Proven Booking Method: 4 Scripts based on who you are calling

Voicemail 1- Cold Leads from facial boxes, restaurant promos, bridal fairs, expos, booths)

Hi _____, it’s______with Mary Kay, and I’m calling with some fun news! I met you at ______and because you entered for a pampering package, I want to share with you what you are all entitled to receiving! I can't wait to share more details with you, so please give me a call back at ______. Thank you!

Actually get the person on the phone when you call:

Hi ______, it’s ______with Mary Kay! I met you at ______and because you entered for a pampering package, I want to share with you what you are entitled to receiving! Do you have a quick minute for me to go through everything? Great! Youreceive a Pampering makeoverwhich includes a skin care analysis, basic glamour, hand and lip treatment and a gift from me just for giving your opinion of our products! Doesn’t that sound fun? So, tell me what works better for you a weekday or weekend?

Text 1:

Hey _____, it’s ______with Mary Kay! I left you a voicemail earlier today and wanted to make sure you received it! You are entitled to a pampering makeover. Please get back to me ASAP for details. If I don't hear back from you, I will follow up in a couple days.

Voicemail 2:

Hi _____, It’s ______with Mary Kay again. I wanted to follow up with you about entering for the pampering package at ______. I have your pampering package andfree gift waiting for you! Please connect with me when you can! I know you’re super busy, so I will follow up again in a couple days if don’t hear from you.

Text 2:

Hi_____! It's ______with Mary Kay checking back in. I left you another quick voicemail. I didn't hear back from you & wanted to make sure you listened so you didn't miss out on the awesome pampering session you are to receive! I can't wait to fill you on all the details!

Voicemail 3:

Hey _____, it’s ______following up one last time regarding your pampering session. If I don’t hear back from you, I will assume you’re just super busy and pass it along to another person for the time being and then follow up with you in a couple months.

Text 3:

Hi ______, this is ______with Mary Kay trying one last time to reach you regarding your pampering session. Please call or text me today to book this fun appointment! If I don't hear back from you, I will assume you’re really busy right now and will follow up in a few months!

Voicemail 1- Warm chats

Hi ______, it’s ______with Mary Kay. It was great meeting you yesterday at ______! I’m calling to set up your fun pampering time together! We have our brand new line out and would love to get your opinion of it and give you a free gift for your time. Call me back so I can fill you in on all the details of what you will receive! My number is ______. That is ______. Thank you and can’t wait to hear back from you.

Text 1

Hey ______, It's ______with Mary Kay! I left you a voicemail earlier today and wanted to make sure you received it! We met at ______and I want give you all the details of your pampering session with me. If I don’t hear back from you, I will follow up in a couple days.

Voicemail 2:

Hi ______, It’s ______with Mary Kay again. I Just wanted to follow up with you regarding your pampering time and free gift. It’s fast, fun and free, and I’m looking forward to our time together. Please connect with me when you can! I know you’re super busy, so I will follow up again in a couple days if don’t hear from you.

Text 2:

Hi_____! It's _____with Mary Kay checking back in. I left you another quick voicemail. I didn't hear back from you & wanted to make sure you listened so you didn't miss out on the fast, fun & free pampering time and free gift! I can't wait to fill you on all the details!

Voicemail 3:

Hey _____, it’s _____ following up one last time, regarding your pampering makeover. If I don’t hear back from you I will assume you’re just super busy right now and follow up with you in a couple of months.

Text 3:

Hi _____, this is _____ with Mary Kay trying one last time to reach you regarding your free makeover and gift card. Please call or text me today to book this fun appointment! If I don't hear back from you, I will assume you’re really busy right now and will follow up in a few months.

Voicemail 1- New Consultantcalling friends and family

Hi _____, it’s_____! I recently started my own business teaching skin care and makeup with Mary Kay, and I’m so excited! I have selected 10 women in my life to receive ultimate facial packages and a free gift – and, YES, I’ve selected YOU! Please call me back ASAP so I can fill you in on the details!

Text 1

Hi ______! I left you a voicemail earlier today and wanted to make sure you received it! You were on the top my list for a free pampering session and gift! If I don’t hear back from you, I will follow up in a couple days.

Voicemail 2:

Hi _____, it’s ____ with Mary Kay again. Just wanted to follow up with you regarding the facial package and gift I have for you! It will be fun girl time and it will help me jumpstart my business. Please connect with me when you can! I know you’re super busy, so I will follow up again in a couple days if don’t hear from you.

Text 2:

Hi_____! It's ____ with Mary Kay checking back in. I left you another quick voicemail. I didn't hear back from you & wanted to make sure you listened so you didn't miss out on the free facial package and gift! I can't wait to fill you on all the details!

Voicemail 3:

Hey _____, it’s ____ following up one last time, regarding your facial package. If I don’t hear back from you I will assume you’re just super busy and follow up with you in a couple of months.

Text 3:

Hi _____, this is ______with Mary Kay trying one last time to reach you regarding the facial package and gift I have for you. Please call or text me today to book this fun appointment! If I don't hear back from you, I will assume you’re really busy right now and will follow up in a few months!

Voicemail 1- Seasoned Consultantcalling friends, family and customers

Hi ____, it’s____! It’s a new year, and I have set some exciting new goals in my Mary Kay business! I have selected 10 deserving women to receive healthy skin care pampering packages and up to $75 in FREE product from me! – and, YES, I’ve selected YOU! Call me back ASAP and I will fill you in on details! If I don’t hear from you, I will follow up in a couple days.

Text 1:

Hi _____! I left you a voicemail earlier today and wanted to make sure you received it! You were on the top my list for a free pampering session and gift! If I don’t hear back from you, I will follow up in a couple days.

Voicemail 2:

Hi ____, it’s_____ with Mary Kay again. Just wanted to follow up with you regarding your ultimate facial package! I have an awesome gift and free product waiting for you! Please connect with me when you can! I know you’re super busy so I will follow up again in a couple days if don’t hear from you.

Text 2:

Hi_____! It's ____ with Mary Kay checking back in. I left you another quick voicemail. I didn't hear back from you & wanted to make sure you listened so you didn't miss out on the free facial package and gift! I can't wait to fill you on all the details!

Voicemail 3:

Hey _____, it’s _____ following up one last time, regarding your facial package. If I don’t hear back from you, I will assume you’re just super busy and follow up with you in a couple of months.

Text 3:

Hi ____, this is _____ with Mary Kay trying one last time to reach you regarding your free facial package. Please call or text me today to book this fun appointment! If I don't hear back from you, I will assume you’re really busy right now and will follow up in a few months!

6 points of contact - Referral Scripts

Voicemail 1:

Hi, ______. You don’t know me but my name is Ali Enerson with Mary Kay. I met your friend ______the other day. I have a surprise and quick question for you, it’s actually a gift for you from _____. My number is ______. Again my number is ______. Look forward to hearing from you!

Text 1:

Hi ___! This is ___ w/ Mary Kay. I just left you a voicemail. Your friend ___ wants to give you a free gift! She gave me your name as a deserving woman to receive a complimentary healthy skin care facial & pampering, plus a free gift! Should I text or call you with the details? 

Voicemail 2:

Hi, ______. I just wanted to follow up with you regarding the free pampering session from your friend ____. Please connect with me when you can! I know you’re super busy so I’ll follow up again in a couple days if I don’t hear from you. My number is ______. Again my number is ______.

Text 2:

Hi ___! This is ___ w/ Mary Kay checking back in. I left you another quick voicemail. I didn’t hear back from you & wanted to make sure you listened so you didn’t miss out on the free healthy skin care facial & pampering, plus that free gift! I can’t wait to fill you in on the details! 

Voicemail 3:

Hi, ______. It’s ____ w/ Mary Kay following up with you one last time regarding your free healthy skin care pampering package from your friend _____. If I don’t hear back from you, I’ll assume you’re just super busy and follow up with you in a couple of months.

Text 3:

Hi ___! This is ___ w/ Mary Kay trying one last time to reach you regarding your free pampering package. Please call or text me today to book this fun appointment! If I don’t hear back from you I’ll assume you’re really busy right now and will follow up in a few months.

When she answers:

Hi, ______. You don’t know me but my name is Ali Enerson and we have a sweet person in common, her name is ______. I have a neat reason why I’m calling and a quick question for you. Do you have a quick minute? Great! I met ______the other day and we had a ton of fun together! I’m ______’s Mary Kay consultant and when I met with her I asked her who she knows who is over worked and under pampered and would enjoy the gift of a complimentary pampering package on her behalf and she thought of you! (Let her respond if she wants, Adam says expect awkward silence, and just keep talking then ) Nice of her right? 

What’s your experience been with Mary Kay in the past? Great!

Let me share what I have for you and you can let me know if you think it’s something you’d enjoy, ok? On behalf of _____ (her friend) and me, you’ll receive a healthy skin care facial, fast and fabulous color look, lip treatment, perfect foundation match and a free gift when we get together. ______(friend’s name) was helping me with a goal I have of ______(pampering 60 women in 30 days, etc. etc.) to get their opinion of the product. So all we have to do is find a time that works for both our schedules and you get some free pampering and help me reach my goal! Awesome right?

First where are you located so I can find a couple openings in my schedule? What’s best for you, weeknights or weekends? Great! Would you prefer Tues evening or Saturday morning? Great! (get address, and contact info to write in planner) And since it would help me reach my goal faster you’re welcome to invite 3-5 friends to join us and they get the pampering as well! Do you think you’d have a few people to invite? Awesome, I’m looking forward to meeting you! I’ll touch base with you in a couple days!

Tentative booking approach:
(when someone is giving you the runaround on nailing down a date/time) After booked I go right into coaching this just like a regular party, I never question the date unless I hear differently. Most hold.

Ok, well let’s just pick a tentative date that we think could work now and when we touch base in a couple of days if we need to slide it one way or the other for your schedule or so more of your friends can come we’ll do that! It typically works better to pick the date and then check with your friends! What might be best, weeknights or weekends? (go into regular booking dialogue, above)