Mukesh Kumar MOB:+91-9359901435,9720040030

E-mail:

To contribute the organisation goal with my best possible efforts for my personal as well as organisational development & growth to prove myself as an asset to the organisation

SYNOPSIS

  • A Management Postgraduate with over 8 years experience in sales/marketing, business development, and customer relationship management
  • Presently associated with Edelweiss Financial Advisors Ltd. as Branch Manager
  • Experienced in exploring and developing new markets, accelerating growth & achieving desired sales goals.
  • Proficient at analyzing market trends to provide critical inputs for business development initiatives and formulation of selling and marketing strategies.
  • Excellent communication and relationship management skills with the ability to relate to people at all levels

CORE COMPETIENCIES

Sales and Marketing

  • Managing the sales and marketing operations and accountable for increasing sales growth.
  • Driving sales initiatives to achieve business goals& managing the entire team.
  • Implementing sales promotional activities as a part of brand building & market development effort.
  • Monitoring collections/recoveries etc, for cash management and risk management
  • Conducting detailed market study to analyze the latest market trends and tracking competitor activities and providing valuable inputs for fine tuning the selling and the marketing strategies.

Business Development

  • Evolving market segmentation & penetration strategies to achieve targets.
  • Actively involved in market segmentation and territory mapping to identify potential within the territory, transforming the same towards growth of sales volumes.
  • Ensuring achievement of collections, targets, technical support & after sales.

Brand Management

  • Building brand focus in conjunction with operational requirements.
  • Ensuring maximum brand visibility and capture optimum market shares.
  • Design & manage corporate communication, brand image building and product awareness campaigns

Customer Relationship Management

  • Effective management of customer relation operations and ensuring maximum customer satisfaction by providing timely solution to their problems/queries, meeting out the commitments made and by achieving delivery and quality norms.

CAREER HIGHLIGHTS

Sep,09-to till the date Edelweiss Financial Advisors ltd Branch Manager

 Actively involved in the sales of Equity , Commodity, Currency derrivatives in the achievement of targets

 Recruited team of 9 employees as per the development plan.

 Development of Branch at Bijnor as the desired level.

 Successfully started 10 franchisee in first three month .

June’06-Aug-2009India Infoline Ltd.Branch Manager

  • Actively involved in the sales of Equity , commodity and Mutual Funds in the achievement of targets
  • Recruited team of 7 employees Finalise of the franchisee as per the development plan.
  • Successful penetration in new markets as per plan.
  • Development of Branch at Bijnor as the desired level
  • Awarded as a Best Branch Manager in North India for FY(2008-2009).
  • NCFM & IRDA passed

May’05 to June 06Ipca Labs Ltd.Professional Services Representative

  • Spearheaded the sales operations of the company and worked in the achievement of targets
  • Promotion of Derma and Neuropsychiatry products as per the promotional plan

April 04 to May 05 Amar Ujala Publication Ltd Circulation Representative

  • Promotion Of Hindi daily news paper Amar Ujala
  • Convertion of 250 readers of other news papers to Amar Ujala
  • Penetration of promotional plan as per the desired plan to create new readers

ACADEMIA

  • MBA ( Marketing)UP TechnicalUniversity, Lucknow 2004
  • Bachelor of Science (Bio)CCSUniversity , Meerut2000

ACADEMIC PROJECTS

Title:Penetration scenario of Hindi News papers in Bareilly market

Organization:Amar Ujala Publication Ltd.

Duration:2.5 Months

Scope:The scope of the project was

To analyse the penetration ( Market Share) of company's products,

To Study market plan, of Amar Ujala, competitive study against other news paper

Focus market was Bareilly city

Title:Marketing Strategies and customer satisfaction towards Hindustan Lever Ltd

Toiletries

Organization:Hindustan Lever Ltd

Duration:2.5 Months

Scope:The scope of the project was

To determine the market position of HLL toiletries ,

To determine various attributes of buyers regarding choice of their toiletries , impact of various influencing factors

To determine the promotional activities .

To determine the Sales potential for retail outlet.

Focus market was Bareilly city.

IT SKILLS-MS Office, Internet Applications

PERSONAL DETAILS

  • Date of Birth:2, July 1980
  • Permanent Address:C/O Sh. Rishi Pal Singh

Moh- Lakra , Bijnor Road

J. P. Nagar-244221