Yu Qiwen

Room1601, Building 8, Sheng Tang Yuan

Lu He District, Nanjing, Jiangsu

Tel: 15000620769

Email:

Education:

Shanghai Institute of Foreign Trade 2009.9-2013.6

-International Event Management Shanghai (Sino-GermanCo-operation Project)

-Double degree from SIFT and Hochschule Osnabrueck

Overseas Experience:

Hochschule Osnabrueck 2011.9-2012.2

-Award one of three DAAD Exchange Student Scholarships by virtue of excellent academic performance and abundant social activities

Price:

University scholarship 2009.9-2013.2

-GPA: (4 as total) 3.7, top 5% in the Faculty

-Won scholarship for four consecutive year

DAAD Sur-place Scholarship 2010.9-2011.6

-Assist professor to translate Fundamentals of Business Statistics

-Awarded one of two DAAD Sur-place Scholarship on virtue of my No.1 academic performance in Shanghai

DAAD Exchange Student Scholarship 2011.9-2012.2

-Achieve excellent academic performance: highest mark in Event Marketing, full mark in the mid-term test of Service marketing, highest mark inPrinciples of Business Management.

-Get straight A’s in Calculus, Probability& Statistics, Liner Algebra and Statistics.

-Awarded to exchange to Hochschule Osnabrueck for one semester

Faculty’s Excellent Student 2009-2010

Faculty’s Excellent Student Leader 2010-2011

Internship Experience

Agricultural Bank of China 2010.1-2010.2 -Assisted manager with account-opening, information-updating and monthly seminar-holding

-Answered the clients’ question about accounts and was responsible for information-collecting

Agricultural Bank of China 2010.6-2012.8

-Assisted manger with the road show of credit card, as a leader of 4-student-team, we helped 200 students open accounts of credit card in a day

-Responsible for credit card information and contacted with companies for monthly statements

MCI Group (Shanghai Office) 2012.7-2012.8

-Initiated market research to assist team leader position suppliers

-Participated into on-site management for four conferences: two for international level

Social Activity Experience

The Faculty’s Student Union 2010.9-2011.6

-Vice minister of Public Relations Department

-Organized “Traveling Festival”and “Movie Festival” which is popular in universities

Event Class 0903 2009.9-2011.6

-Work as monitor

-Took responsible for the routine work management, lead class 0903 won Municipal Outstanding Class

Shanghai Li Qin Service Company 2010.9-2011.6

-Minister of Public relations Department

-Hold on-campus Job Fair twice successfully

Shanghai Library 2010.2-2011.6

-Volunteer in Foreign Reading Room

Research

Promoting FDI – the case of Anhui province – an analysis 2011.6

-Take Anhui as a case to analyze Anhui investment environment based on PESTEL analysis method, then discuss the development situation of FDI and finally make conclusion on FDI effects to Anhui

Marketing Strategy for Leysieffer entering into Singapore Market 2012.1

-Analyze Singapore investment environment for Leysieffer, then initiate market segmentation and position market. Work out market entry strategy and corresponding 4P’S policies and finally initiate market potential analysis.

Research on Market Entry Strategy for China's MICE Companies Entering into Britain---the case of CYTS M.I.C.E Service Company 2013.4

-Brieftheoretical background on market entry strategy. Based on PESTEL, SWOT analysis and Five Force Frame, analyze Britain investment environment carefully from outer to inner.Get a conclusion on market entry strategy and corresponding marketing strategies.

Language Skills

-IELTS: 7

-CET 6

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