ENG4C THE GLASS CASTLE MEDIA
Advertisement Assignment
Choose ONE of the following options to create an advertisement for the novel The Glass Castle:
1. Written Radio Announcement: Focusing on ONE theme from the novel, write a captivating radio advertisement, including background music, to encourage listeners to read the book.
2. Book Trailer: Focusing on ONE theme from the novel, put together a short video, including images and sound,to encourage viewersto read the book.
3. Professional Movie Poster: Focusing on ONE theme from the novel, create a visually stimulating and informative poster to encourage passersby to watch the movie (based on Jeannette Walls’s novel).
Potential Themes:
· Neglectful parenting is harmful
· Parent/child role reversal
· Loss of innocence
· The struggles of extreme poverty
· Homelessness; a choice?
· Perseverance can lead to success
· Unrealistic goals will lead to downfall
· Alcoholism hurts people – destroys opportunities
Due: Thurs, Nov. 10
Evaluation Scheme for Media Products
MOVIE POSTER
o A picture that represents an image from the novel
o The title of the book
o Actor(s) name(s)
o Slogan or phrase that addresses the theme of your choice
o Writing at the bottom in compressed font, which includes:
§ (Production Company) presents...
§ Directed by...
§ Produced by...
§ Screenplay by...
§ Casting...
§ Music by...
§ Edited by... etc.
MOVIE TRAILER
o 30 seconds to 1 minute long
o At least 5 pictures
o Narration written for each slide, that provides viewer with hinted information about the book and its theme
o Music in the background that reflects tone of theme
o Final slide includes the book title, author and message suggesting to read it
RADIO ADVERTISEMENT
o 30 seconds to 1 minute long
o Narration that is spoken with proper tone
o Narration that provides listeners with hinted information about the book and its theme
o Music in the background that reflects tone of theme
o Final line includes the book title, author and message suggesting to read it