Prides Corner Farms

Marketing Program Information

2015

American Beauties Native Plants®

  • 0 – 149 plants: Benefits: Not a program level. Plants will be potted in AB pots and tagged with AB tags. No mention on PCF, AB, or NWF website. Posters and handouts available on a purchase basis.
  • 150 – 300 plants: Benefits: Lowest program level. (100) handouts and (1) poster included at no charge. (1) Merchandiser visit to set up program. Listing on PCF & AB websites equipped with Zip Code search capability. Individual AB promotional package can be created for each garden center to help pre-sell customers in local areas (optional). Save the Pollinators promotion available with poster, specific handouts and set up at garden center. Staff education session, at your convenience, available from PCF sales team for American Beauties.
  • 301 – 500 plants: Benefits:(100) handouts and (1) poster included at no charge. (1) Merchandiser visit to set up program along with (2) others during the season to maintain display. Listing on PCF & AB websites equipped with Zip Code search capability. Individual AB promotional package can be created for each garden center to help pre-sell customers in local areas (optional).
  • Save the Pollinators promotion available with poster, specific handouts and set up at garden centerwith a purchase of (100) American Beauties pollinator friendly plants listed on our Bee Friendly and Butterfly friendly plant point of purchase handouts. Save the Pollinators weekend promotion can be set up at garden center with PCF sales staff member present to help sell the program to your customers. Staff education session, at your convenience, available from PCF sales team for American Beauties.
  • Over (125) Pollinator friendly varieties offered in American Beauties in 2015!

BrazelBerries® Fruit Plants

  • Program Level: Pre book (100) plants Mix & Match from the selection of (5) BrazelBerries® selections including the newest selections for 2015: Vaccinium ‘Blueberry Glaze’ & Vaccinium ‘Pink Icing’.
  • Benefits: Mix & Match Prebook Special pricing available (see 2015 Prides Corner Farms Prebook Specials listing).
  • All plants are grown in distinctive BrazelBerries® containers and tagged with big, informative BrazelBerries® tags. BrazelBerries® posters are available for free at program level purchase. Listing on the PCF & Brazelberries ® websites equipped with Zip Code search ability. Sales staff education, at your convenience, available from PCF sales team about BrazelBerries® fruit plants with a program level purchase.

David Austin Roses

  • Program Level: Pre-Book (135) plants from the (20+) varieties offered in spring 2015.
  • Benefits: Receive special pricing of $16.85 NET for all pre-booked roses (Catalog Price for 2015 is $18.75 NET).
  • All plants potted and tagged with distinctive David Austin square, branded pots and branded tags. Listing on PCF website equipped with Zip Code search ability. Sales staff education, at your convenience, available from PCF sales team about David Austin Roses. Custom David Austin Rose wooden Outdoor Display Unit (ODU) available for purchase along with wooden benching through PCF. POP materials available through David Austin Roses USA on a purchase basis.

Easy Elegance Roses

  • Program Level: Pre-book (100) assorted Easy Elegance Roses from the (11) varieties offered in spring 2015.
  • Benefits: A reduced price of $11.95 NET for each rose pre-booked(Catalog price for 2015 is $14.90). Receive (1) Easy Elegance poster at no charge. Listing on PCF website and the Easy Elegance Rose website equipped with Zip Code search ability. Sales staff education, at your convenience, available from PCF sales team about Easy Elegance Roses.

Flower Carpet Roses

  • Program Level:Pre-book (200) plants, mix & match varieties and sizes from the (10) varieties offered in spring 2015.
  • Benefits: Special pricing of $9.65 for 8” & $10.55 on #2 containers. Extensive spring 2015 advertising schedule on HGTV for Flower Carpet Roses to promote this product to your customers. Listing on PCF website equipped with Zip Code search ability. Sales staff education, at your convenience, available from PCF sales team about Flower Carpet Roses.

Goodness Grows™ Edibles

  • Program Level: Pre-book (150) plants Mix & Match from the selection of (50+) varieties of GG Vegetables offered in spring 2015.
  • Benefits: Special Pricing! Extra 2% off your volume discount price if you prebook at program level!All plants will be in Goodness Grows branded containers and labeled with Goodness Grows branded tags. Goodness Grows branded posters available for free to all program level participants. Listing on the PCF website equipped with Zip Code search ability.

Jeepers Creepers

  • Program Level: Pre-book (65) flats Mix & Match from the (50+) varieties in our selection.
  • Benefits: Special pricing of $31.00 NET for all flats pre-booked ($34.50/flat is 2015 catalog price). Receive (75) Jeepers Creepers handouts at no charge. Listing on the PCF and Jeepers Creepers websites equipped with Zip Code search ability. Sales staff education, at your convenience, available from PCF sales team about Jeepers Creepers groundcovers. Point of purchase materials including poster, poster stand & Jeepers Creepers Ladybug stand w/base are available through PCF on a purchase basis.

Pink Ribbon Plants

  • Program Level: Prebook (150) plants from our selection of (40+) varieties for 2015.
  • Benefits: The ability to create a weekend Pink Days promotion at any point during the selling season at your garden center based on high visibility Pink Ribbon Plants to benefit the local charity of your choice. Prides Corner will provide information and support to set up your Pink Days promotion and can provide sales staff participation to help ensure your promotion success. All plants sold in distinctive pink containers with highly visible, informative Pink Ribbon tags. Pink Ribbon Plant posters are available to you for free with a program level purchase. Listing on the PCF website equipped with Zip Code search ability with a program level purchase. Sales staff education, at your convenience, available from PCF sales team Pink Ribbon Plants with a program level purchase.

Proven Winners®/Color Choice® Shrubs and Proven Winners® Perennials

  • For over 30 years, Proven Winners® has distinguished itself as the leader for innovative and superior plant breeding. Today Proven Winners® is the most recognized plant brand on the market. With is industry leading use of national advertising and social media, Proven Winners drives your customers to your garden center asking for Proven Winners® by name. Proven Winners® Shrubs and Perennials all come dressed in distinctive PW white pots and large, informative PW tags that set Proven Winners® apart in your nursery especially if you make an exclusive PW “store within you store” section.
  • Adding to this powerful media and advertising blitz is the extensive selection of Proven Winners® Shrubs and Perennials Prides Corners offers you throughout the entire buying year. As one of the (5) largest Proven Winners® growers in the nation, Prides Corner is your one-stop source for the best Proven Winners® has to offer. Our production depth of Proven Winners® varieties assures you that no one can match our ability to provide the right PW variety at the peak of its beauty and exactly when your customers are asking for it.

Why should you buy Proven Winners plants from Prides Corner?

  • Prides Corner has the widest selection of Prove Winners® Shrub and Perennial varieties of any grower in America.
  • Our exclusive 5 step program for Proven Winners® Shrubs and Perennials assures you that of getting your PW plants at the height of their salability for quick turns
  • Prides Corner offers you exclusive POP materials to make your PW display shine and sell!
  • Prides Corner merchandisers and sales staff are experts when it comes to helping you set up and maintain your PW display to make them maintain their maximum ability to sell!
  • Our Platinum Level status as one of the (5) largest Proven Winners® growers in America with assures you exclusive access to the hottest new PW plants as compared to other smaller PW growers.
  • Prides Corner offers you exclusive access to print and radio advertising schedules so you will know the plants your customers will want before they ask.
  • Listing of your Garden center on the Prides Corner website Zip Code search ability for a minimum prebook order of (250) Proven Winners® plants.
  • Sales staff education, at your convenience, available from PCF sales team with a minimum program level purchase of (500) Proven Winners® plants.
  • Proven Winners® Quality Standard Pricing puts you on an equal footing with the prices that Big Box stores get.

With all that Prides Corner can offer your garden center, there is no reason to shop anywhere else for Proven Winners® Shrubs and Perennials!

Raymond Evison Clematis

  • Program Level: Prebook (120) plants from our selection of (17) varieties in 2015.
  • Benefits: $11.10 NET and $14.80 NET pricing on all 8” and #3 container varieties with a program level .
  • All plants arrive at your garden center with distinctive Raymond Evison Clematis pot wraps that contain a treasure trove of plant information on the inside of the wrap and informative Raymond Evison variety tags. Display poster is available with a program purchase. Display setup available from Prides Corner sales staff with program level purchase. Listing on the PCF & Raymond Evison Clematis websites equipped with Zip Code search ability with a program level purchase. Sales staff education, at your convenience, available from PCF sales team about Raymond Evison Clematis with a program level purchase.

Sara’s Superb Herbs

  • Program Level: Pre-book (300) plants from the (50+) varieties offered in spring 2015.
  • Benefits: Receive $4.50 or $5.45 NET price (10% discount off $5.00 & $5.95 NET price).
  • Receive (1) poster and (125) Sara’s handouts at no charge. All plants potted in distinctive branded Sara’s pots and tagged with the most unique, informative herb tag in the industry. Listed on PCF and Sara’s Superb Herb websites equipped with Zip Code search capability. Sales staff education, at your convenience, available from PCF sales team for Sara’s Superb Herbs.

White Flower Farm

  • Program Level: Pre-book (175) plant initial start up order of plants ready for sale in April and early May from the (100+) varieties offered in 2015. Commit to selling minimum of (600) plants during the full year.
  • Benefits: Receive (2) posters at no charge. (1) Merchandiser visit to set up benching for initial order and a minimum of (2) additional merchandising visits included at no charge during the season. Inclusion on the high volume White Flower Farm website (over 500,000 hits per month) as a garden center partner selling WFF branded plants. Sales staff education, at your convenience, available from PCF sales team for the White Flower Farm program. Listing on PCF and WFF websites equipped with Zip Code search capability.

Prides Corner Farms Marketing Program for 2015