Executive Summary of the Literature Search
Dashboard Systems for Program Evaluation
Background
In the fall of 2002, five statewide community college organizations came together to research, design, and deploy a new system for program evaluation. The purpose of the team is to create an alternative evaluation system for PROE (Program Review of Occupational Education). The Michigan Department of Education funded the project to complete five tasks:
- Conduct a literature review of existing dashboards and variables used to monitor instructional activities.
- Collect and analyze input from faculty and administrators to identify the critical key data elements that will be used for the pilot dashboard.
- Pilot the dashboard at three community colleges (Mid-Michigan, Schoolcraft, and Grand Rapids)
- Design a process that will help to use the dashboard in a quality system model.
- Coordinate communications about and training on the dashboard.
This report is the findings of the literature review.
Introduction
The dashboard system is a powerful tool that can provide a consolidated view of an organization’s performance, making it easy to:
- Take advantage of a balanced scorecard approach to management
- Measure and understand an organization’s key performance indicators and performance metrics
As in a car, the dashboard uses indicator lights to provide the “driver” information about performance. In a program dashboard, defined variables regarding programs, services, and finances are displayed with colors to portray the following:
High (green)
Medium (yellow), and
Low (red) performance levels
For example, if enrollment trends decline over a three-year period lower than the pre-set minimum of the accepted range, a red bar will appear on the dashboard. Clicking on the variable name will open the spreadsheet (or database) that contains the specific data for further review and explanation.
The Issues
After some initial research, community colleges in Michigan are proposing a model that would use a dashboard system to track and evaluate career programs. This will help our organizations with the following issues:
- Tardy and inaccurate access to key performance indicators.
- Inability to spot negative trends early.
- Human errors and eliminating duplicate data entry.
- Generating detailed reports to show emerging trends.
- Identifying operational efficiencies.
- Identifying and proactively applying preventive measures.
The Solution
A dashboard will help Michigan Community Colleges to:
- Set performance goals at each level.
- Track performance indicators.
- Establish measures and criteria for monitoring progress.
- Identify, track, trend and correct problems.
- Design and print performance indicator reports.
- Understand our organization's financial health.
- Meet regulatory requirements.
Dashboard Users
Senior Leaders
Board of Trustees
Management personnel
Other institutional leaders and decision makers
- Provides a snapshot of key performance indicators
- Keeps users current on issues related to organizational performance
- Increases the timeliness and effectiveness of management decisions
Dashboard Effectiveness
In order for Dashboards to be effective;
Organizations must accurately identify and model linkages between overall performance objectives to the specific metrics often already tracked routinely in the organization.
Regular monitoring of your dashboard “gauges” in order to steer your organization by looking forward instead of reverse
The process requires an annual review of performance indicators and an in-depth program analysis by an external evaluation team every 3-5 years
Dashboard Literature Search Methodology
The literature search was conducted primarily on the Internet.
Dashboard Analysis
The research found supports that dashboards are widely used in the corporate world. Industry examples include the healthcare industry, small business, government, and automotive.
The evaluation tool is making its way into the educational arena. For example Dashboard Lite ( is a free on-line tool that allows you to include your school’s technology situation in a national dashboard evaluation. The dashboard tool is also being used at schools such as Northwest Missouri State University, Fox Valley Technical College, Minnesota Association of Charter Schools, and is being implemented in the Michigan Education Information System (MEIS).
“What better method could Michigan – the automotive capital of the world – use to present its annual school report to its community than a digital dashboard?” - Governor John Engler, 2001 State of the State Address entitled Building the Next Michigan: to make Michigan's public schools the best in the world.Hot Links
The literature search is supported by data from some of the following web sites:
This web site provides a PowerPoint presentation from Dr. Stein of the Missouri Coordinating Board for Higher Education on Quality and Measurement. Slide 14 begins discussion on the uses of dashboard as an evaluation tool. Slide 21-23 defines the dashboard concept. Slide 26-29 provides graphics of a dashboard. Slide 30-on shows performance indicators that the dashboard can measure.
Fox Valley Technical College provides “Facts about the College” on their home page using dashboard key performance indicators.
Dashboard Lite is a web site that offers schools a free and easy way to quickly evaluate their current technology situation across 7 technology-related categories. The data can be compared against schools across the country.
Michigan State University (MSU) provides information on the Steps of Evaluation, Methods of Gathering Evaluation Data, Data Collection techniques, observation, case study, and key informants.
Woodward Equity is a company that specializes in improving the quality of your business through the use of dashboard development.
Press release on Chenango Memorial Hospital implementing a dashboard evaluation system
This web site shows the use of a dashboard to access the state of the U.S. economy
Companies that can help you create dashboards for performance measurement
Franklin Memorial Hospital’s web site provides examples of the Dashboard Indicators of Quality
Literature Search Analysis of Variables Used In Dashboards
Educational Examples
Northwest Missouri
Graduates by Degrees, Majors
Academic Profile Results
Major Field Test Results
Freshman Success
Student Opinionnaires of Teaching Modules
General Education Local Module
Major Field Senior Capstone Module
Alumni Satisfaction module
Placement Data Module
Financial Data Module
Comparative Data for Targets
Student Success (Freshmen Success, Academic Profile, Teacher Education, Major Field, Graduation Rates)
Satisfaction (Student, Faculty, Staff)
Enrollment (Recruitment)
Financials (Appropriations, Capital, E&G Operations, Auxiliary Operations, Fund Balance, Endowment)
Strategic Initiative Achievement (Financial Flexibility, Faculty/Staff Development, Integrating Technology, Teacher Education, Assessment, Communications, Diversity)
Academic Workload
Fox Valley Technical College
Students:
Total Students Served
Program Students Served
Basic Education Students Served
Apprentice Students Served
New Application Conversion Rate
Market Share of New High School Graduates Attending a Technical College
Racial/Ethnic Minority Students
Financial:
Contract Revenue Generated
Operating and Debt Service (Combined Millage Rate)
Instructional Cost per Full-time Equivalent Student
Grant/Project Revenue Generated
Fund Balance/Operating Expenditures
Student Outcomes:
Total Graduates
Employed Graduates Working in Field of Study
Graduates Average Yearly Pay
Degree Students Retained (Fall to Spring)
Students Successfully Completing Courses
Top Five Programs
Degree Students Who Took Basic Skills
Students Transferring Credits into Wisconsin Colleges and Universities
Lansing Community College
PROE Dashboard (All Targets are Set)
Three-Year Enrollment (Unduplicated Headcount, Credit Hours, Contact Hours)
Three-Year Graduates and Placement
Perkins Core Performance Indicators
Summary of Perception of Administrators and Faculty
Summary of Perception of Students
Summary of Perception of Advisory Committee
Samford
Satisfaction with Major Field
Standardized Achievement Tests
Professional Licensing Exam
Graduation Rate
Return from Fall to Fall
Graduation within Four Years
Applicants to Enrollment
Regional Enrollment
Student Opinion Survey
Student Athletic Scholarships
Operating Funds
Endowment Yield
Instruction, Academic Support and Library Expenses
Alumni Giving Rate
Benchmarking Measures (U.S. News & World Report)
Academic Reputation
Mid-point SAT
Persistence Rate
Graduation Rate
% Alumni Giving
% E&G to Instruction
Average Faculty Salary
Satisfaction Index
Corporate Benchmarks
Market Share
Sales
Operating Profit
Inventory
Customer Satisfaction
Cycle Time: Order to Delivery
Employee Retention
New Product Development
Another Example of Corporate Dashboard
Client Count
Complaint Resolution
Brand Recognition
Warranty Claims
Inventory Turnover
Average Years of Service
Gross Margin
Share Price
Profit Per Share
Training
Recommended Reading
Thoughtware: Change the Thinking and the Organization will Change Itself
J. Philip Kirby
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