Executive Support Letter
Dear [Colleague Name]:
At [Company/Plan Name], we recognize the simple, everyday choices we all make have the power to impact every area of our well-being—from our emotional and physical health to our job performance, health-related costs and much more. They even affect how our company performs. That’s why we encourage everyone to take charge of their health by participating in the Health & Wellness program brought to you by CareFirst BlueCross BlueShield (CareFirst).
The CareFirst Health & Wellness program supports your goals.
Do you want to lose weight? Learn how to eat healthier? Get in shape? Quit tobacco? The program offers specific resources, tools and coaching support to help you reach your goals.
If you are living with one or more chronic conditions like diabetes or congestive heart failure, the program’s one-on-one nursing support can help you better understand your treatment, medication and manage your health.
A health coach or disease management nurse may reach out to you by phone to let you know how to take advantage of this personal and confidential coaching program. Or, for more information, you can call 800-783-4582 between 8:30 a.m. – 8:30 p.m., Monday – Friday, or Saturday from 8:30 a.m. – 5:30 p.m. (EST). To protect your privacy, coaches will ask you for your first and last name, date of birth and mailing address on every call.
Enjoy all of these benefits knowing your privacy is protected.
This program is offered as part of your benefits and your information is kept confidential–your results will never be shared with us.
All [Company name] employees [[including their spouses, domestic partners and dependents age 18 to 26]] who want to achieve and maintain higher well-being have the opportunity to take part. [[Plus, just for participating throughout the year, [add incentive text.]]. Don’t miss out!
Please join me and the rest of us at [Company/Plan Name] in taking advantage of all that the CareFirst Health & Wellness program has to offer. We value you and your well-being and encourage you to take charge to improve your health today. You can learn more about the program [[in the enclosed flier or]] by logging in to www.carefirst.com/myaccount. Click on Health Assessment and Online Coaching under Quick Links.
Live well,
[Executive Sponsor]
[Company/Plan Name]
This wellness program is administered by Healthways, an independent company that provides health improvement management services to CareFirst and BlueChoice members.
CareFirst BlueCross BlueShield is an independent licensee of the Blue Cross and Blue Shield Association.