The Wall Street Journal Weekly Quiz

The Wall Street Journal Weekly Quiz

Covering front-page articles from January 31 – February 4, 2005

Developed by: Scott R. Homan Ph.D., Purdue University

1. 17% of Procter & Gamble Co sales come from what store?

a. Target

b. Sears

c. J.C.Penney

d. Wal-Mart

2. Procter & Gamble Co links its ______with its key retailer to share sales data and marketing plans.

a. sales staff

b. marketing staff

c. stock rooms

d. computer systems

3. The White Wave Inc. company started in a ______.

a. den

b. bedroom

c. garage

d. bathtub

4. Steve Demos spent thousands of dollars in 2001 to relocate ______White Wave displaced when it built a soy-processing plant in Utah.

a. lady bugs

b. wild horses

c. prairie dogs

d. alien space invaders

5. In December 1947, AT&T Corp. amplified voice over long distances using ___.

a. rocks

b. diamonds

c. early computer chips

d. vacuum tubes

6. AT&T's Bell Labs invented the _____.

a. television

b. transistor

c. CB radio

d. Beta Cell Phone

7. Chicago Lighthouse1, a nonprofit enterprise has been devoted to employing __.

a. the deaf

b. Chinese immigrants

c. the blind

d. visitors to the United States

8. Chicago Lighthouse, is facing heavy new competition from ___.

a. Canada

b. Japan

c. India

d. China

9. "Apparel as a percentage of spending will continue to ______," predicts Bob Buchanan, longtime senior retail analyst at AG Edwards in St. Louis.

a. increase

b. decline

c. expand

d. grow

10. Sales of men's and women's apparel in the U.S. ______in 2000 at $175.7 billion.

a. declined

b. changed

c. stabilized

d. peaked

11. Qwest, is offering about $6.3 billion to acquire ______.

a. AT&T

b. MCI

c. Sprint

d. SBC

12. Another telecom company Verizon Communications Inc., is having exploratory talks about a ______.

a. massive layoff

b. company expansion

c. hostile take over

d. merger

Questions 13 – 17 from Marketplace, Section B

13. Technology has facilitated a new industry that makes it ____ to get movies that were not big Hollywood blockbusters.

a. very expensive

b. easier

c. difficult

d. very inexpensive

14. All About Careers, a Chicago start-up company targets ____ as customers.

a. high school students

b. parents

c. kids

d. college students

15. A growing number of Western-influenced Chinese are discovering American _____.

a. soccer

b. baseball

c. beer

d. football

16. Many laptop-toting business travelers bring their own ___ on trips.

a. Hi Fi DVD’s

b. Wi-Fi portable routers

c. Ethernet connections

d. Internet

17. The color brown’s rise in popularity can be attributed to____.

a. everyone is tired of wearing black

b. the Hershey’s craze

c. retro 1970’s Earth tones are popular now

d. The Starbucks phenomenon

Questions 18 – 22 from Money & Investing, Section C

18. Mr. Scrushy, 52, the former HealthSouth chairman and chief executive officer enters the second week of his trial on charges of ______. If convicted on all counts, Mr. Scrushy could spend the rest of his life in prison.

a. murder

b. accounting fraud

c. counterfeiting

d. insider trading

19. New York Private Bank & Trust will focus mainly on New York City-area clients with more than ______in investible assets.

a. $50 thousand

b. $50 million

c. $50 trillion

d. $50 billion

20. An independent consultant has found that improper share trading at Putnam Investments ______investors by as much as $100 million.

a. gifted

b. shortchanged

c. over paid

d. over charged

21. Disgruntled shareholders of Trump Hotels & Casino Resorts Inc. are expected to argue in court today that Mr. Trump is getting ______for himself as the reorganization of the Atlantic City casino company flies through federal bankruptcy court in Camden, N.J.

a. too much money

b. not enough money

c. not enough land

d. too much stock

22. Rising demand for the goods and services that companies provide raises the prospect that workers, finding themselves in a seller's market, will demand ____.

a. stock based wages

b. lower wages

c. higher wages

d. merit based wages

Questions 23 – 25 from Personal Journal, Section D

23. The increase tickets sales many performers have started ______.

a. discount web sites

b. pen pal clubs

c. online fan clubs

d. Web blogs

24. In an unusual departure for the $1 billion tax software and online tax-preparation industry, makers of the nation's two best-selling programs are giving away ______to anyone who wants them.

a. free forms

b. free software

c. web advice

d. tax examples

25. Concerns regarding ______are inspiring investors to hold onto shares of AT&T stock.

a. tax consequences

b. technology changes

c. economic recession

d. corporate leadership