Lansdown Cricket Club Strategic Plan 2017– 2022

THE PLAN / OUR PRIORITIES / PLACES & PROCESSES / OUR FOCUS / PEOPLE / THE OUTCOME
More Play
We will make the game more accessible. / In partnership with Chance to Shine, expand the reach of the game into local community schools.
Promote and develop to game to younger age groups.
Provide Fun Days during school holidays. / Develop more opportunities for children to play and facilitate a greater recruitment from school based activities into joining the club.
All Stars (ECB & SCB). / All boys and girls aged 5-16 / The number of under- 16s playing the game.
Inspire new players, coaches, offcials and volunteers. / Train as many adults involved as Coach Support Workers.
Recruit U9 parents’s to recycle the next generation.
Refresher training for old Level 1 & 2 coaches.
New Level 2 coaches to partner up with existing Level 1&2. / Provide fun, safe and family friendly environments for all children playing cricket. / The number of people playing the game.
Good Teams
We will develop teams that inspire and excite through on-field performance and off-field behaviour. / Deliver good teams and good players at all levels to raise the standard for all.
Optimise the availability of our players at every stage of the player pathway. / Embed the new ‘Principles for Coaches’ and ‘Principles of Player Development’ at all levels and ensure appropriately skilled coaches work up and down the club.
Provide quality environments and facilities that support teams and players to raise the standard on match day and in practice. / Teams and players throughout the club. / Our performances and the competitive status of the club.
To ensure that all players are truly amateur. / Provide an appropriate development pathway for local players to ensure that the strength of all teams is reliant on those who want to play without financial remuneration. / Reduced player costs
Inspired Membership & Supporters
We will improve the cricket experience for all and provide
a consistently positive and welcoming experience. / Boost the cricket experience for all – regardless of level, age or gender. / Investment to maintain high standards of customer experience in our facilities. / Our members and supporters. / The number of people in who have an interest in the club.
We will engage with our supporters from our club members through to first-timers so we understand their needs and deliver outstanding experiences for all.
Good Governance and Integrity
We will make decisions in the best interests of the club and use the power of cricket to make a positive difference. / Provide a platform for young players and volunteers to ensure their opinions help to shape the development of the club. / Ensure our community programmes connect where relevant with other delivery agencies, reflecting and reinforcing our game-wide values and the spirit of cricket / Decision-making bodies throughout cricket. / The number of people that benefit from our community programmes.
Annual calendar of key dates created, updated and shared amongst the various officers.
Principles agreed around distribution of agenda/ minutes and monitoring of actions. / Minutes from meetings typed up and sent out within 4 weeks. / Minutes are received on time
Strong Finance and Operations
We will deliver efficient, effective and responsible administration to support the financial sustainability of our club. / Establish a five year forecast of income and expenditure for cricket, club and staff.
Identify monthly targets which are reviewed at the Mgt Committee and any relevant sub committees / Establish competitive contracts for ground, coaching and club.
Clarify outstanding debt situation outlined in 2014 Financial Report with Ali Lord and David Taylor, and put in place a plan to clear off outstanding debt. / Junior cricket breakdown.
Senior cricket breakdown.
Club breakdown.
Ground breakdown. / The financial sustainability of the club.
We will build stronger revenue streams and commercial partnerships to underpin our strategy and deliver a financially sustainable club for future generations. / Maximise income streams from car parking.
Marketing of perimeter advertising banners.
Seek major sponsors through identification of partnership opportunities. / Increase price to existing customers. Look to expand the amount of carparking space we have and look for further Kier opportunities. / Competitive monthly parking fees
Increased parking spaces / The investment in More Play, Good Teams and Inspired Members
We will support and recognise the role of volunteers and staff within the club and create an environment that attracts and welcomes new people into cricket. Our people are the club’s greatest asset.
We will invest in improving our understanding of how people engage with cricket to improve decision-making across the game. / Specific focus in 2016-20 will be placed on cricket opportunities for girls. / The number of girls playing the game.