FINAL SHAREHOLDERS’ REPORT
January, 2012
As a company, you will prepare a Shareholders’ Report—much as you prepared the business plan. This report will be considerably shorter and really is just a summary of your company operations over the course of the past two months.
The report needs the following:
· a title page
· a table of contents page
· President’s Report:
o Summarize the business’ activities. Highlight the small trade fair AND retail sales. Reflect upon the partnerships formed. Would each warrant a paragraph summary?
o Reflect on the company goals. Did the company meet all its goals? Why or why not? (Note….how did the company adjust its sales goal when 2 members left the company within days of the business plan board meeting? How close was the final outcome?)
o Was the venture a success? Highlight at least 5 solid reasons or contributing factors that led to its success.
o Recognize each individual’s contribution to the success of the business. You can ‘connect’ individuals to the small business trade fair as well if you’d like.
o What recommendations would you make to future Junior Achievement companies to ensure similar or greater success? Focus on things you would or would not do, based on feedback from team members. Remember this must be kept fairly generic.
o Specific Thank You’s to:
§ Junior Achievement
§ Mrs. McKinnon and Ms. Gagne
§ Your guests at your initial board meeting held in November
§ others???
§ VP - Sales and Marketing Report:
o First….reflect upon the small business trade fair. How did the company market it and what was the response from the community (both from businesses and from the general public)
o How many Peac-Treats gifts were sold? Break it down into the 6 product lines; use a pie chart (done in Excel) to highlight the information.
o Were the company’s retail sales goals met? (The original sales goal of 12,000 units was not met, but why not? Considering that two people left the company, was the sales attained proportionate to the original goal?) How was this accomplished? Elaborate on the most effective sales strategies, but do highlight others that were used.
o What is the sales income for the period? Provide a breakdown of direct/commission sales vs. non-commission sales. Again, an Excel chart might be useful. How were the non-commission handled (ie. Sale in the mall, Chamber of Commerce sale, parent/teacher interviews, etc.). How many times was the company out in the public at such venues? How big a part did commission sales play in the success of the company? Perhaps sales in public places like the mall, etc. were more important?
o Recognition of Top Salesperson
o Were there any costs incurred for marketing? If so, what were they? Be sure to discuss the free services as well!
o Highlight the liquidation of products in the end….How and when did the pricing structure change, and how many were sold at the reduced prices? Give us a timeline/results of the reduced pricing….Remember, not everything was reduced in price!
o How did you creatively dispose of some kits in the end? (ie. bake sale!)
· VP – Production Report:
o How many items of each type were produced? How and why does this differ from the number that were sold? (remember those given as ‘gifts.’)
o How were supplies purchased and organized?
o How much did supplies cost? How much ‘raw materials’ product was left over and what happened to it? You must put a $ value on the leftover supplies.
o How was production organized in the beginning and throughout the venture? Did it change? Discuss how jobs were determined/ assigned.
o What problems were encountered in the production department and how were they overcome?
· VP – Finance Report:
o Highlight the Income Statement, noting the success of both the small business trade fair AND retail sales…Comment on how similar it is to the projected income statement by showing the parts of the income statement comparison that make sense.
o Highlight the charitable donation and current share value; how does this compare to projected?
o Highlight the Disbursement of Funds. Note that a table could do this nicely:
Bank Balance – January 19, 2011 / ?????Charitable Donation – KidSport
(to be paid January 27, 2011) / ??????
Shareholders
(to be paid January 27, 2011) / ??????
Total Disbursements / ?????
Ending Balance / Should equal $4.67
(That’s what the bank account started with)
· VP – Human Resources Report:
o Were you a team? Explain fully by using specific examples.
o Comment on the personnel problems and how they were overcome.
o How did you organize members for group sales (ie. Mall)?
o How did you motivate members?
o How did you keep members informed?
o What training was provided for production and sales?
o What sales commission was paid? Summarize commissions using Excel and a table that shows individual sales and commission. You may even want to display this in a graph/chart format.
o How many shares were issued, at what selling price, and to how many shareholders? What is the current share value? What happened to the shares of the two members who left the company?
o Summarize disbursement of funds to shareholders in a chart similar to the one below:
Team Member / Share Investment(two $10 shares each) / Current
Share Value / Commission / Total
Totals
· VP – Information Technology Report:
o Summarize how technology was used by individuals/various departments, highlighting its importance. Consider, too, what sets the company apart from its competition in terms of how it used technology; what makes your company truly unique in its use of technology?