INTERNET MANAGER
- Sell Cars!!
- Hire and fire to maintain a 3-5 person sales team
- Train ALL new hires. Pass off response technique; tracer script; objection template; one thing sheet; steps to the sale; sell technique
- Have your team factory certified within 30 days of employment
- Sell and maintain a 40 car rolling 3 months average per team
- Daily review on leads, response times, response quality, follow-up procedure, appts, phone-ups, ups, demo’s 85% +, write-up 55% +, 15% of ALL LEADS closing ratio
- Keep team coverage in dept. doing follow-up, unless with a guest
- 15 minute team meeting when shift begins at sales desk
- Review your teams; total units, demo %, w-up %, how many ups they took the day before, and how many your team needs to do today to be on forecast
- Ensure all appts for day are confirmed and salesperson is aware
- Pump up!
- Game plan for the day
- One on one’s with ALL team members EVERY day!
- Review all no show appointments from prior day
- Go over yesterday’s up’s, deliveries, and phone up sheet
- Review follow-up and make sure EVERY salesperson is caught up in VinSolutions
- Track daily/monthly/yearly forecasts
- Train on areas that are in need (based off daily reports)
- Review appointments that your team member have for the day, and make sure you have confirmed all of them
- Cruise all working deals when sales person leaves customer to go to the desk or to get more info MORE THAN ONE TIME
- Quick review of the steps of the sale with customer, i.e. (Did the sales person show you all of the features on your new car?? Which service advisor did you meet?)
- Ask if the customer has driven the exact car they are buying
- Ensure the customer is committed to buy today
- Make sure all customers info is logged as a visit with correct vehicle and trade info
- Stay close and LISTEN-get involved early
- Do a good 3 part of the turn/deal review, even if the customer purchased (this is the best training your sales person will ever get!)
- Call all no show appointments within in 15 minutes after scheduled appointment
- ENSURE ALL GUESTS ARE GREETED IN THE FIRST 2 MINUTES UPON ARRIVAL AND PHONE UP’S ARE ANSWERED!!!!!!!!!!!!!!!!!!!!!!!!!!!
- Ensure EVERY guest is “Guest Sheeted” and “turned” into a manager with ALL INFORMATION COMPLETE!!
- YOU are accountable for your teams success
- Maintain at least a 1:1 appointment ration for your full team for all working days!!
- Forecasts
- Forecasts must be completed and signed off by your Dept. Head, then turned into GSM no later than the LAST THURSDAY OF EVERY MONTH
- Know where your team is and what your daily plan is to meet the forecast
- WE MUST DO ALL OF THIS WITH A VERY POSITIVE ATTITUDE. NEVER TALKING DOWN ABOUT ANY OTHER EMPLOYEE OR MANAGER!