AIRS 2014 Work Plan

This document contains the goals and objectives of AIRS for 2014 as approved by the AIRS Board. During the year, additional projects may emerge and will be added to the work plan.

Responsibility / Objectives/Deliverables and Status
Board/Executive Committee
Chair: Joan Phelps
Members: David Jobe, Georgia Sales, Catherine Rea, Bob McKown, Bridget Wolf , Faed Hendry / Overall objective
To exercise the powers of the Board when the Board is not in session, except those powers that the bylaws of the Board require to be exercised by the Board itself. To oversee the strategic planning process, responsibility for which is delegated to the Vice President/President Elect. To coordinate activities of AIRS Committees
1.  To conduct annual performance review of Chief Operating Officer (November)
Status/Activities:
Staff support: Charlene Hipes / 2.  To address any issues that emerge relating to AIRS name, logo, trademark, copyright
Status/Activities:
3.  To issue RFP for AIRS administrative support potentially including general administration, financial management, membership management, certification management and conference management (August)
Status/Activities:
4.  To conduct ongoing review of the performance of AIRS contractual staff and organizations against contractual responsibilities (November)
Status/Activities:
5.  To develop/confirm any new contracts with vendors in time for 2015 budget and activities (November)
Status/Activities:
Staff support: Clive Jones / 6.  To encourage and facilitate continued development of 211 US in partnership with the 211US Steering Committee, the United Way Worldwide, the 2-1-1 state directors group and all 2-1-1 providers
Status/Activities:
Staff support: Charlene Hipes / 7.  To ensure that all legal requirements for corporate registration are undertaken:
·  D&O Insurance (February)
·  General Liability Insurance (February)
·  Corporate Tax Filing (May)
·  Annual Incorporation Report to Arizona Corporate Commission (October)
Status/Activities:
Staff support: Clive Jones / 8.  To conduct annual membership satisfaction survey (October)
Status/Activities:
9.  To compile and analyze the membership information details (e.g. total contacts, total staff, types of I&R programs, etc.) that are requested during the renewal process (November)
Status/Activities:
Staff support: Clive Jones / 10.  To continue to expand the AIRS Networker social media application with goal of having 2,500 discussion postings, 35,000 viewings of library entries, 1,000 unique contributors in open forum, 800 participants with 2+ contacts and 75,000 total logins
Status/Activities:
11.  To conduct at least 6 email messages to AIRS members about joining the webinar, its benefits and how to use it
Status/Activities:
Staff support: Charlene Hipes / 12.  To review Succession Plan towards end of 2014 to ensure accuracy and relevance (October)
Status/Activities:
13.  To review Standard Operating Procedures (SOP) for AIRS (November)
Status/Activities:
Staff support: Charlene Hipes, Clive Jones / 14.  To maintain or develop relationships with national associations (e.g. AAS, 211US, FEMA, NACCRRA, n4a, NENA, NVOAD, NASUAD, InformCanada, National Council on Independent Living) whose members provide specialized I&R or related work
Status/Activities:
15.  To enter into discussion with United Way Worldwide regarding the potential signing of a new MOU (May)
Status/Activities:
16.  To sign new MOU with InformCanada to better promote the AIRS brand, accreditation, and certification to their members (April)
Status/Activities:
Board Development Committee
Chair: Bob McKown
Members: Edward D’Angelo, Steve Nagel, Georgia Sales, Joan Phelps / Overall objective
To select and place for nomination at the annual business meeting of the membership or by previous correspondence to the membership, a slate of candidates to fill vacancies occurring on the Board
Staff support: Charlene Hipes and Clive Jones / 17.  To enhance Board and Committee recruitment through the implementation of recommendations from AIRS Executive Committee and Board
Status/Activities:
18.  To provide orientation for new Board members (May)
Status/Activities:
19.  To conduct review of AIRS By-Laws
Status/Activities:
Public Policy Committee
Chair: Catherine Rea
Members: Bob McKown, Lucinda Nord, Michael Mershanon, Steve Nagel, Edward D’Angelo / Overall objective
To provide a dedicated voice and overall presence for AIRS in State and National issues relevant to AIRS and the field of I&R, including representation and visibility at relevant hearings, meetings and related activities and monitoring of legislation.
Status/Activities:
Staff Support: Charlene Hipes / 20.  To maintain at least 2 non-Board members as volunteers, drawing particularly from any members of the Affiliates Council, 211 US and the aging/disability sector
Status/Activities:
Staff support: Charlene Hipes / 21.  To implement terms of 2014 contract with consultants to include deliverables/initiatives and timeframes
Status/Activities:
22.  To identify key legislation and departments relevant to I&R and to develop relationships with staff, politicians and other national organizations (with input from other AIRS Committees where required). We are particularly interested in areas that promote and/or recognize the AIRS Standards
Status/Activities:
23.  To identify key areas on which position statements need to be created and to develop processes on how to create those policies and quickly make those decisions when required
Status/Activities:
Staff support: Charlene Hipes / 24.  To resume work on the Older Americans Act Reauthorization (which starts over with the new Congress), to involve AIRS in any activities of the Administration or Congress related to the reauthorization process and to assist in the development of an AIRS agenda for this legislation, such as the inclusion of the AIRS Standards
Status/Activities:
Staff support: Charlene Hipes / 25.  To renew efforts on a new I&R Day Resolution through redrafting the language to obtain it for more than a one-year designation
Status/Activities:
Staff support: Charlene Hipes / 26.  To continue to work at integrating I&R and AIRS within the implementation work related to the Affordable Care Act
Status/Activities:
Marketing/
Membership Committee
Chair: Nancy Findeisen, Vice Chair: Micki Thompson
Members: Pam Hillier, John Plonski, Meg Storer, Sandy Markwood, Camelia Bobb, Lucinda Lorei, Tracy Hays / Overall objective
To provide input to the Board of Directors and guidance to the staff on internal and external communications, organizational image, and marketing of products and services
Staff support: Charlene Kloos, Clive Jones and Charlene Hipes / 27.  To maintain at least 2 non-Board members as volunteers, drawing particularly from the Affiliates Council if possible
Status/Activities:
Staff support: Charlene Kloos / 28.  To secure Board approval for the AIRS Marketing Plan (February)
Status/Activities:
29.  To begin implementation work for the AIRS Marketing Plan (in collaboration with other AIRS Committees as appropriate). This involves the promotion of all AIRS products and services
Status/Activities:
30.  To gather stories on the benefits of AIRS membership, certification, accreditation and training in collaboration with AIRS Committees
Status/Activities:
31.  To revise all AIRS membership materials (e.g. the package organizations receive every year upon renewal) to ensure a consistent, high-level message on the benefits of AIRS membership
Status/Activities:
Staff support: Charlene Kloos / 32.  To continue to increase our presence on social media through YouTube, videos, conference photos, Facebook and Twitter
Status/Activities:
Staff support: Charlene Kloos, Clive Jones, Moayad Zahralddin / 33.  To generate gross membership revenue in 2014 of $341,400 with an approximate breakdown of 130 members at individual basic; 420 at organizational basic; 70 at lower standard; 130 at upper standard; and 400 at premium for a total of 1,150 U.S. members, plus 80 Canadian members
Status/Activities:
34.  To secure a better understanding of the appeal of each membership level and try to better differentiate the benefits of Standard over Basic levels
Status/Activities:
35.  For 2015 membership campaign which begins in October, seek to move 10% of Basic members to Standard level and 10% of Standard members to Premium level
Status/Activities:
Staff support: Charlene Kloos, Clive Jones / 36.  To conduct an average of 2 mailings or contacts (via email &/or Networker) to AIRS members each month in addition to the receipt of the AIRS Newsletter
Status/Activities:
Staff support: Charlene Kloos, Clive Jones / 37.  To revise the AIRS website to make it more user-friendly and streamlined, and then maintain AIRS website with view to completing an annual audit (February)
Status/Activities:
38.  To complete creation of mobile-friendly version of AIRS website (March)
Status/Activities:
39.  To update the “news” feature on the website at least twice monthly
Status/Activities:
40.  To update requested website changes within 2 working days
Status/Activities:
41.  To complete Google Analytics survey of website in June and January 2015
Status/Activities:
Staff Support: Clive Jones / 42.  To conduct I&R salary survey update for members (April)
Status/Activities:
Staff support: Charlene Kloos, Charlene Hipes/Clive Jones / 43.  To complete Annual Report (July)
Status/Activities:
Staff support: Clive Jones / 44.  To develop RFP that will lead to assessment of contracting for the collection/maintenance of a set of national database records that would be accessible to AIRS members
Status/Activities:
Staff Support: Charlene Kloos, Clive Jones, Moayad Zahralddin / 45.  To promote ABCs to non-members and to those members who are outside of the higher membership tiers at a base price of $450 for an electronic/print version, for a total value of $5,500
Status/Activities:
Staff support: Charlene Kloos / 46.  To produce and distribute 9 issues of the AIRS newsletter “Connections” and advise on content (focus on news, membership information and human interest stories)
Status/Activities:
47.  To explore revisions to the design/format of the newsletter to expand readership
Status/Activities:
48.  To secure newsletter advertising to the value of $1,500
Status/Activities:
Standards Committee
Chair: Bob McKown
Members: Beth Wick, Cathleen Kelly, Anne Fogoros, Fred Koss, Georgia Sales, Randy Nicklaus, Charlotte McHenry, Bridget Wolf, Mary Osborn, Linda Daily / Overall objective
The Standards Committee shall establish Standards which define the expected practices within the field of I&R and provide guidelines that communities or other jurisdictions can utilize in developing an I&R program.
Staff Support: Charlene Hipes / 49.  To maintain at least 2 non-Board members as volunteers, drawing particularly from the Affiliates Council if possible
Status/Activities:
Staff Support: Charlene Hipes/ Clive Jones / 50.  To review the 7.0 version of the AIRS Standards (published in February 2013), and begin gathering feedback regarding any new work being undertaken or understandings being developed on resource database, outcomes, accreditation and technology, to explore whether an update of 7.0 (e.g. 7.1) is required for 2015 (September)
Status/Activities:
Staff Support: Clive Jones / 51.  To complete the projects of two work groups initiated in 2013 – one is looking at I&R outcomes while another is looking at advanced issues for resource specialists
Status/Activities:
Accreditation Commission
Chair: Vicki Mize
Vice Chair:
Members: Brian Ellyson, Debby Thornton, Georgia Sales, Lynne Engel, Micki Thompson, Pam Hillier, Bob McKown, Nancy Berg, Bridget Wolf / Overall objective
The Accreditation Commission shall utilize the Standards established by the Standards Committee to develop and implement a formal detailed accreditation process. The Accreditation Commission shall develop and maintain a comprehensive policy and procedure manual for the accreditation program. The Accreditation Commission shall establish standards at a quality level that is appropriate for supporting broad improvements in I&R programs without presenting unrealistic barriers for future potential applicants in terms of compliance issues. The Accreditation Commission is a ‘closed Committee’ that operates at arms-length from the AIRS Board
Staff Support: Charlene Hipes / 52.  To maintain at least 2 non-Board members as volunteers, drawing particularly from any members of the Affiliates Council who are with Accredited agencies
Status/Activities:
Staff Support: Charlene Hipes / 53.  To monitor the new criteria and in particular, the new processes for the database review and the mystery calling. The intent is an in-person meeting to review the current process and implementation of the new criteria, discuss the response to non-traditional organizational configurations that are appearing and the possibility of whether our database review process can be marketed as a separate service (March)
Status/Activities:
54.  To expand upon the methods used at the last AIRS Conference in order to better publicize and promote the awarding of AIRS Accreditation through the AIRS Newsletter, the Networker and social media
Status/Activities:
55.  To involve newly accredited agencies in AIRS Conference presentation on how to become accredited
Status/Activities:
56.  To create a hardcopy and PDF of an Accreditation Yearbook timed for the AIRS Conference
Status/Activities:
57.  To provide clearer explanation of the relationship between the Accreditation criteria and the AIRS Standards and their corresponding cycle
Status/Activities:
Staff Support: Charlene Hipes / 58.  To complete 20 accreditation applications
Status/Activities:
59.  To acquire 23 new/renewing applications with a revenue target of $138,000
Status/Activities:
60.  To recruit and train 2 new onsite review team members
Status/Activities:
61.  To gather stories and first-hand quotes on the benefits of AIRS Accreditation
Status/Activities:
62.  To market AIRS Accreditation to non-accredited 2-1-1 services
Status/Activities:
63.  To review the existing Accreditation with a subject matter expert group from the aging/disabilities field to assess relevance and/or changes that might offer more options
Status/Activities:
Staff support: Charlene Hipes/Clive Jones / 64.  To ensure that best practices information is secured from the Accreditation review process and to update the I&R Toolkit appropriately
Status/Activities:
Certification Commission
Chair: Anne Fogoros, Vice Chair: Sara Tribe
Members: Georgia Sales, Hannah Newton, Jacky Roddy, Jan Hanson, Maurine Strickland, Keith Lavery-Barclay, Kelsey Walter, Cathleen Dwyer, Mark Lewis, Mary Osborne / Overall objective
The Certification Commission shall utilize the Standards established by the Standards Committee to design, implement and maintain a formal detailed Certification process. The Certification Commission shall develop and maintain a comprehensive policy and procedures manual for each Certification program. The Certification Commission shall utilize national benchmarks for professional certification programs as well as quality benchmarks desirable for certification programs relied upon by external stakeholders. The Certification Commission is a ‘closed committee’ that operates at arms-length from the AIRS Board
Staff Support: Clive Jones / 65.  To maintain at least 2 non-Board members as volunteers, drawing particularly from the Affiliates Council if possible
Status/Activities:
Staff Support: Clive Jones /Maria LeDoux / 66.  To have 5,200 individuals hold AIRS Certification by the end of the year