Template Economic Impact Report Press Release

FOR IMMEDIATE RELEASE

Media Contact:

[Contact Name]

[Agency Name]

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[State Name] Local Parks Generate [State Economic Activity] in Economic Activity
Local park and recreation spending in [State Name] supports [# of Jobs] jobs

[CITY, STATE ABRV] – [DATE] –A new report issued by the National Recreation and Park Association (NRPA) demonstrates the vast economic impact of our nation’s local parks. According to the report, operations and capital spending by [State Name] local parks was responsible for [State Economic Activity] in economic activity and supported[# of Jobs] jobs.

Developed in partnership with the Center for Regional Analysis at George Mason University, the report shows that nationally local parks generate more than $154 billion in economic activity and support more than 1.1 million jobs from the operations and capital spending in 2015. The top 10 states with the highest economic impact in 2015 were:

  • California — $15.9 billion
  • Illinois — $10.6 billion
  • Texas — $7.7 billion
  • Florida — $7.2 billion
  • New York — $5.2 billion
  • Colorado — $4.0 billion
  • Ohio — $3.4 billion
  • Virginia — $3.2 billion
  • North Carolina — $2.7 billion
  • Washington — $2.6 billion

[Insert Agency Director Quote]

“Parks provide tremendous health and environmental benefits; however, they are also powerful engines of economic activity,” said Barbara Tulipane, NRPA president and CEO. “This report demonstrates why policymakers and elected officials at all levels of government should prioritize park and recreation funding in communities everywhere. The impact of these investments is huge.”

Dr. Terry Clower, lead investigator for the study, observes: “Local and regional park systems are growing in economic importance, not only as generators of jobs and local business opportunity, but as major contributors to local quality of life.” Clower further notes that quality of life and the availability of recreation amenities is increasingly important for attracting and retaining workers and employers, which extends the economic impacts of park and recreation spending beyond what is captured in the current study.

Public support for parks and recreation is strong. The 2017 NRPA Americans’ Engagement with Parks Survey found 92 percent of Americans agree parks and recreation are important local government services (comparable to police/fire/schools/transportation). Moreover, 85 percent of Americans seek high-quality park and recreation amenities when choosing a new place to live. To access the survey results, click here.

To access the report, visit .

To learn more about NRPA, visit .

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[Agency boilerplate/ “about” information]

About the National Recreation and Park Association
The National Recreation and Park Association is a national not-for-profit organization dedicated to ensuring that all Americans have access to parks and recreation for health, conservation and social equity. Through its network of 60,000 recreation and park professionals and advocates, NRPA encourages the promotion of healthy and active lifestyles, conservation initiatives and equitable access to parks and public space. For more information, visit For digital access to NRPA’s flagship publication, Parks & Recreation, visit