CONSULTATION # 1 GUIDE
Before the first call make sure you have filled out the SURVEY PROFILE that is on http://jumpstart.fortunebuilders.com
THIS WEEK’S KEY TOPICS & LEARNING FOCUS:
Real Estate Investing Essentials
-Goal Setting and Being Efficient With Your Time
-Researching Your Competition
-Foundational Marketing Materials
Key Topic #1:
Goal Setting and Being Efficient With Your Time
Objectives:
-Focusing your time on tasks in the Real Estate business that produce quickest results
-Setting your goals & attaching clear purpose to these goals
-Achieving a balanced business/personal life
Assignments:
a) Watch 168 Hour Training Video and Follow Steps to get set up on system
b) Be prepared to report your SMART goal in the next consultation
c) Read Chapter 1: Wholesaling Manual
Resources:
168 Hour Training Video http://awesomestuff.s3.amazonaws.com/168HoursSystem/168HoursVideoTraining.mp4
168 Hour Excel Sheet http://s3.amazonaws.com/Fortunebuilders/mastery4/mastery%20coaches/168%20Hours%20System%20Spreadsheet.xls
Chapter 1: Wholesaling Manual
Key Topic #2:
Researching Your Competition
Objectives:
-Identify the most productive and successful investors, rehabbers, and wholesalers in your market
-To get to know local investors to sell properties to or buy properties from them
-To see what marketing they’re doing and possibly implement the same strategies/campaigns they are using
Assignments:
d) Identify the top 5 Active wholesalers/rehabbers In Your Market
e) Create a swipe file for each of your competitors- use www.snagit.com
f) CONTACT these wholesalers/rehabbers, positioning yourself as a prospective seller. Ask who they are and what they do- and take notes!!
Resources:
-snagit.com- allows you to take pictures of website (you can scroll down) and save these pages in your SWIPE FILE
-Newspapers, craigslist (Real Estate Services Section- search for “We Buy Houses” or “Cash for your house”), direct mail from friends who have foreclosed on their homes, bandit signs,
-Internet- google/bing search for wholesalers/rehabbers in your area.
Key Topic # 3:
Foundational Marketing Materials
Objectives:
Immediately establish credibility by creating or improving 3 essential marketing pieces: business cards, buyer credibility packet, and seller credibility packet.
Assignments:
g) order and make 2 types of business cards, come up with name of company
h) create the content for your Seller Credibility Packet and your Private Lender Credibility Packet
i) Listen to DVD 1 of “8 Week Marketing Jump Start”
j) Read Chapter 2 in Wholesaling Manual, also refer to pages 116-118 for samples
Resources:
-http://www.vistaprint.com
-DVD 1 in “8 Week Marketing Jump Start” or go Online to http://www.fortunebuilders.com/8-week-marketing-jumpstart/ enter password fortunebuilders1 and watch first video Week 1- Marketing Foundation
-Wholesaling Manual, Chapter 2 and pgs 116-118 for sample company overview
Notes:
Assignment commitments due by next session:
1)
2)
3)
4)
5)
6)
7)
8)
9)
10)