UNIVERSITY OF NATIONAL AND WORLD ECONOMY

COURSE TITLE: TOURISM DESTINATIONS
SEMESTER: WINTER
TEACHER’S NAME: Assoc. Prof. Todorka Toncheva, PhD
OFFICE: 2134
E-MAIL:
1.  Annotation
Tourism plays a significant role in the world economy. According to the World Tourism Organization it is the third highest rate in development and revenue after the automobile industry and oil and gas and petrochemical industry. It is expected by 2050 tourism to occupy prestigious second place in relation to the reduction of global oil reserves and slowdown in mining and processing of this underground energy resource.
Tourism generates huge income for the countries which have resources to develop it and also a lot of emotions and health for the people involved in the tourist trips. More and more countries are included in the international tourism and soon the whole Earth will become a global tourist resource.
The most important national and international tourism destinations and their wise use of tourists are dedicated themes forming the subject of the course “Tourism Destinations”.
2.  LANGUAGE OF TEACHING
ENGLISH
3.  COURSE CONTENT (TOPICS)
Tourism resources: essence and variety.
Natural and anthropogenic resources of tourism destination Europe.
Natural and anthropogenic resources of tourism destination Asia.
Natural and anthropogenic resources of tourist destination Africa.
Natural and anthropogenic resources of tourism destination North America.
Natural and antrhropogenic resources of tourism destination South America.
Natural and anthropogenic resources of tourism destination Australia.
The Black Sea tourism region. General characteristics. Natural and anthropogenic resources.
The Rila-Pirin tourism region. General characteristics. Natural and anthropogenic resources.
The Rhodope Mountains tourism region. General characteristics. Natural and anthropogenic resources.
The Stara planina tourism region. General characteristics. Natural and anthropogenic resources.
The Danube valley tourism region. General characteristics. Natural and anthropogenic resources.
Balneological tourism resources in Bulgaria.
4.  METHODS OF TEACHING
The training is done through a combination of lectures and seminars, which are conducted by preparing papers for the most developed tourism countries in the world, as well as interesting tourist sites in Bulgaria by the students and discussions between them on problematic issues of the content of the discipline, guided by the teacher.
The needed resources for the course are: overhead projector, a world map and a map of Bulgaria.
Individual work
The link between the course and the practice is ensured by assigning an individual task for each student in the form of paper. The tasks are assigned during the seminars according to individual preferences and abilities of the students.
The practical work is associated with the geographic characteristics of a particular country. It is estimated separately and has a certain influence in the formation of the final grade.
5.  LEARNING OUTCOMES
The discipline will provide the following main knowledge about:
The essence and types of tourism resources, the main characteristics of global destinations in Europe, Asia, Africa, North and South America, Australia and the Pacific, and the major tourism destination regions in Bulgaria;
The course provides the following skills:
To analyze available tourism resources in the world and national tourism market, to make integrated assessments of these resources and conclusions for the development of tourism in different destinations.
The knowledge and skills from the course “Tourism Destination" are necessary for the study of the tourism industry as a whole and its development trends in the 21st century. This helps the students' specialty to grow as good professionals in the field of tourism.
6.  ASSESTMENT METHODS
The final grade is on the sixth rating scale and the minimum mark for a successful passing is ,,average (3)"
The method for assessing the complex final grade includes the results of: final (semester) exam, attendance at seminars, a paper.
Excellent /6/ A - 86% and more;
Very Good /5/ B - 71-81%;
Good /4/ C - 65-70%;
Average /3/ D – minimum 58%;
Bad /2/ E – under 50%.
Components of value are given in % as follows: intermediate exam (test) – 15%, participation – 5%, individual assignment – 10%, final exam – 70%.
7.  REFERENCES (MANDATORY AND RECOMMENDED)
А. MAIN
1. Jenifer Stange, David Brown, Solimar International, Tourism Destination Management, Sustainable Tourism: International operation for Development online toolkit and resource series, http://Ims.rmportal.net/course/category.php?id=51
2. Рибов, М. и кол., Туристически дестинации, София, 2008
3. Янева, М и кол., Идентифициране на имиджа на туристическа дестинация България, създаден от туроператори и туристически агенти на европейския туристически пазар, УИ „Стопанство”, София, 2013
4. Allee, J.&N. Kotler 2011 Strategic Tourism Marketing Workbook. Tourism Destination Management and Marketing Program, Washington, DC: The George Washington University
5. Buhalis, D. 2003 eTourism: Information Technology for Strategic Tourism Management. Prentice Hall
6. Commission of the European Communities 2001 Working Together for the Future of European Tourism. Commission Communication to the Council, the European Parliament, The Economic and Social Committee, and the Committee of the Regions, http://eurlex.europa.eu/LexUriServ.do?uri=COM:2001:0665:FIN:en:PDF. Last accessed on 15 August 2011.
B. ADDITIONAL
1.  Великов, В. Международен туризъм. С., 2009.
2.  Тончев, Цв.,Н.Димов. География на туризма. С., 2001
3.  Бъчваров, М., Цв.Тончев. Основи на туризма. С.,1996