of their websites. Consider sending it to your alma mater’s publication, too.

3.  Share a link to your news release on your social networks, including Facebook, Twitter and LinkedIn.

4.  Do it soon while it is still news!

If you get a chance, please let us know when you see the news published. Contact Annie Gentil, communications coordinator, at 262-495-6425, or at .

Media Relations Contact:

Karren Jeske, APR

Corporate Communications Manager

262-495-6382 or 262-370-2092 (mobile)

For Immediate Release

[City Name]-based Veterinary Clinic Offers Whole Food Supplements for Pets

Supplements by Standard Process Inc. provide whole food nutrient solutions for dogs, cats and horses

[YOUR CITY, Your State.] (Insert Month, Day, Year Distributed Here)—[Clinic Name] announces it will begin carrying whole food supplements from Standard Process Inc.

Veterinarian [First name Last name], [job description (example: owner and/or head clinician)] of [Clinic name] selected Standard Process Veterinary Formulas supplements for [his or her] practice because Standard Process has a strong reputation as a visionary leader in whole food nutrient solutions. The company, which makes supplements for dogs, cats and horses is committed to the whole food philosophy of its founder, Dr. Royal Lee, and to providing supplements that deliver complex nutrients as nature intended.

“I am excited to offer my clients supplements from Standard Process,” said [Last name]. “My clients expect the very best care from me for their pets, and I trust the outstanding reputation of Standard Process and believe these products will be able to help improve the quality of my patients’ lives.”

Standard Process also makes supplements from whole foods and other ingredients for humans. The company, which started in 1929, grows the majority of its ingredients on company-owned, certified organic farmland and uses state-of-the-art manufacturing processes to retain vital nutrients within each ingredient. Standard Process is dedicated to quality and employs high quality control standards, including adhering to the Food and Drug Administration’s good manufacturing practice requirements.

Standard Process offers more than 300 supplements through three product lines: Standard Process and Standard Process Veterinary Formulas supplements, and MediHerb herbal supplements. The products are available exclusively through health care professionals because the company believes the informed guidance of a health care practitioner is vital to achieving optimal health.

Located in [City name], [Clinic name] [company description (ex: integrates holistic care into its practice to help provide its clients and their pets with the very best health care.)]. For more information about [Clinic name], or Standard Process Veterinary Formulas supplements, call [Clinic phone number] or visit [Clinic website].

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About Standard Process Inc.

For more than 85 years, Standard Process has been the visionary leaderin whole food nutrient solutions. Headquartered in Palmyra, Wisconsin, Standard Process offers more than 300 high-quality supplements with whole food ingredients through three product lines: Standard Process and Standard Process Veterinary Formulas supplements, and MediHerb herbal supplements. The products are available exclusively through health care professionals.

Dedicated to the whole food philosophy of founder Dr. Royal Lee, Standard Process’ goal is to ensure that its nutritional supplements deliver the complex nutrients as nature intended. To accomplish this, Standard Process grows the majority of its ingredients on company-owned, organically certified farmland. The company uses state-of-the-art manufacturing processes to retain vital nutrients within each ingredient and employs high quality control standards, including adhering to the Food and Drug Administration’s good manufacturing practice requirements.

Standard Process employs more than 330 people. The company is a recipient of the Platinum Well Workplace Award from the Wellness Councils of America and has distinguished itself as a leader and innovator in workplace promotion. In 2014, Standard Process launched Cultivate by Standard Process, a business that delivers scalable wellness solutions to impact individual employees and the overall company using onsite chiropractic as a central component of the program.

Standard Process is also distinguished as an exemplary environmental citizen. The company is a Tier I participant in the Wisconsin Department of Natural Resources’ Green Tier program, which recognizes companies with strong environmental compliance records. For additional information about Standard Process, visit standardprocess.com.